Artificial Intelligence
Beko U.S. Boldly Expands Its Commitment to Personal and Planetary Health This Earth Day
Appliance brand synonymous with sustainability
releases bold new video campaign and product technology plans
just days after receiving its fifth consecutive ENERGY STAR® Award
Boston filmmaker uses AI to show Beko’s global commitment
to save the planet one appliance at a time
BOLLINGBROOK, Ill., April 21, 2021 (GLOBE NEWSWIRE) — Guided by the premise that healthy living is only truly possible on a healthy planet, Beko U.S., Inc. is expanding its commitment to sustainability, health and wellness this Earth Day with the release of bold new programs and products in the pipeline that guide Americans toward a net-zero carbon footprint.
Europe’s #2 appliance manufacturer continues to make inroads into the U.S. as the industry’s first appliance brand simultaneously dedicated to personal and planetary health with the U.S. premiere of a new global sustainability video that serves as the rallying cry for the brand’s industry-leading sustainability efforts in 2021 and beyond.
Produced by noted Boston filmmaker and artificial intelligence (AI) storyteller Seyhan Lee, the 60-second “Connections” imagines Beko’s sustainability message through the transformation of trees, leaves, fields of grass and other constants in nature. Lee painstakingly created tens of thousands of AI images of flowers, seashells and ocean waves morphing into one another to show the human connectedness to the planet.
The spot represents several firsts for Beko, including the company’s first use of AI and the first time a non-product global sustainability message has been deployed simultaneously in the more than 130 countries where Beko appliances are sold. It breaks today just one week after Beko was honored with a fifth consecutive ENERGY STAR® award and in advance of the launch of a number of appliances providing sustainability, health and wellness later this year.
“Connections” is now available to American audiences via a dedicated landing page that is being updated throughout the year to translate Beko’s sustainability, health and wellness promises into tangible programs and products targeting dealers, designers, builders and ultimately consumers.
The spot is the centerpiece of a paid digital and social campaign targeting sustainability-minded consumers, dealers and others in Boston, New York, Chicago, Seattle, Portland and Pittsburgh. In addition to the video, the marketing program focuses on Beko’s larger sustainability story, first initiated in Europe in the 1950s and encompasses PR, strategic partnerships and influencer programs.
“The health of our customers and the health of our planet are at the heart of Beko’s continual rise in the U.S. – and this film stunningly celebrates the earth-saving thinking showcased in appliances currently in our lineup and coming to showrooms later this year,” says Beko U.S., Inc., President Zach Elkin, who in January declared 2021 as “The Year of Health and Wellbeing” for the brand. “The fact that this groundbreaking spot, premiering globally today, was produced by an American filmmaker signals the importance of the U.S. in Beko’s sustainability and brand-building efforts. We hope it inspires others to discover their own connection to nature.”
Award-winning Sustainability
The new spot comes just days after Beko received its third consecutive ENERGY STAR® Sustained Excellence Award, its fifth ENERGY STAR honor in a row, making it the only appliance brand in the industry to be honored by the EPA for creating energy-saving appliances every year it has operated in the U.S. Households who choose an ENERGY STAR®-certified Beko appliance can save more than $575 annually on their energy bills without sacrificing the quality or performance that they have come to expect from the brand.
Part of a global alliance with a mission to be one of the world’s most sustainable companies, Beko works with a growing network of domestic dealers in the U.S. to offer 29 kitchen and laundry products offering wellness while achieving EPA’s Most Efficient certification. These range from next-generation heat-pump dryers, dishwashers and washing machines to bottom-mount freezer refrigerators and upright freezers honored with the EPA’s Emerging Technology Award.
Behind Beko’s product family is a culture committed to exceeding ENERGY STAR®, EPA and DOE requirements and setting new standards for carbon-neutral manufacturing, training, energy communications, and sustainability at its 22 global production facilities and all other company operations.
2021 as the Year of EverFresh+®
Strengthening Beko’s healthy living/healthy planet promise in 2021 is a year-long focus on EveryFresh+®, the groundbreaking technology included with all Beko refrigerators that keep fruits and vegetables fresh for up to 30 days.
