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TOP 6 Beauty Trends of 2020 — Revel in the most celebrated trends and product innovations unveiled in CosmoTrends

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In this time of great upheaval, it is critical to keep thinking forward. Cosmoprof Asia is pleased to present the latest CosmoTrends report curated by renowned global beauty trend forecasting agency BEAUTYSTREAMS. Products that made it to this online report are selected from exhibitors of Cosmoprof Asia Digital Week 2020 due to their unique innovations and features that are able to meet people’s skincare and beauty needs.

During the pandemic when travel is limited, the CosmoTrends report provides a vital perspective on the beauty market and is truly a must-have for all in the industry. For the full CosmoTrends report featuring 21 shortlisted products, please visit: https://digital-week.cosmoprof-asia.com/en-us/Events/CosmoTrends

This year, six major trends take centre stage. They are: SELF-CARE TECH, LOCAL TREASURES, HYPER-HYGIENIC, SEAL OF SCIENCE, NATURE’S POTIONS and MASK FRIENDLY BEAUTY.

SELF-CARE TECH

This section is all about devices that contribute to the rise of DIY beauty. With more time spent at home, consumers are indulging in, and mastering, beauty treatments enhanced by the latest augmented reality (AR) and artificial intelligence (AI) technologies, including devices complemented by virtual consultations and personalised data.

The A.I Vibration Therapy by Waveon (South Koreafeatures AI-enabled vibration massage with multi-functions, including vibration, galvanic, cooling, heating, and LED therapy, to deliver moisture and nutrients deep into the skin. Users can carry out their entire skin care routine with it, from cleansing to prepping the skin, reducing pore size and preventing moisture loss.

Meanwhile, the AR Beauty Mirror Solution by Frontis (South Korea) allows consumers to consult for skin problems and obtain recommendations on skincare products via skin analysis, AR and AI chatbot; while the Laser Hair Growth Comb by Zhongshan Cenci Intelligent Technology Co., Ltd. (Mainland China) uses high frequency vibration to massage the scalp and infrared light to promote hair growth.

LOCAL TREASURES

LOCAL TREASURES features ingredients and products unique to particular regions and bearing certifications attesting to their authenticity, in support of local economies and celebrating uniqueness globally.

Developed by an award-winning scientist, the Waphyto Regena Toner by St. Louis International, Inc. (Japanis a rich moisturising lotion made from five natural ingredients, namely mulberry, Japanese calendula, gotu kola, mugwort and horsetail, grown in the Mikawa region in Central Japan. Meanwhile, the Luxom collection by OMECS Cosmetic & Surgery (Italyeffectively revitalises and purifies the skin, thanks to its hero ingredient, the Sicilian saffron flower.

Say hello to silky smooth hair with KH Bio Gentle Shampoo by SOCO (Italy) which contains pomegranate centrifugate rich in vitamins, polyphenols and antioxidants.

Physio Natura Perse – Breast Emulgel by PDT Cosmetici (Italy) is designed to improve breast tone and volume with a formula that contains hexapeptide-38, cyclodextrins, and African Kigella extract which protects capillaries, improves microcirculation and prevents skin sagging.

HYPER-HYGIENIC

This year, brands are taking hygiene to the next level of sophistication through innovative products that do more than simply banishing germs. They include self-cleaning packaging and multitasking products such as gels, mists, lotions and nail polish that nourish the skin while guarding against germs.

The UVC Disinfection Case by Belle Cosmic Manufacturing Co., Ltd. (Hong Kong SAR) is a portable, UV disinfecting case that kills 99 percent of bacteria, viruses, and mold on items that are placed inside it. The case provides an ideal way to sterilize objects while travelling as no chemicals, liquid or heat are needed.

On the other hand, the Sanitizing Hand Cream by Farmaceutici Dott. Ciccarelli (Italy) prevents skin dryness, redness and chapping due to frequent use of alcohol-based products by nourishing and protecting the skin barrier. The product contains tea tree oil which is known for its antibacterial, antiviral, and antifungal properties.

