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Global Workout Supplements Market Size to worth $36.38 billion by 2030, growing at a CAGR of 10.9%, says Coherent Market Insights




The global Workout Supplements Market, valued at $17.61 billion in 2023, is on a trajectory of rapid expansion, with projections indicating it will soar to $36.38 billion by 2030, growing at a compound annual growth rate (CAGR) of 10.9% from 2023 to 2030, as per a recent report by Coherent Market Insights. Increasing Health Awareness among Population is Fueling Growth in Workout Supplements Market. People are becoming increasingly health conscious and focusing on fitness and wellness. With busy lifestyles and hectic schedules, people want supplements that help them reach fitness goals faster and more effectively. Workout supplements offer vitamins, minerals, proteins and other ingredients that boost energy levels, enhance muscle growth and support weight loss.
Market Dynamics:
The global workout supplements market is witnessing significant growth owing to rising awareness about health and fitness among consumers. Growing consumption of protein supplements to build muscles and pre-workout supplements to boost energy levels is driving the market growth. Additionally, easy availability of supplements through online distribution channels and celebrity endorsements promoting the usage of supplements is further augmenting the market growth.
Global Workout Supplements Market Report Coverage

Report Coverage


Market Revenue in 2023

$17.61 billion


Estimated Value by 2030

$36.38 billion

Growth Rate

Poised to grow at a CAGR of 10.9%

Historical Data



Forecast Period


Forecast Units

Value (USD Million/Billion)


Report Coverage

Revenue Forecast, Competitive Landscape, Growth Factors, and Trends

Segments Covered

By Form, By Distribution Channel

Geographies Covered


North America, Europe, Asia Pacific, and Rest of World

Growth Drivers

• Increasing health and fitness awareness
• Growing inclination towards weight management and weight loss
• Promotion and marketing activities by suppliers

Restraints & Challenges

• High cost associated with branded supplement
• Concerns regarding product safety and side effects
• Stringent regulations for product approval


Market Trends:
The demand for plant-based supplements is growing in the global workout supplements market due to rising preference for vegan and organic products. Plant-based supplements offer various health benefits and are considered animal-friendly. Moreover, growing concerns regarding side effects of whey protein supplements such as indigestion and bloating is fueling the demand for supplements from plant-based sources like peas, hemp, and rice.
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The collagen supplements are gaining popularity in the global workout supplements market, especially among women. Collagen assists in building strong bones, muscles, and joints. It also helps in improving skin elasticity and reducing wrinkles. The anti-aging properties of collagen have increased its demand in the overall workout supplements industry.
The powder form segment accounts for the largest share of the global workout supplements market in 2023. Powder supplements are highly convenient to consume and provide ease of dosing and mixing with other ingredients like protein powders. The powder form allows manufacturers to include a high concentration of active ingredients while keeping the overall pill size small. These factors are driving the increasing popularity and uptake of powder workout supplements.
The online distribution channel segment is expected to grow at the highest CAGR during the forecast period. Increased internet and smartphone penetration along with the convenience of shopping from home and doorstep delivery are pushing more consumers to purchase workout supplements online. Online retailers provide a wider variety of supplements at competitive prices and customers can easily compare products and read reviews online before purchasing. Leading supplement brands are also focusing on strengthening their online presence and offering attractive deals to boost online sales.
Key Market Takeaways:
The global workout supplements market is anticipated to witness a CAGR of 10.9% during the forecast period 2023-2030, driven by the growing health and fitness consciousness among consumers and the popularity of bodybuilding as a sport and lifestyle.
On the basis of form, the powder segment is expected to hold a dominant position, accounting for over 35% market share in 2023 due to advantages like ease of dosing, mixing and high concentration of ingredients.
On the basis of distribution channel, the online segment is expected to expand at a higher CAGR during the forecast period owing to increased e-commerce penetration and the convenience of online shopping.
Regionally, North America is expected to dominate the global market through 2030 due to heightened awareness about nutrition, growing gyms and health club memberships, and presence of leading supplement brands in the region.
Key players operating in the global workout supplements market include BSN, Finaflex, EFX Sports, Nutrex Research, SynTech Nutrition, BPI Sports LLC, Nutrabolt, JNX Sports, SAN, and eFlow Nutrition LLC. These companies are focused on new product launches, partnerships and strengthening their distribution networks.
Recent Developments:
In July 2023, WWE announced an expansion to their multi-year partnership with the launch of their first-ever co-branded product collaboration.
In July 2023, Full Body Impact, LLC, announced the launch of gold edition liquid collagen protein supplement with hyaluronic acid and Vitamin C.
Request For Customization:
Market Segmentation:
By Form:

Ready to Drink

By Distribution Channel:


By Region:
North America:



Latin America:

Rest of Latin America


Rest of Europe


Asia Pacific:

South Korea
Rest of Asia Pacific

Middle East:

GCC Countries
Rest of Middle East



South Africa
North Africa
Central Africa

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Global Cardiovascular Health Supplements Market: Global cardiovascular health supplements market size is expected to reach US$ 16.06 Bn by 2030, from US$ 9.85 Bn in 2023, exhibiting a CAGR of 7.2% during the forecast period.
Vinpocetine Supplements Market: The vinpocetine supplements market is estimated to be valued at USD 281.4 Mn in 2024 and is expected to reach USD 373.1 Mn by 2031, exhibiting a compound annual growth rate (CAGR) of 4.1% from 2024 to 2031.
Prebiotics for Dietary Supplements Market: Global prebiotics for dietary supplements market is estimated to be valued at US$ 2,205.9 million in 2022, and is expected to exhibit a CAGR of 10.2% over the forecast period (2022-2030).
DHA Supplements Market: The global DHA supplements market is estimated to be valued at US$ 1,385.8 million in 2021 and is expected to exhibit a CAGR of 7.0% during the forecast period (2021-2028).
The post Global Workout Supplements Market Size to worth $36.38 billion by 2030, growing at a CAGR of 10.9%, says Coherent Market Insights appeared first on HIPTHER Alerts.

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Global Times: China’s badminton team eye gold sweep at Paris Olympics