Beko’s product engineers perfected a revolutionary new crisper that uses breathable smart materials and other advances to maximize humidity and minimize moisture loss, thus prolonging the life of fresh produce for up to a month. The refrigerators pair the EverFresh+ with Active Fresh Blue Light – which recreates photosynthesis conditions to preserve vitamin C and fruit and vegetable taste – and energy-saving, ProSmart inverter compressors, to keep the produce fresh for twice as long as conventional refrigerators without this technology.
For the consumer, the potential is dramatically less food waste, a healthier diet and a reduced carbon footprint thanks to less frequent shopping trips. For dealers, designers, builders and architects, as well as dietitians, chefs and foodies, the result is yet another reason to choose Beko over the competition.
Beko will highlight its proprietary technology with an aggressive consumer promotion and educational campaign targeting the growing percentage of Americans passionate about living a healthier, more sustainable life. Later this year, the brand introduces the Beko 36” French 3-Door Refrigerator, featuring EverFresh+® with Active Fresh Blue Light technology and a new, environmentally friendly refrigerant that will be extended to Beko’s entire cooling lineup to deliver Zero OPD and Very Low GWP.
About Beko US Inc.
Beko US, Inc. is the U.S subsidiary of Arçelik A.Ş. operating in more than 140 countries. Beko is the leading freestanding home appliances brand in Europe in the white goods sector. Beko US Inc. is committed to developing highly energy-efficient home appliances that deliver advanced technology and superior features, empowering your family to live healthier. Five years in a row, from 2017 to 2021, a first for any appliance manufacturer, Beko US, Inc. received the Environmental Protection Agency’s ENERGY STAR® Partner of the Year Award for its outstanding contributions to protecting the environment through energy efficiency. In 2019, 2020 and 2021, Beko US, Inc. also was recognized with an ENERGY STAR Partner of the Year Sustained Excellence Award, the program’s highest honor. For more information, visit www.beko.com/us-en.
About Arçelik:
With 32,000 employees throughout the world, 12 brands (Arçelik, Beko, Grundig, Blomberg, ElektraBregenz, Arctic, Leisure, Flavel, Defy, Altus, Dawlance, Voltas Beko), sales and marketing offices in 43 countries, and 22 production facilities in 8 countries, Arçelik offers products and services in nearly 150 countries. As Europe’s second largest white goods company by market share (based on volumes), Arçelik reached a consolidated turnover of 5 billion Euros in 2020. With almost 70% of its revenues coming from international markets, Arçelik is the R&D leader in Turkey – holding more than 3,000 international patent applications to date with the efforts of 1,600 researchers in 15 R&D and Design Centers in Turkey and R&D Offices across five countries. Arçelik is named the “Industry Leader” in Durable Home Appliances category for the 2nd year in a row in Dow Jones Sustainability Index 2020 and in accordance with PAS 2060 Carbon Neutrality Standard, became carbon-neutral in global production plants in 2019 and 2020 fiscal years with its own carbon credits. http://www.arcelikglobal.com
About Seyhan Lee
Seyhan Lee, founded in January 2020, is a creative production company which creates and produces A.I. motion pictures and other 21st-century image technologies. Whether film, music, fashion, theater, motion graphics, gaming, or beautiful interpretations, our work represents the future of storytelling. Stories that are visually relevant and socially significant. The way Pixar was founded through the early adopters of CGI, we are founding Seyhan Lee with early adopters of A.I. motion pictures.
Media Contacts:
Bob Ochsner or Dan Nasitka
Truth for Beko U.S., Inc.
(949) 233-0984
A video accompanying this announcement is available at: https://www.globenewswire.com/NewsRoom/AttachmentNg/d3320154-6d9c-4de5-b243-c480ee5880f9
Artificial Intelligence
Relu Secures FDA 510(k) and CE Marking for Revolutionary Dental Software Relu® Creator
LEUVEN, Belgium, Oct. 1, 2024 /PRNewswire/ — Relu, a pioneer in artificial intelligence (AI) assisted segmentation for dental labs and software companies, proudly announces the dual achievement of 510(k) clearance by the U.S. Food and Drug Administration (FDA) and CE Mark approval by an EU Notified Body. These regulatory milestones authorize the commercial distribution of the Relu® Creator, the cutting-edge dental tool that enables users to create 3D anatomical models from patients in just minutes.
