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Artificial Intelligence

Beko AI product transformation continues to gain momentum boosting efficiency, personalizing customer experience and respecting the planet

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Europe’s largest white goods company[1] ramps up integration of AI with Adaptive Washing, Autonomous Cooking, AI-powered Energy Management and Pioneering Predictive Maintenance for Appliances
ISTANBUL, Sept. 6, 2024 /PRNewswire/ — Beko, a global leader in home appliances, has unveiled a series of innovative, new artificial intelligence (AI) enhancements across its range of Smart Home products. AI is now the driving force behind Beko’s long term product strategy and vision, enabling the company to deliver home appliances that are smarter, hyper-personalized to meet modern consumer needs, and significantly more environmentally sustainable.

 
 
A surge in demand for smart home appliances has seen sales jump to over 16% in the EU in the first half of 2024. The newly unveiled Smart Home technology is part of Beko’s mission to use AI to encourage and lead positive change in the industry and includes pioneering enhancements across its Adaptive Technologies, Autonomous Cooking, AI-powered Energy Management and Predictive Maintenance capabilities.
“AI is revolutionizing the way we interact with our homes, making our daily routines more intuitive and efficient,” explained Hakan Bulgurlu, Beko’s CEO. “At Beko, we’re harnessing its power to innovate on appliances that learn, adapt, and anticipate our needs. From self-improving cooking to personalised adaptive washing and dynamic cooling algorithms, we are dedicated to transforming the home experience. By optimizing the use of resources and reducing our carbon footprint through smarter appliances, we aim to create a future where home living is seamless and sustainable. The advancements we’re making in AI are key to our mission of delivering cutting-edge technologies that benefit our customers and respect the planet we all call home.”
Beko devised an all-encompassing program to encourage the use of AI among internal and external stakeholders structured around three pillars: Talent and People, Products and Platforms, and Technology Infrastructure. As part of the program, Beko’s newly unveiled AI-assisted product releases include:
Personalised washing that learns and adapts to the user: Beko has unveiled its new AI-powered Adaptive CustomWash/CustomDry functionality that enables washing habits to be dynamically personalized and modified according to user preferences. Working alongside Beko’s HomeWhiz application, CustomWash/CustomDry analyzes user inputs and learns washing habits using AI to create a premium customer experience. Test results for washing machines have revealed shorter cycles of up to 20% and improved washing performance by up to 25%*.Optimal AI-assisted cooking experiences: Beko brings AI-assisted camera technology to its Smart Home ovens, delivering a self-improving cooking experience for optimal results in the kitchen whatever the dish. With food recognition and cooking suggestions across more than 30 different food types, the new Beko Autonomous Cooking technology uses AI to finish cooking according to personalized browning levels. In conjunction with the Beko HomeWhiz application, timelapse videos enable users to monitor food in the oven remotely to ensure no culinary experience is left to chance.AI-powered energy management: The HomeWhiz application tracks energy and water consumption in connected