Earlier in May, the Badminton World Federation (BWF) unveiled the list of qualified participants for the Paris Olympics, with 173 athletes competing in five disciplines. The Chinese team is the only team in the world set to participate in all five events.
The only country ever to achieve a clean sweep of gold medals, accomplished at the 2012 Summer Olympics, China has been dominating badminton at the Summer Olympics.
However, their Olympics performances after London hit a slump, as Team China finished the Tokyo Olympics with only two gold and four silver medals, bouncing back from a lackluster Rio Olympics performance of two golds, one bronze in 2016.
However, lately the Chinese national team players showed quality form at the Thomas and Uber Cup finals, winning the two prestigious team titles for the first time in 12 years, raising hopes that the team could repeat the feat they accomplished at the London Olympics.
In this installment of the Road to Paris series, Global Times reporter Lu Wenao offers insight into the Chinese shuttlers squad that bears China’s gold medal hopes.
Winning the Thomas and Uber Cup finals was a confidence booster for the Chinese national badminton team’s Olympic campaign this year, Chinese Badminton Association chief Zhang Jun said, noting that the team looks ready to restore its pride in the sport. He stated that the national team’s goal for the Paris Olympics remains five gold medals, although there are strong competitors in every discipline.
Thomas Lund, secretary-general of the BWF, also told the Global Times that Team China players consistently perform well at the elite level and always provide strong competition for their opponents.
“China has tremendous badminton infrastructure and support networks to develop a deep talent pool across the country, which has constantly produced champions over many years,” Lund told the Global Times.
“In recent years, we have been fortunate to witness new champions emerging, and traditional powerhouses being tested to the limit.”
With a blend of seasoned champions and emerging stars, the team is well-equipped to tackle the challenges ahead.
Shi Yuqi: Men’s singles maestro
Shi Yuqi has emerged as a beacon of hope for China in men’s singles badminton now that aces Lin Dan and Chen Long have retired from the sport. Shi is now shouldering the responsibility of being the captain of the national team.
His journey to fame began at a young age, when he showcased his talent in various junior tournaments. By 2016, he had already started making waves on the senior circuit, culminating in a silver medal at the BWF World Championships in 2018.
Shi’s play style is characterized by his agility and tactical intelligence, which have often left his opponents scrambling. Despite facing injuries that hampered his progress, Shi’s ­resilience saw him bounce back to claim victory at the All England Open in 2018, one of the sport’s most prestigious titles.
At the Thomas Cup held in Chengdu earlier in May, Shi contributed to the team’s success by winning all his six singles matches.
“Good performance comes from managing psychological challenges well,” Shi told the Global Times. “If you carry too much pressure and responsibility, it can ­actually hinder your performance. Honestly, there will definitely be pressure, but I think handling these mental hurdles well is something I’ve been doing ­effectively during this period.”
As he prepares for the Paris Olympics, Shi is determined to convert his past experiences into Olympic glory, aiming to add to China’s illustrious badminton legacy.
Chen Yufei: Women’s singles sensation
Chen Yufei’s crowning achievement came at the ­Tokyo Olympics, where she secured the gold medal, reaffirming China’s dominance in women’s singles. Her style of play, which combines relentless defense with strategic offense, has made her a formidable opponent on the court.
“My opponents always come at me with the mind-set of challenging me, and their mental state is often better than mine,” she told the Global Times, noting she had to make adjustments after initially struggling to adapt.
“Over the past year, I’ve been slowly adjusting. Now, I feel that every opponent has something I can learn from,” she noted.
The Olympic campaign undoubtedly presents many challenges, such as maintaining physical health and preparing for opponents’ targeted strategies. With this humble and modest attitude, Chen is tackling the challenges in her buildup toward the Paris Olympics.
“Although I’m not in the best condition right now, I’m still in the first tier. I need to be more confident. If I maintain a good physical condition, I think I still have a good chance to defend my title,” she said.
“But this process will definitely be very difficult, so it’s about taking things one step at a time and handling every detail in the process as I strive to achieve this goal,” she concluded.
As Chen heads to Paris, expectations are high for her to continue her winning streak and inspire a new generation of badminton enthusiasts in China.
Liang Weikeng &Wang Chang: Men’s doubles dynamos
The dynamic duo Liang Weikeng and Wang Chang in men’s doubles have become household names in Chinese badminton. Both born in the early 2000s, their partnership began in their teenage years and quickly blossomed into one of the most formidable pair ups in international badminton.
Their breakthrough came at the 2021 world championships, where they secured a bronze medal, showcasing their potential on the global stage. Liang and Wang’s synergy on the court is their biggest asset, with their complementary playing styles allowing them to dominate their opponents.
“We have won championships, we’ve also been runners-up, and of course, there have been times when we didn’t perform well,” Wang said. “Experiencing failure helps us grow and teaches us how to handle future matches.”
Though many Chinese badminton fans are still skeptical of the pair’s consistency, their journey in the sport, now ranked at world No.2, has already inspired many young people to pick up a racket.
Chen Qingchen & Jia Yifan: Women’s doubles queens
Chen Qingchen and Jia Yifan have established themselves as the queens of women’s doubles badminton. The pair, known as Fan-Chen domestically, began their partnership in their early teens and have since become one of the most successful pairs in the sport’s history.
Their journey to fame includes multiple titles, with notable victories at the world championships in 2017, 2021, 2022 and 2023. Their ability to anticipate each other’s moves and their relentless attack style have earned them numerous accolades.
“Whenever I step onto the court, I really want to win the game with my partner. The two of us are actually like one person. With such great pressure, there are only the two of us facing it on the court, and no one else can help us,” Chen said of her partnership with Jia.
“Before we go on court, we exchange a smile, a smile that only the two of us can understand at that moment. I think there won’t be a third person in this world who can understand our feelings at that moment, so this feeling is very precious.”
Jia said her partner Chen plays “like a spring.”
“The higher the pressure is, the higher she will bounce back. She is not someone who forsakes,” Jia said.
Though they suffered a bitter Olympic final defeat in Tokyo in 2021, the duo is currently sitting in first place in the women’s doubles ranking thanks to their dedication and unwavering determination.
Zheng Siwei & Huang Yaqiong: Mixed doubles magicians
Zheng Siwei and Huang Yaqiong, China’s mixed doubles magicians, have captivated audiences with their seamless coordination and unmatched skill.
Both players boast impressive individual resumes, but it is their partnership that has truly made them stand out. Since teaming up in 2017, the pair, known as Ya-Si in China, have won numerous titles, including three world championships.
A Tokyo Olympics final defeat to teammates Wang Yilu and Huang Dongping has propelled the duo to continue honing their skills, both physically and mentally.
“Our mind-set is much better for this Olympics compared to the last one. Previously, we didn’t know what the Olympics would be like, so we prepared for the last Olympics by training intensely and aggressively,” Huang revealed.
“That approach wasn’t effective and led to injuries, which affected our training and competition. This time, we will maintain a calm mind-set. As we age, our recovery isn’t as quick as it was during the previous Olympics. We need to ensure we train with the highest quality within our capabilities.”
Their dynamic playing style, characterized by swift exchanges and powerful smashes, has made them a formidable force in mixed doubles badminton. As they head to the Paris Olympics, Zheng and Huang are determined to reinforce supremacy in the sport.
The post Global Times: China’s badminton team eye gold sweep at Paris Olympics appeared first on HIPTHER Alerts.