FDA clearance signifies compliance with U.S. medical device standards, while the CE Mark confirms adherence to EU regulations for product safety and consumer protection. This dual recognition underscores Relu’s commitment to excellence in the oral health sector.
“We are thrilled to have attained both FDA and CE approval for the Relu® Creator,” stated Adriaan Van Gerven, CTO and Co-founder, of Relu. “These significant achievements are a testament to Relu’s dedication to creating superior technology that meets the highest international safety and quality standards. We’re poised to revolutionize patient and dentist experiences across both continents.”
“This approval paves the way for our advanced technology to enter US and EU dental markets with the highest potential for growth. Having led strategy in Dental, AI and Orthodontic sectors, I consider this achievement a key differentiator that sets Relu® Creator apart. This is a major step forward in Relu’s mission to modernize dental care,” said Bindu Saran, former Global Head of Orthodontic Technology at Straumann, former Sr. Manager of R&D at Ormco, and Board Member at Relu.
The Relu® Creator integrates cutting-edge AI to deliver features such as automated anatomical identification, and enhanced 3D imaging for dental diagnostics and treatment planning. By improving precision and increasing overall efficiency in dental procedures, Relu® Creator is set to be an essential tool for modern dental clinics.
About Relu
Relu is founded in 2019 with the dream of making dental treatments safer and faster. They plug in advanced computer vision and artificial intelligence to automate manual workflows. Their Relu® Engine and Relu® Creator are used by dental lab and software partners for more than thousands of orthodontic and implant treatments every day. Relu is headquartered in Leuven, BE with an office in Boston, MA, USA. Learn more at relu.eu.
© 2024 Relu
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Artificial Intelligence
Danish telecoms giant TDC NET chooses IFS Cloud to boost workforce efficiency and modernize infrastructure
LONDON, Oct. 1, 2024 /PRNewswire/ — IFS, the leading provider of enterprise cloud and Industrial AI software, today announced that TDC NET, Denmark’s largest provider of telecommunications infrastructure, has chosen to implement IFS Cloud to supercharge operational efficiencies across its business.
A longstanding IFS customer, TDC Net will use the IFS Cloud for Field Service Management to streamline its workforce management (WFM) processes, including field service operations. Implementing IFS Cloud will also allow the Danish telco company to consolidate its WFM systems into a single platform, eliminating process duplication and controlling costs.
IFS Cloud for Field Service Management including IFS Planning and Scheduling Optimization (IFS PSO) will allow TDC NET to assign the right technicians with the appropriate skills to the right jobs and dynamically schedule tasks based on real-time data such as technician availability, location, and traffic conditions. This enhanced efficiency is critical as TDC NET continues its mission to transition its nationwide network infrastructure from copper to fiber, implement IoT solutions, and adopt AI technologies – all in a sustainable way to reach the company’s net zero target in 2030.
Beyond workforce management IFS Cloud will enable TDC NET to consolidate its wider IT operations, removing legacy infrastructure and reducing the number of current systems across the business.
Carsten Rasmussen, Head of IT enablement in TDC Net, said: “As we work towards phasing out copper infrastructure and becoming a modern digital infrastructure provider, consolidating our IT systems is critical. Partnering with IFS and accessing IFS Cloud will give us the field service and resource management capabilities we need to simplify, automate, and build a sustainable architecture that meets the demands of the new digital age.”
Jesper Illum, Country Manager, Denmark, IFS, said: “TDC Net is not only Denmark’s largest provider of telecommunications infrastructure but also a forward-thinking company committed to transforming its operations with fiber and 5G technologies. IFS Cloud will help it scale its systems, increase automation, and improve customer deliveries.”
IFS partner, Infosys, will implement and roll out IFS Cloud and the associated services.