The Wellfare Hand Serum Moisturizing & Sanitizing by Universal Beauty Products  (Italyis a hand serum that nourishes the skin while delivering purifying and sanitizing benefits. Thanks to Active Oxygen in its formula, the serum is as potent as a hand gel that delivers 70 percent alcohol.

SEAL OF SCIENCE

New discoveries and advancement in science has made possible the creation of novel skincare and cosmetic products with enhanced absorption, efficacy and safety, as well as multiple functions.

For example, the Lyophilized Double Effect Eye Mask by Changzhou Weibo Hi-Tech Biotechnology Co., Ltd (Mainland China) is created using the isol® cream freeze-drying technology which promotes transdermal absorption and potency of ingredients.

Meanwhile, the W.Skin Laboratory A.M. (Anti-Melasma) Cream by J&J Company (South Koreais a clinically tested multi-cream that addresses freckles, wrinkles, pigment, skin tone, and dark circles. The product has undergone 10 different clinical testing and contains EWG green level ingredients.

Face-lifting device Homethera by Attibe Beauty Co., Ltd (South Korea) features high-intensity focused ultrasound technology that promotes skin regeneration through stimulating collagen and elastin production, enabling professional face treatments to be experienced at home.

NATURE’S POTIONS

Powerhouse ingredients from nature are satisfying the demand for efficacious, environmentally friendly, plant-based formulas that protect health and boost immunity.

For instance, GREEN For Skin by FLOSLEK Cosmetic Laboratory (Poland) is a line of eco-friendly cosmetics with replaceable refills that are 100 percent recyclable. This vegan skincare line contains a variety of vegetables including parsley extract, cucumber extract, celery seed extract and pea extract to provide deep hydration to the skin and render it naturally beautiful.

The ION Intensive Reducer Set by 01Skin Digital (Spain) features iontophoresis technology patches that are patented worldwide, and a nutricosmetic shot containing natural ingredients such as hyaluronic acid, Centella Asiatica, green coffee and horsetail. The iontophoresis technology enables the ingredients to penetrate into the deepest layers of the skin where fat is localized. Clinical studies demonstrate that cellulite can be reduced by 80 percent over the course of two months.

Skincare gems under this section are the Superfood For Skin Pink Vera Soothing Cream by Farmskin Inc. (South Korea), which moisturises, and soothes irritated skin;  Truly Nourishing Ginseng With Honey by Back At One (South Korea), which helps to restore skin radiance and clarity; Anti-Age Elixir Restorative Night Serum Bakuchiol & Avocado by OnlyBio.life (Poland), which accelerates skin repair and increases skin firmness; and The Youth Lift Express Mask by Pollen Botanicals (Australia), which lifts the skin and smoothes out fine lines in only 10 minutes thanks to its content of hyaluronic acid, bentonite clay and organic herbal extracts.

MASK FRIENDLY BEAUTY

The use of face masks has dramatically impacted beauty routines. Transfer-resistant colour cosmetics and specially formulated skin care products that address mask irritation are being developed.

The Art Complexion No Transfer Wet Compact Foundation by B.Kolormakeup & Skincare S.p.a SB – Benefit Corporation (Italy), is a new-generation hybrid powder made with a clean, vegan formulation that achieves zero transfer when used wet, while providing optimal adhesion, lightness and long-lastingness. Its hybrid technology delivers a bouncy consistency and velvety touch to the skin.

Enriched with hyaluronic acid microspheres, Art Cosmetics (Italy)’s Lady Vain No-Transfer LS is a long-lasting and no-transfer blurring matte lipstick that creates a soft focus and a faded make-up effect. An external lab test showed that the product does not fade or release its colours on masks.

