Artificial Intelligence
New Research Reveals the 7 Voter Segments That Will Determine the Outcome of the Presidential Election
RESTON, Va., Sept. 17, 2020 (GLOBE NEWSWIRE) — Resonate, the leading provider of A.I.-driven voter data, intelligence and managed media, today unveiled new voter research findings that provide deep insights into the values shaping the decisions of American voters who plan to vote in the Presidential Election. The research uncovered seven unique voter segments that candidates must consider as they plan their campaigns, and these segments are available for activation in advertising across all channels.
“Now, more than ever, candidates and campaigns need to engage voters based on the current events and key issues that are shaping their worlds. No other company is tracking how highly divisive issues such as the pandemic, human rights and climate change are shifting voting intentions among the key audiences that will decide this important election,” said Bryan Gernert, Chief Executive Officer of Resonate. “Our voter segments recognize the unique human elements that influence voting decisions, and they provide campaigns with the critical insights they need to not only precisely target and engage voters, but also to motivate them to vote in their favor. Elections are won by the candidates and campaigns that can connect with and rally voters based on their personal beliefs.”
To build this voter landscape, Resonate tapped into its continuously updated, highly accurate voter insights platform, which houses more than 13,000 attributes scaled to more than 200 million American voters. Using artificial intelligence (AI) and deep machine learning, Resonate discerned clustered groups and looked at how their values, motivations, issue and policy positions, candidate platform support, voting history and media consumption habits influence how they’ll vote.
- America First Populists (42 million U.S. voters – 19% of U.S. Population):
The America First Populists are distinguished by their economic populist leanings and loyal support of President Trump and his pro-nationalist policies. However, in a noticeable contrast to their far-right stances on security, this group is persuadable on socialist-leaning policies and an increased social safety net. - Resolute Republicans (13 million U.S. Voters – 6% of U.S. Population):
Resolute Republicans represent the core group of establishment Republicans, driven by their faith and support of a strong national security presence. This heavily Baby Boomer group is considerably more relaxed on the pandemic: 31% of this group falls into the Rushed Reopeners group that’s almost 3X more likely to rush to reopen the pandemic economy than the average American. - In-Flux Inactives (68 million U.S. Voters – 31% of U.S. Population):
The In-Flux Inactives are a majority millennial group defined by their lack of definition. They are politically ambivalent, but persuadable across the board on issues. The key is finding where their opinions and ideology could align with your campaign. 91% identify as fiscally conservative or moderate, while 31% identify as socially conservative. How do you connect that with the fact they’re 109% more likely to state that they’re persuadable on their perception of President Trump? - Dedicated Democrats (22 million U.S. Voters – 10% of U.S. Population):
Dyed-in-the-wool Dedicated Democrats are moderate-leaning leftists who have rallied behind their support of Joe Biden. This group is active politically and more likely than the average American to contact politicians to share their thoughts and to vote based on issues. They’re 89% more likely to support mail-in voting, and they’ll make their final decision based on information from cable news, as well as newspapers and editorial endorsements. - Persuadable Progressives (27 million U.S. Voters – 12% of U.S. Population):
Left-leaning across the board, the Persuadable group identifies as liberal in most categories and is persuadable on issues of socialism, including a universal basic income and redistribution of wealth. This group initially supported Bernie Sanders in the primary and are 36% more likely to say they’re not excited about voting in the Presidential election. However, they’re also 21% more likely to say they are voting for Biden. - Absolute Activists (26 million U.S. Voters – 11% of U.S. Population):
The Absolute Activists represent the TikTok generation. These are the voters you see watching and crafting clever videos to influence friends and family—even politically. They’re 217% more likely to look for Democratic candidates with a socialist platform and feel strongly about promoting race and gender equality in their own political actions. - Left Wing Loyalists (25 million U.S. Voters – 11% of U.S. Population):
This educated Gen-X segment of voters is eager to donate money to support political and advocacy groups, and they’re active in their volunteer work to support those groups. They lean toward the far left of the spectrum, and their active political stances are working toward moving Trump out of the White House. They enjoy sharing their political opinions, learning about policy issues, and discussing said topics with others.
Now more than ever, elections cannot be won by campaigns that view constituents in terms of Republican or Democrat alone. Diverse voter populations have emerged, comprised of smaller factions across the left and right. If a candidate wants to win, they must know the values and motivations driving voters’ choices. For example, Resonate has found that many conservatives grapple with what it means to be a Trump Republican, while liberals consider whether they fall into the growing Democratic Socialist wing of the party.
Read the complete findings of Resonate’s Presidential Election Voter Landscape research here.