devices, helping reduce their environmental impact with personalised intelligent recommendations and energy saving modes. An AI powered cooling algorithm, CoolAdapt, dynamically adjusts to user habits and environmental conditions to maximise energy savings, achieving up to 20% energy efficiency compared to some of the conventional cooling methods**.AI predictive maintenance for smart home appliances: Beko is proud to launch a new AI-driven Predictive Maintenance model that constantly monitors appliances to detect and alert users to possible errors well in advance. The model delivers vastly improved device uptime, improved customer satisfaction, reduced services costs, and a prolonged product lifecycle. Currently available for Beko Refrigerators and to be expanded to other product categories, it alerts users to potential issues days in advance of breakdown through the Beko HomeWhiz application. Disclaimers:
*The reference program is the Cotton 40⁰ Intense and the result is based on testing of the 7178557200-model number under standard conditions. Results may vary in actual scenarios. / The reference program is the Cotton 30⁰ Fast and the result is based on testing of the 7178557200-model number under standard conditions. These results are obtained by comparing the scenario where the consumer does not benefit from the CustomWash/CustomDry feature with the scenario where they benefit. Results may vary in actual scenarios.
**Based on the test results with combi type 83 cm cabinet, the comparison of energy use at factory-set temperatures has been conducted with and without the application of AI technology. Please note that actual results may vary based on usage conditions and personal habits. Please be advised that the highlighted energy efficiency results are obtained by comparing the same product model without the CoolAdapt feature activated.
About Beko:
Beko has 55,000 employees throughout the world with its global operations through its subsidiaries in 58 countries and 45 production facilities in 13 countries (i.e. Türkiye, UK, Italy, Romania, Slovakia, Poland, South Africa, Russia, Pakistan, India, Bangladesh, Thailand and China). Beko has 22 brands owned or used with a limited license (Arçelik, Beko, Whirlpool*, Grundig, Hotpoint, Arctic, Ariston*, Leisure, Indesit, Blomberg, Defy, Dawlance, Hitachi*, Voltas Beko, Singer*, ElektraBregenz, Flavel, Bauknecht, Privileg, Altus, Ignis, Polar). Beko became the largest white goods company in Europe with its market share (based on volumes) and reached a consolidated turnover of 8 billion Euros in 2023. Beko’s 31 R&D and Design Centers & Offices across the globe are home to over 2,300 researchers and hold more than 3,500 international registered patent applications to date. For the 5th consecutive year, the highest score in the DHP Household Durables industry (based on the results dated 27 October 2023) in the Dow Jones Sustainability Index of the S&P Global Corporate Sustainability Assessment was achieved.** Beko’s vision is “Respecting the World, Respected Worldwide.” www.bekocorporate.com
1. Based on production volumes in 2023, the combined share of Whirlpool’s European major domestic appliance business and Beko’s major domestic appliance, consumer electronics, air conditioning and small domestic appliance businesses. Please see Euromonitor Passport Trade Statistics for details.
*Licensee limited to certain jurisdictions.**The data presented belongs to Arçelik A.Ş., a parent company of Beko. 
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Artificial Intelligence