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IG Canada Announces Enhanced Trading Platform for Enhanced User Experience

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Meta description : Explore IG Canada’s advanced trading platform, educational resources, and robust security features. Achieve your trading goals with the innovative tools.
NOTTINGHAM, England, April 25, 2024 /PRNewswire/ — IG Canada, a premier online trading platform, is pleased to announce significant enhancements to its trading technology, designed to empower both novice and experienced traders with superior tools and resources. This development is part of IG Canada’s commitment to providing the best trading experience in the Canadian market.

IG Canada has upgraded its platform with advanced features that streamline trading processes and improve the accuracy of trade execution. These enhancements include customizable charts, a wider range of indicators, and improved mobile access, ensuring traders can operate efficiently from anywhere at any time.
Recognizing the importance of education in trading success, IG Canada has expanded its educational resources. The brokerage now offers a comprehensive learning center featuring webinars, tutorials, and articles that cater to various skill levels. These resources are designed to help traders develop robust trading strategies and improve their market knowledge.
Security remains a top priority for IG Canada. The latest updates include enhanced encryption and multi-factor authentication to protect client data and funds. These security measures provide peace of mind for traders, knowing their investments are safeguarded against potential threats.
IG Canada is a leading online brokerage that provides trading services across multiple asset classes, including forex, stocks, commodities, and indices. With a focus on innovation and customer service, IG Canada is committed to helping Canadian traders achieve their investment goals through a transparent and efficient trading environment.
In addition, IG Canada is committed to engaging with the community through upcoming webinars, live events, and partnerships with local financial experts. These initiatives are designed not only to support the growth and education of the clients but also to foster a stronger, more connected trading community in Canada.
Press Contact:Contact Name: Timothy C. SherwinEmail: [email protected] Phone: +447 441425053

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Sentrycs Now Part of the UK National Protective Security Authority Catalog of Security Equipment

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This inclusion into the NPSA CSE marks a significant milestone in the company’s commitment to enhancing national and international airspace security and to leading the C-UAS market toward multi-layer strategy optimization and excellence.
TEL-AVIV, Israel, April 25, 2024 /PRNewswire/ — Sentrycs, a leading innovator in adaptive counter-drone solutions, is proud to announce its inclusion in the prestigious UK National Protective Security Authority Catalogue of Security Equipment (NPSA CSE).
 
Following a rigorous assessment process, Sentrycs’ cutting-edge Counter Unmanned Aerial Systems (C-UAS) solution has met the high standards set by the NPSA for Detection, Tracking, and Identification (DTI). The testing, conducted at the NPSA’s designated testing facilities in August 2023, rigorously evaluated the Sentrycs system against the NPSA’s DTI Testing and Evaluation Standard v3.1.
Sentrycs elected to be assessed under Configuration D as a 3D system with Ground Control Station (GCS) detection capability and platform identification capability, which is the most demanding test scenario with the highest number of scored parameters.
The Sentrycs system demonstrated exceptional capabilities in various security scenarios, showcasing its robustness in detecting and tracking with high accuracy and zero false alarms. The system’s innovative use of cyber techniques to extract data from targets and its streamlined human-machine interface were especially noted for their efficiency and ease of use.
“Our team is proud to have Sentrycs recognized by the UK National Protective Security Authority,” said Yoav Zaltzman, CEO of Sentrycs. “Being listed in the CSE is not just an honor; it’s a testament to our technology’s reliability and effectiveness in contributing to the ever-changing airspace security landscape.”
Sentrycs’ technology is now accessible through the NPSA CSE, providing security practitioners with verified solutions that meet the UK’s rigorous security standards. This inclusion not only underscores Sentrycs’ role in advancing security technology but also enhances its visibility and credibility on a global stage.
For more details on Sentrycs’ solutions and their impact, visit www.sentrycs.com.
For further information regarding the NPSA and the Catalog of Security Equipment, please visit the NPSA’s official website.
About Sentrycs
Sentrycs is a leader in adaptive counter-drone solutions, supported by innovative technology designed to passively identify, mitigate, and where necessary, intercept unauthorized drones custom-built for various environments – including airports, borders, prisons, critical infrastructure, and mass events. Founded in 2017, Sentrycs’ has offices in Israel and the US, serving customers worldwide. By uniting its field-proven technology and expertise in global drone environments, Sentrycs is leading the way towards a safer and more secure drone-driven future. Learn more at www.sentrycs.com
Video – https://www.youtube.com/watch?v=YBuhpTq5QuM