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Unlocking AI’s transformative potential in South Africa: Enhancing society & creating opportunities




As artificial intelligence (AI) continues to supercharge every aspect of business and society, South Africa stands at a critical juncture. Rather than fearing job displacement, we can harness AI to drive widespread growth and prosperity. By fostering local innovation, investing in AI education, and creating a conducive regulatory environment, we can empower citizens and businesses alike. In insightful piece, Richard Shrewry, Regent Business School’s iLeadLAB Manager, explores how AI can enhance society, bridge gaps, and create new opportunities, all while preserving the essential human element.
In the heart of our country, a quiet revolution is underway. This revolution, marked not by upheaval but by the gentle hum of computers and the boundless curiosity of students and innovators, is reshaping the landscape of opportunity through the power of artificial intelligence (AI). This is a story about using AI to enhance, not replace, the human element in society, particularly in a country like South Africa where unemployment rates are at an all-time high, and opportunities may seem scarce to most people.
The Human-Centric Approach to AI
In South Africa, the narrative around AI often raises concerns about job displacement. However, AI should really be viewed as a supportive tool designed to enhance human capabilities and create new opportunities for upskilling and upliftment. The focus needs to be on finding ways for AI to work alongside people to foster innovation, entrepreneurship, and efficiency, ultimately benefiting society as a whole.
There is no doubt that AI technologies are enabling personalised learning experiences, ensuring individuals receive tailored content and support based on their needs. Of course, it is vital that we are actively addressing bias in AI systems, especially when implementing them in early education. AI must be made accessible to all schools, enhancing learning effectiveness and empowering individuals. This approach ensures that everyone can benefit from AI, making learning more effective and relevant but more importantly, the outcome needs to be AI empowering people to become more skilled and adaptable to thrive in a dynamic job market.
Job Creation Through AI
I would be remiss if I did not mention the link between entrepreneurship and innovation. AI tools are paving the way for a new wave of entrepreneurs and innovators in South Africa. By providing access to powerful technologies, individuals are able to create unique businesses and offerings. Whether it’s developing new AI-driven products or using AI to improve existing processes, the opportunities are vast:

Enhanced Roles in Business: AI is not about replacing jobs but enhancing them. For instance, in marketing, AI aids in analysing customer behaviour and optimising strategies, allowing marketers to focus on creativity and strategic thinking.
Improving Efficiency in Accounting: AI applications in financial analysis and automated systems make accounting processes more efficient, enabling accountants to focus on advisory roles and complex decision-making.
Optimising Supply Chains: AI in logistics and inventory management helps businesses run more smoothly, creating demand for professionals who can manage and interpret AI-driven insights.
Agricultural Advancements: In a country where agriculture plays a significant role, AI can help in precision farming, crop monitoring, and yield prediction, thus improving productivity and creating jobs in tech-enabled farming.
Healthcare Improvements: AI-powered diagnostic tools and predictive analytics can enhance healthcare services, leading to better patient outcomes and creating jobs in health informatics and telemedicine.
Educational Support: AI-driven platforms can support teachers by automating administrative tasks and providing personalised learning experiences for students, allowing educators to focus on mentoring and student engagement.
Urban Planning and Smart Cities: AI can assist in the development of smart cities, improving infrastructure and services through efficient traffic management, energy distribution, and public safety, thereby creating jobs in urban planning and data analysis.
Environmental Monitoring: AI can be used to monitor environmental changes and manage natural resources more effectively, leading to jobs in environmental science and sustainable development.