Clarifai and Crimson Phoenix Partner to Enhance Advanced AI, ML and Unstructured Data Labeling in Defense, Intelligence Communities

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Combined Capabilities and Real-World Experience Accelerate AI Readiness to Support Any Mission
WASHINGTON and HERNDON, Va., Oct. 9, 2024 /PRNewswire/ — Clarifai, a global leader in computer vision and pioneer in AI orchestration and development, has partnered Crimson Phoenix, a premier provider of data-enabled solutions. This strategic alliance aims to deliver cutting-edge AI-enabled data labeling and computer vision capabilities for unstructured data such as images and video in the Intelligence and Defense communities.

The strategic partnership builds on an existing relationship as Crimson Phoenix was recently awarded a research contract to support the U.S. Army’s Autonomous Combat Casualty Care Initiative. Leveraging Clarifai’s full-stack AI development and computer vision platform, Crimson Phoenix will efficiently annotate complex medical imagery, ensuring the highest accuracy in AI and ML models for combat casualty care.
Moving forward, the ability to quickly and accurately label geospatial data sets, as well as other video, image, and sensor data will be a key advantage in Defense and Intelligence. The partnership will enable entities to identify targets of interest, track and maintain equipment, distinguish enemy soldiers from civilians, detect irregular activities, and support other mission-critical operations.
“We are thrilled to partner with Crimson Phoenix to manage complex data labeling and model building that will rapidly turn mountains of data into plans of decisive action that support the warfighter and the supply chain,” said Matt Zeiler, Ph.D., CEO of Clarifai. “Clarifai has long worked with the defense industry to improve the use of computer vision in battle and intelligence and this partnership will enable us to bring our industry-leading technology to more entities and use cases.”
Clarifai has delivered cutting-edge AI solutions for programs within United States Special Operations Command (USSOCOM), National Geospatial-Intelligence Agency (NGA), Department of Homeland Security (DHS), Department of Defense (DoD), and other Intelligence communities for years, including via Project Maven, the first large-scale AI program for the government. Clarifai was also named a leader and received the top score in the Current Offering category in The Forrester Wave™: Computer Vision Tools, Q1 2024. For U.S. government projects, Clarifai has cleared personnel and Awardable status through the Chief Digital and Artificial Intelligence Office’s (CDAO) Tradewinds Solutions Marketplace.
The partnership is the first of its kind for both Crimson Phoenix and Clarifai and it underscores the importance of high-quality data labeling and vision model training as AI and ML move deeper into action in Defense and Intelligence.
“By teaming with Clarifai, we aim to solve the most challenging problems of computer vision models and to do it with the efficiency and scale that the Defense and Intelligence industries need. Both Clarifai and Crimson Phoenix have a demonstrated history of delivering mission-critical support to the military, providing the security and resilience our clients demand. With extensive experience in deploying both edge and cloud solutions, we ensure robust, scalable capabilities tailored to the unique needs of our clients,” said Brad Becker, EVP of Crimson Phoenix.
Crimson Phoenix stands at the forefront of computer vision technology in the military, defense, and national security sectors. With a multidisciplinary team of data scientists, engineers, and visualization experts, Crimson Phoenix collaborates with the Defense and Intelligence communities to design and deploy custom AI/ML solutions, optimizing business processes through advanced technologies like computer vision, machine learning pipelines, and data engineering. The company’s expertise spans object detection, action recognition, segmentation, data labeling and data visualization, delivering actionable insights for strategic decision-making.
About ClarifaiClarifai is a global leader in computer vision and pioneer in AI orchestration and development helping organizations, teams, and developers build, deploy, and operationalize AI at scale. Clarifai’s cutting-edge full-stack AI platform leverages today’s modern AI technologies like Large Language Models (LLMs), Large Vision Models (LVMs), and Retrieval Augmented Generation (RAG), data labeling, inference, and more. Founded in 2013, Clarifai is available in cloud, on-premises, or hybrid environments and has been used to build more than 1.5 million AI models with more than 400,000 users in 170 countries. Learn more at www.clarifai.com.
For more information or media requests, contact: [email protected]
About Crimson PhoenixCrimson Phoenix is a premier provider of data-enabled solutions for the Intelligence and Defense Communities. Utilizing the power of AI, ML, and advanced digital technologies, Crimson Phoenix delivers comprehensive services designed to provide a competitive edge across critical domains. For more information about Crimson Phoenix and its innovative solutions, please visit: www.crimsonphoenix.com.
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Aghanim and Sift Partner to Prevent Fraud in Direct-to-Consumer Mobile Gaming E-commerce

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LOS ANGELES, Oct. 9, 2024 /PRNewswire/ — Aghanim, a mobile gaming fintech company founded by Harvard Business School alumni with over 40 years of combined expertise in video games and fintech, today announces a strategic partnership with Sift, the AI-powered fraud decisioning platform securing digital trust for leading global businesses. The combination of AI-driven insights across 1 trillion events and identity signals combined with Aghanim’s decades of expertise in gaming represents an unprecedented anti-fraud solution for mobile games.