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Homestyler to Recruit First Batch of Global Partners in 20 Countries

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MILAN, April 25, 2024 /PRNewswire/ — Homestyler, a leading all-in-one 3D Design platform and creative community for global designers invested by Easyhome New Retail Group and Alibaba Group, successfully hosted the Homestyler Global Partners Conference and Gorgeous Home Imported Brand Investment Promotion Conference from April 18 to 19 on the sidelines of the 2024 Salone del Mobile Milano, the world’s leading furniture fair.

Easyhome is at the forefront, driving the transformation of the home furnishing industry into a full-service platform. It has developed a tailored solution for global brands called Gorgeous Home, which includes supportive policies and has established local distribution and service networks in international markets. During the conference, Homestyler unveiled a suite of digital products enhanced by 3D and AI technologies, including cloud-based design tools, virtual livestreaming that can alter and restore furnishing scenes to true-to-life scale, a 3D Floor Planner, a 3D Virtual Studio, and a 3D Interactive Panorama, among others. The event also marked the signing ceremony with the first group of global partners.
The Global Partners Program is a key milestone of Homestyler’s roadmap towards global commercialization. It has established close partnerships with around 1,000 global home furnishing companies and design institutions to provide solutions for digital transformation. The first global partners from more than 20 countries and regions will collaborate to explore content creation and marketing potential to deliver effective growth.
In addition, Homestyler shared the unique advantages of its software and cloud designing tools, particularly in cloud rendering, free modeling capabilities, 3D model and material libraries, one-stop workflow, and user-friendliness.
“The core technologies and products of Homestyler extend through all links both online and offline and deeply converge physical experience with digital technologies, such as attracting customers, content design and creation, interactive scene, check-out tracking and more, and we continue to optimize and enhance the 3D scenario shopping experience to empower the transformation and upgrading of the global home furnishing industry,” said Ma Xingjian, head of Homestyler’s overseas business.
Looking ahead, Easyhome and Homestyler aims to establish an international service, regional distribution and dealership system, serving as a bridge between global designers and home furnishing companies worldwide to enable designers residing in different countries and regions to highlight their 3D design solutions and boost shopping experience for the consumers.
As a creative hub for global designers, Homestyler continually expands its model library with home furnishing products from around the world and provides the latest in 3D and AI technologies to help companies promote their products across various channels. Companies such as P Life Concept London, Lahoma Ltd., and Tecnobit S.r.l. are leveraging Homestyler products to enhance the online shopping experience and increase efficiency on their websites. Homestyler plans to introduce more B2B digital products and services, including advanced 3D tools for designing, modeling, rendering, virtual studio shooting, and livestreaming. “Homestyler will further advance our international development: we are planning to establish industry-academy cooperation with Italy’s top design institution, the Polytechnic University of Milan, and the relationship with ADI. With the launch of Global Partners Program, Homestyler will continue to invest in supporting policies and boost international influence through various cooperation programs, to achieve the goal of providing better design services for users globally,” said Xu Min, general manager of Homestyler.
For more information, please visit https://www.homestyler.com.
About Homestyler
Homestyler was jointly invested in by Easyhome New Retail Group and Alibaba Group. It is dedicated to provide 3D cloud design tools for designers worldwide and delivering a comprehensive suite of 3D+AI digital solutions to the furniture and home furnishing industry.

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