Resonate’s deep history in helping political campaigns identify and target niche voter audiences has manifested in a strong track record of candidate victories. The seven unique voter segments identified through Resonate’s unprecedented study are now available for targeting via the Resonate Ignite platform.
About Resonate
Resonate is a pioneer in A.I.-driven voter intelligence & analytics, delivering deep understanding, dynamic insights, cross-channel engagement and analysis in a single, simple-to-use SaaS platform. Resonate has deep voter insights and contextually relevant data across more than 13,000 attributes, including values, motivations and other psychographics, describing more than 200 million U.S. voters. Hundreds of companies have used Resonate to reveal and engage “The Human Element,” a 360-degree understanding of the individuals in their target audience that extends beyond traditional demographics, psychographics and behavioral data to uncover why voters support certain candidates or causes. Empowered with unparalleled insights, leading organizations use Resonate to identify, engage and analyze these audiences, driving growth and increasing customer lifetime value.
Headquartered in Reston, Virginia, Resonate is privately held and backed by Argentum Capital Partners, Revolution Growth, Greycroft Partners and iNovia Capital. For more information, please visit www.resonate.com.
Media Contact:
Kyle Kuhnel
[email protected]
Artificial Intelligence
Metabolon Now Includes Spectral Data Files for All Global Discovery Panel Projects
MORRISVILLE, N.C., May 28, 2024 /PRNewswire/ — Metabolon, Inc., the global leader in providing metabolomics solutions advancing a wide variety of life science research, diagnostic, therapeutic development, and precision medicine applications, today announced the availability of spectral data files as an option for Global Discovery Panel projects, providing clients with an enhanced level of detail and transparency in metabolomics analysis. The addition of spectral data further complements Metabolon’s robust suite of metabolomics offerings, including the largest Level 1 library of metabolites, an advanced bioinformatics platform, and expert scientific support.
Spectral data is the initial data generated during a mass spectrometry (MS)- based metabolomic analysis. Spectral data contains a wealth of information about the metabolites present in a sample, including their chemical structure, concentration, and interactions with other molecules. Metabolon facilitates further exploration of the dark metabolome and validation of findings by offering spectral data files as an option with Global Discovery Panel projects. These data should enable the discovery of unique metabolites and biomarkers.
“The availability of spectral data enhancement not only provides clients with a more comprehensive view of their metabolomics data but also reinforces our commitment to transparency and delivering unparalleled value to our clients,” said Ro Hastie, CEO at Metabolon.
This significant update underscores Metabolon’s commitment to providing comprehensive and actionable insights to empower scientific discoveries and drive advancements in healthcare and multiomics research. Visit https://www.metabolon.com/ to learn more about how Metabolon deciphers thousands of discrete chemical signals to discover biomarkers and reveal biological pathways.
About Metabolon Metabolon, Inc. is the global leader in metabolomics, with a mission to deliver biochemical data and insights that expand and accelerate the impact of life sciences research and complement other ‘omics’ technologies. With more than 20 years, 10,000+ projects, 3,000+ publications, and ISO 9001:2015, CLIA, and CAP certifications, Metabolon has developed industry-leading scientific, technology, and bioinformatics techniques. Metabolon’s Global Discovery Panel is enabled by the world’s largest proprietary metabolomics reference library. Metabolon’s industry-leading data and translational science expertise help customers and partners address some of the most challenging and pressing questions in the life sciences, accelerating research and enhancing development success. The company offers scalable, customizable multiomics solutions, including metabolomics and lipidomics supporting customer needs from discovery through clinical trials and product life-cycle management. For more information, please visit www.metabolon.com and follow us on LinkedIn and Twitter.
About MetabolomicsMetabolomics, the large-scale study of all small molecules in a biological system, is the only ‘omics technology that provides a complete current-state functional readout of a biological system. Metabolomics helps researchers see beyond the genetic variation of individuals, capturing the combined impact of genetic as well as external factors such as the effect of drugs, diet, lifestyle, and the microbiome on human health. By measuring thousands of discrete chemical signals that form biological pathways in the body, metabolomics can reveal important biomarkers enabling a better understanding of a drug’s mechanism of action, pharmacodynamics, and safety profile, as well as individual responses to therapy.
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Artificial Intelligence
Caseware Introduces AiDA: The AI-Powered Digital Assistant Changing the Face of Accounting and Audit
TORONTO, May 28, 2024 /PRNewswire/ — Caseware International, a global leader in cloud-enabled audit, financial reporting and data analytics solutions, is delighted to announce the pre-launch availability of Caseware AiDA, its Artificial Intelligence digital assistant. As the latest enhancement to the industry-leading Caseware Cloud platform, AiDA complements Caseware’s comprehensive suite of solutions created with accounting, audit and finance professionals in mind.