Founded in June 2023, Aghanim empowers mobile game publishers to unlock new revenue streams through direct-to-consumer strategies. Its web-based game hubs also drive value for players with exciting competitive, social, and metagame features and rewards in addition to targeted offers. By helping game developers and publishers increase their net revenue by up to 200%, Aghanim enables them to invest additional capital into vital areas such as user acquisition.
Sift is an AI-powered fraud decisioning platform that helps digital businesses optimize their risk-reward equation with advanced machine learning, providing multi-layered fraud prevention for over 700 global businesses. With Sift’s support, Aghanim customers are able to detect fraud, secure every transaction, and improve conversion & engagement.
Constantin Andry, Co-founder and Co-CEO of Aghanim commented:
“Aghanim offers mobile game studios a fully self-managed end-to-end solution, which includes web-based game hub creation and management, integrated e-commerce, live ops automation, community engagement, and a payments platform as a suite of interoperable tools. This partnership with Sift enables us to ensure game developers, publishers, and their players are as protected as possible via secure, compliant, direct-to-consumer web-based solutions.”
Armen Najarian, Chief Marketing Officer at Sift said: 
“Aghanim is an exciting player in the fintech world, and one with the potential to solve some of the inherent challenges in mobile gaming. We look forward to supporting their mission as the leading direct-to-consumer platform for mobile games by preventing fraud and creating a trusted, safe environment for their users.”
Aghanim soft-launched in early 2024 with funding from Bessemer Venture Partners, Point72 Ventures, QED Investors, and the A16Z GAMES SPEEDRUN. The company is rapidly expanding its reach and partnering with major mobile games companies to transform how mobile games are monetized and distributed through its proprietary Game Hub Builder and LiveOps Builder technologies.
CLICK HERE FOR VISUAL ASSETS
For more information, please visit Aghanim’s website.
Press Contact: [email protected] 
Follow Aghanim on LinkedIn, Twitter, Facebook, and Instagram for updates.
About Aghanim:Aghanim, founded in June 2023, is a mobile gaming fintech company specializing in integrated commerce, liveops automation, community engagement, and payments. With a mission to revolutionize how mobile games are monetized and distributed, Aghanim’s web-based game hubs empower developers to go direct-to-consumer and unlock new revenue streams.
About SiftSift is the AI-powered fraud platform securing digital trust for leading global businesses. Our deep investments in machine learning and user identity, a data network scoring 1 trillion events per year, and a commitment to long-term customer success empower more than 700 customers to grow fearlessly. Brands including DoorDash, Yelp, and Poshmark rely on Sift to unlock growth and deliver seamless consumer experiences. Visit us at sift.com and follow us on LinkedIn.
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ETQ Launches AI-Based Predictive Quality Analytics Solution

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ETQ Reliance eQMS Brings Actionable AI Insights for Early Detection and Resolution of Manufacturing Production Issues with a partnership with Acerta Analytics
BURLINGTON, Mass., Oct. 9, 2024 /PRNewswire/ — ETQ, part of Hexagon, today launched the ETQ Reliance® Predictive Quality Analytics solution, bringing a new level of artificial intelligence (AI)-driven analytics to its ETQ quality management system (QMS). The solution enables automated, early detection and proactive resolution to prevent manufacturing problems, limit production variation, speed decision making, deliver prescriptive solutions to supply chain issues and boost overall delivered quality.