Tools and Technologies Empowering Individuals
In innovative spaces, people engage with cutting-edge technologies, including AI, machine learning, robotics, and IoT. These tools are not just for large corporations but are accessible to anyone with the drive to learn and innovate.
A number of open-source and proprietary tools area available:

Language Models: Using tools like LM Studio and Ollama, individuals learn to fine-tune language models for specific tasks, enhancing their research and analytical skills.
Advanced AI Platforms: GROK, Meta AI, OpenAI – ChatGPT, Gemini, and Claude provide hands-on experience in applying AI to real-world scenarios, preparing individuals for future careers and entrepreneurial ventures.
Creative AI Applications: Tools like Stable Diffusion for image generation and 11 Labs for voiceovers and narration encourage people to explore new forms of expression and communication.
Efficient Presentations:, integrated with Google Sheets, helps individuals quickly create professional presentations, improving their presentation and communication skills.

The Larger Picture: 4IR and South Africa
The Fourth Industrial Revolution (4IR) is not just a concept; it’s a seismic shift that is reshaping industries and societies. In South Africa, and indeed across developing markets, the impact of 4IR technologies like AI is profound. These technologies promise to drive economic growth, transform education, and revolutionise healthcare. Yet, they also bring challenges—an urgent need for upskilling, investment in digital infrastructure, and ethical considerations.
By addressing these challenges through comprehensive programs and initiatives, we can equip individuals with the skills of the future, preparing them to be leaders in this new era.
The post Unlocking AI’s transformative potential in South Africa: Enhancing society & creating opportunities appeared first on HIPTHER Alerts.

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Aragen Life Sciences Ltd. receives the 2024 Global Customer Value Leadership Award from Frost & Sullivan for Pioneering Excellence in Drug Discovery and Development Services




Frost & Sullivan has recognized Aragen Life Sciences, a world-class contract research, development, and manufacturing organization (CRDMO), with the 2024 Global Customer Value Leadership Award. With nearly 25 years of experience, Aragen assists its global clients in various industries, such as pharmaceutical, biotech, and agrochemical, throughout the biopharmaceutical lifecycle, offering comprehensive solutions spanning small and large molecules.
The company provides highly customized services tailored to meet client requirements and leverages cutting-edge technologies, such as artificial intelligence and machine learning, to drive its discovery and development projects to commercialization.
It also focuses on sustainability through initiatives like carbon-neutral programs and green chemistry, underscoring its dedication to environmental responsibility.
Mani Kantipudi, CEO of Aragen Life Sciences, said, “We are honored to receive the 2024 Global Customer Value Leadership Award from Frost & Sullivan. This recognition reflects our relentless pursuit of excellence and innovation in delivering value to our clients. We remain committed to advancing the forefront of drug discovery and development while upholding the highest standards of quality and sustainability.”
“Frost & Sullivan commends Aragen’s impressive customer centricity, which is evident in its tailored approach to meeting diverse client needs, commitment to transparency and trust through collaborative partnerships, and dedication to ensuring customer satisfaction at every engagement stage. By adapting its strategies to address individual pain points, assigning dedicated product managers driven by customer feedback, and offering flexibility and choice in service delivery, Aragen sets itself apart as a leader in delivering exceptional customer experiences within the global life sciences industry,” said Khushbu Jain, Principal Consultant at Frost & Sullivan.
Aragen’s success is driven by a talented workforce of over 3,700 scientists worldwide, including 450+ PhDs, ensuring robust scientific capabilities and operational efficiency. The company’s strategic investments and customer-centric approach have cemented its reputation as a trusted partner in the life sciences industry.
Each year, Frost & Sullivan presents this award to the company that demonstrates excellence in implementing strategies that proactively create value for its customers, focusing on improving the return on investment that customers make in its services or products. The award recognizes Aragen’s unique focus on augmenting customer value beyond simple good service, leading to improved customer retention and an expanded base.
Frost & Sullivan Best Practices Awards recognize companies in various regional and global markets for demonstrating outstanding achievement and superior performance in leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analyses, and extensive secondary research to identify best practices in the industry.
The post Aragen Life Sciences Ltd. receives the 2024 Global Customer Value Leadership Award from Frost & Sullivan for Pioneering Excellence in Drug Discovery and Development Services appeared first on HIPTHER Alerts.

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