AiDA is designed to enhance efficiency, ensure compliance and provide precise, context-aware responses to profession-specific enquiries enabling accounting, audit and finance experts to work more efficiently, collaborate with greater effectiveness and gain deeper insights.
Whether providing timely responses to methodology or compliance questions, supporting the processing and analysis of audit evidence, or assisting with the production of key audit workpapers and deliverables, AiDA empowers professional users to achieve more with less effort. This will, in turn, drive practice growth and power the financial success of clients.
David Osborne, Chief Executive Officer at Caseware International remarked, “Caseware AiDA is the future. Our vision is to place powerful tools in the hands of our clients, enabling them to do their work better than they have ever done before. This release is just the beginning of a wave of innovation in AI and it demonstrates the focus we have on our accelerated roadmap to build out our offering on the Caseware Cloud platform. Caseware AiDA offers powerful digital assistance to accountants and is further proof of the ways in which Caseware is underpinning the relevance of the profession.”
Some of the benefits to be gained from Caseware AiDA include:
Enhanced workflow efficiency with precision and relevance – whether summarizing lengthy PDFs or providing informed answers about your documentation in the moment, AiDA helps you work smarter, not harder.Reassurance around security and compliance – with AiDA, no prompts are stored or fed back into the model. Users can trust AiDA to maintain the highest data security and compliance standards that Caseware has always delivered for the profession.Assistance with routine tasks – AiDA assists with mundane tasks, enabling professionals to focus on strategic decision-making.Focus on quality output – AiDA delivers a safe and fit-for-purpose resource which ensures efficient workflows for clients.Feedback on AiDA has underscored the demand for tailored, secure AI solutions in professional environments. Danielle Supkis Cheek, VP, Head of Analytics and AI at Caseware International commented, “We recently showcased AiDA to a number of clients beyond our beta phase community at Caseware’s 2024 North American User Group. The response was phenomenal and, in line with our roadmap, we’re excited to continue to enhance AiDA based on user feedback and technological advancements.”
Currently available to Caseware Cloud customers in the United States for early access, AiDA will ultimately be available across the globe and, specifically, in Australia, Canada and Europe later this year. Soon, AiDA will be a core component of all cloud-enabled solutions, across all regions. AiDA’s capabilities are constantly evolving, including better context awareness in document interactions and more extensive support for multilingual queries. AiDA is set to transform how professionals in the accounting and audit fields manage their tasks, offering unparalleled support and efficiency.
Caseware AiDA (pronounced AY-duh) draws inspiration from Ada Lovelace, whose impact on scientific computing continues to influence generations of technologists and mathematicians around the world.
Caseware encourages users to explore AiDA’s features and experience the future of digital assistance. To see AiDA in action, join us at ENGAGE at the ARIA Resort & Casino from June 3-6 or sign up to hear more from Danielle Supkis Cheek at the Streamlining Audits with AI: Efficiency and Quality Gains webinar taking place at 11:00 AM ET on July, 18.
About Caseware InternationalCaseware is the leading global provider of desktop and cloud-enabled solutions for audit, assurance, financial reporting and data analytics for accounting firms, corporations, and government regulators. Caseware’s innovative tools and platforms help more than half a million customers in 130 countries work smarter, dig deeper and see further as they transform insights into impact. For more information, visit www.caseware.com.
Notes to editorsIn the event of media enquiries, please contact:Jill QuinnDirector of Corporate CommunicationsCaseware [email protected]
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Artificial Intelligence
LONGi announces the “Lighthouse Project” to expand the agile intelligent manufacturing to more of its own production bases across the globe
JIAXING, China, May 28, 2024 /PRNewswire/ — On May 23rd, LONGi Green Energy Technology Co., Ltd. (hereinafter referred to as “LONGi “), a global leader in solar technology, officially announced the “Lighthouse Project”, which will continue to rapidly expand the agile intelligent manufacturing model of LONGi’s Jiaxing Lighthouse Factory to more production and manufacturing bases, achieving a comprehensive upgrade of production intelligent manufacturing capabilities. This sets a digitalization benchmark for high-quality development in the PV industry and leads the way forward.
The first “Lighthouse Factory” in the global PV industry – LONGi’s Jiaxing Production Base, lifted the mysterious veil for the public. An experience group composed of industry experts, customer representatives, and media journalists became the first visitors to LONGi’s Jiaxing Lighthouse Factory, immersing themselves in the production line and experiencing the charm of “Lighthouse Factory” intelligent manufacturing.