 
By extending proactive quality management to the shop floor, organizations can boost quality, innovation across the product manufacturing process – enabling product optimizations and continuous improvement.
ETQ has partnered with Acerta Analytics, a developer of predictive quality analytics software for manufacturers, to integrate Acerta LinePulse, an AI and machine learning-based solution, with ETQ Reliance. The partnership will allow ETQ and Acerta customers to benefit from a predictive, closed loop quality system that marries real-time data analysis with advanced quality workflows.
“Today’s manufacturers worry about the performance of their plants, how to ensure operational efficiency, meet compliance requirements and manage risk, all while preserving innovation, ensuring on-time delivery of quality products to their customers,” said Vick Vaishnavi, CEO of ETQ. “Heavy on their minds is the possibility of product recalls. In fact, in a recent ETQ Pulse of Quality in Manufacturing survey 73% of respondents said they had a product recall in the last five years, and 48% said there have been more recalls than there were five years ago. The ETQ Reliance Predictive Quality solution combines AI technology and expert human knowledge to help identify production problems sooner and resolve them faster to avoid costly, brand-damaging recalls and other quality issues.”
“We’re pleased to be partnering with ETQ. Coupled with Acerta’s long-standing history of providing AI solutions to large automotive manufacturers, together we will now deliver insights to manufacturers that help them predict and resolve issues with real-time analysis of their shop-floor data, and expert feedback from ETQ Reliance users,” said Greta Cutulenco, Co-founder and CEO, Acerta Analytics. “Our combined solution helps manufacturers work quickly and efficiently to prevent scrap and rework and manage critical quality events.”
ETQ Reliance Quality Analytics
The ETQ Reliance Quality Analytics solution is an AI-driven Predictive Quality Analytics (PQA) application that ingests data from the shop floor via the Acerta LinePulse application. Acerta LinePulse predicts the likelihood of upcoming defects and integrates with the ETQ Reliance QMS to accelerate root cause analysis and speed-to-resolution while also improving predictive algorithms. This early detection and intervention can make a drastic positive impact on critical production KPIs such as scrap and rework, “first time right,” stable production and others.
The solution brings actionable AI to the shop floor by sending early warning alerts when a manufacturing process is at risk of producing defects. These alerts create a quality event in ETQ Reliance so that users can investigate the nature of the alert, determine the resolution to resolve the issue, and return feedback to Acerta LinePulse. By keeping humans in the loop with AI-driven predictive capabilities, customers can reduce field service costs, customer complaints, safety incidents, warranty claims and recalls downstream, while helping product designers, manufacturing engineers and supply chain managers ensure better inputs to the manufacturing process. By reducing the time, it takes to address manufacturing challenges, companies can reduce the number of potential escapes and limit their recall exposure.
The feedback sent from ETQ Reliance to Acerta LinePulse causes the predictive algorithms to continuously learn, and become more effective, accurate over time. Consistently improving predictions using real-time data help make better decisions faster.
Acerta LinePulse brings additional features that improve shop-floor decision making, such as automated root cause analysis and advanced capability monitoring.
Key Features/Benefits:
Manufacturing-specific data ingestion: Collect, analyze and visualize manufacturing data from different sources all in one place, including process data from sensors, environmental data from inside the plant, test results, and quality inspection data.Advanced data analysis: Designed for quality engineers and line operators; no in-house data science expertise is required.Predictive monitoring and alerts: Get alerted about potential quality issues before they occur from the areas of production that make the most impact.Automated root cause analysis: Generate a prioritized list of the most influential signals related to a failed quality inspection or test within minutes.The ETQ Reliance Quality Analytics solution is available immediately and will be sold direct by ETQ, Acerta and other ETQ resellers to both new and existing ETQ Reliance NXG customers.
ETQ Reliance NXG is a comprehensive, cloud-native, analytics-driven quality management system for quality-centric customers in manufacturing, life sciences, electronics, food and beverage, automotive, aerospace, and other industries. The solution is a fully multi-tenant SaaS offering that delivers the limitless power of cloud-native technology to accelerate and elevate quality processes and reduce risk for companies.
Hexagon MI’s Sixth Sense Program and Acerta
Acerta is a member of Hexagon’s Sixth Sense accelerator program launched in January 2022 to assist manufacturing companies by providing them with access to Hexagon’s extensive resources. The program is an open innovation platform that connects companies to address global challenges through manufacturing innovation.
About Acerta
Forged from industrial experience and driven by data science, Acerta helps discrete manufacturers get value out of their manufacturing data. Its ML/AI-powered software enables companies to make the right decisions fast, optimize production, and reduce the costs of poor quality. Acerta translates complex product data into actionable insights.
About ETQ
ETQ, part of Hexagon, is a leading provider of integrated quality management, health, safety, and environmental solutions for manufacturers. Firms around the world rely on ETQ to ensure optimal quality at scale, reduce costs and improve the velocity of data-driven decisions. Learn more at etq.com.
Hexagon is a global leader in digital reality solutions, combining sensor, software and autonomous technologies. Hexagon (Nasdaq Stockholm: HEXA B) has approximately 24,000 employees in 50 countries and net sales of approximately 5.2bn EUR. Learn more at hexagon.com and follow us @HexagonAB
Click here to download a copy of ETQ’s recent industry report: “The Pulse of Quality in Manufacturing 2024.”
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