Established in 2020, LONGi’s Jiaxing Production Base mainly produces LONGi’s BC (Back-Contact) series of high-efficiency solar modules. It has Phase I, II, and III factories, covering a total area of more than 1,300 acres, with 51 intelligent production lines and an overall module production capacity exceeding 35GW, making it one of the largest industrial clusters in the industry.
On December 14, 2023, the World Economic Forum (WEF) released a new batch of “Lighthouse Network” lists, and LONGi’s Jiaxing Production Base was the only factory in the global PV industry to be included. This signifies that LONGi’s achievements in intelligent manufacturing and digitalization are leading globally, becoming a representative of advanced manufacturing, and the first global “Lighthouse Factory” in the PV industry has attracted much attention.
During this close-up experience at LONGi’s Jiaxing Lighthouse Factory, all members of the experience group expressed their shock and unprecedentedly felt the disruptive upgrade of AI intelligence to traditional industry. The innovation of LONGi’s Jiaxing Lighthouse Factory is not only in the transformation of production line automation and intelligence but also in the reconstruction of production relations. AI intelligence has become the brain of production management, continuously innovating autonomously based on big data models, achieving a truly meaningful intelligent manufacturing upgrade and self-driving force, and safeguarding quality and efficiency.
LONGi’s Jiaxing Lighthouse Factory has built over 30 digital use cases, achieving a 43% increase in product quality reliability, an 84% reduction in product production and delivery cycle, and a 20% reduction in overall unit energy consumption at the base, becoming a model of high-quality development in the photovoltaic industry.
The most core aspect of LONGi’s Jiaxing Lighthouse Factory is the five major coolest technologies. AI intelligent distribution of solar cells realizes precise delivery of customer needs, ensuring efficient production by intelligently optimizing daily production plans. More flexible automation in production ensures the standardization of each link in the module production process, fully meeting the customized scene requirements of customers. AI quality inspection throughout the entire life cycle of product production leaves no place for quality hazards, ensuring the quality of the product is as solid as a rock. The end-to-end delivery system has reconstructed the intelligent management of order production and delivery cycles, achieving rapid and high-quality satisfaction of customer product needs. Intelligent human resource management has greatly improved production efficiency while enhancing the innovation of employees, transforming each excellent skill and experience into data, continuously optimizing skills and management autonomously, ensuring the optimal arrangement of order demands and human resources, and effectively guaranteeing high-quality product output.
The combination of artificial intelligence, big data, cloud platforms, and industrial muscles is the four elements that make LONGi’s Jiaxing Lighthouse Factory successful, and also the core of LONGi’s intelligent manufacturing. LONGi’s BC (Back-Contact) full-scene products have also reached a new level under the support of LONGi’s intelligent manufacturing. The reason why TaiRay silicon wafers, HPBC2.0, Hi-MO 9, Hi-MO X6 Max, and other major products have concentrated on explosions this year is due to LONGi’s intelligent manufacturing’s absolute satisfaction in understanding customer needs.
LONGi’s Vice President Zhang Haimeng said in his keynote speech: Since the official announcement of BC (Back-Contact) technology last September, LONGi has released multiple new scene-based module products. Whether it is anti-dust accumulation or heat and humidity resistance, the core purpose is to meet the customized needs of customers through differentiated innovation. All of this is inseparable from the confidence in production strength brought by LONGi’s intelligent manufacturing, and it is also the strong support of LONGi’s intelligent manufacturing that has truly implemented “customer-centric.”
During the panel session of the day, Hu Zhifeng, Head of Intelligent Manufacturing Department, Module Manufacturing Center of LONGi, revealed that the newly launched Hi-MO X6 Max modules will be officially put into production at LONGi’s Jiaxing Lighthouse Factory in the near future. With the help of digital and intelligent means, product quality is improved, and energy consumption is reduced. “Use the most advanced production technology to achieve the highest level of technical products and create higher value for customers.”
LONGi has always adhered to the core value of customer value, providing customers with high-value and reliable products as its own responsibility, continuously exploring new paths for the clean energy industry, from efficiency research and development to product and solution scenario, from traditional manufacturing to intelligent manufacturing driven by digitalization, step by step towards a green energy world, leading the global energy transition with LONGi’s intelligent manufacturing.
About LONGi
Founded in 2000, LONGi is committed to being the world’s leading solar technology company, focusing on customer-driven value creation for full scenario energy transformation.
Under its mission of ‘making the best of solar energy to build a green world’, LONGi has dedicated itself to technology innovation and established five business sectors, covering mono silicon wafers cells and modules, commercial & industrial distributed solar solutions, green energy solutions and hydrogen equipment. The company has honed its capabilities to provide green energy and has more recently, also embraced green hydrogen products and solutions to support global zero carbon development. www.longi.com
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