About TDC NET
TDC NET is a Danish telecommunications company focused on building, operating and maintaining telecommunications infrastructure in Denmark. It provides a wide range of services, including fiber broadband and the best 5G mobile network in Denmark. TDC NET plays a key role in digitalising Denmark by investing in and upgrading network infrastucture to ensure high-quality connectivity and access for both individuals and businesses. For more information, please visit tdcnet.com
About IFS
IFS is the world’s leading provider of Industrial AI and enterprise software for hardcore businesses that make, service, and power our planet. Our technology enables businesses which manufacture goods, maintain complex assets, and manage service-focused operations to unlock the transformative power of Industrial AI™ to enhance productivity, efficiency, and sustainability.IFS Cloud is a fully composable AI-powered platform, designed for ultimate flexibility and adaptability to our customers’ specific requirements and business evolution. It spans the needs of Enterprise Resource Planning (ERP), Enterprise Asset Management (EAM), Supply Chain Management (SCM), Information Technology Service Management (ITSM), and Field Service Management (FSM). IFS technology leverages AI, machine learning, real-time data and analytics to empower our customers to make informed strategic decisions and excel at their Moment of Service™.IFS was founded in 1983 by five university friends who pitched a tent outside our first customer’s site to ensure they would be available 24/7 and the needs of the customer would come first. Since then, IFS has grown into a global leader with over 6,500 employees in 80 countries. Driven by those foundational values of agility, customer-centricity, and trust, IFS is recognized worldwide for delivering value and supporting strategic transformations. We are the most recommended supplier in our sector. Visit ifs.com to learn why.
IFS Press Contacts:
Europe / MEA / APJ: Adam GillbeIFS, Director of Corporate & Executive CommunicationsEmail: [email protected] Phone: +44 7775 114 856
North America / LATAM: Mairi MorganIFS, Director of Corporate & Executive CommunicationsEmail: [email protected] Phone: +44 7918 607 299
This information was brought to you by Cision http://news.cision.com
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Artificial Intelligence
TraceLink Releases Amadeus, the First Generative AI Assistant for Accelerating the Digitalization of Supply Networks on the Opus Platform
Trained on a rich set of information from a unified content repository, Opus Orchestration Architects, Solution Designers, Network Administrators, and those simply interested in learning more about TraceLink’s solutions are empowered with information in seconds
BOSTON, Oct. 1, 2024 /PRNewswire/ — TraceLink, the largest end-to-end digital network platform for intelligent orchestration of the supply chain, today announced the launch of Amadeus, an AI Assistant to help users across the supply chain configure and optimize supply networks. Powered by advanced Large Language Model (LLM) algorithms, Amadeus allows users to find answers across a large volume of the TraceLink University educational content ecosystem, including developer resources, educational “how-to” materials, and technical documentation, delivering detailed, accurate responses tailored to their needs.
Whether navigating through extensive resources, searching for specific content, or exploring related topics, Amadeus provides intelligent answers drawn from a knowledge base refreshed on a daily basis. Its advanced search capabilities and context-aware assistance with source URL and citations ensure a smooth, reliable, current, and efficient content discovery process. With instant access to TraceLink University documents, educational whitepapers, case studies, and more, Amadeus delivers quick, within-seconds responses tailored to specific customer use cases, helping users solve complex business problems with confidence.
“With Amadeus, we are offering a powerful way for customers to engage with the wealth of knowledge within TraceLink University,” said Shabbir Dahod, President and CEO at TraceLink. “By integrating generative AI and LLMs with our extensive content library, Amadeus helps users to quickly find the information they need to optimize their supply chain operations. This is just the beginning of how TraceLink aims to harness AI to further transform supply chain management in the future.”
Amadeus’ AI functionality is further enriched by its robust safeguards. Built-in guardrails and alignment with OpenAI’s safety protocols verify that responses are relevant and accurate, eliminating AI hallucinations and keeping users on track. With these AI safety features built into Amadeus, users receive the most applicable and trusted answers, helping them make informed decisions in real-time. Looking forward, Amadeus will securely integrate content from customers’ own orchestration networks, thereby enabling a powerful AI-driven experience on top of end-to-end supply chain network intelligence to leverage predictions to drive business results.
Learn more about TraceLink’s Opus Magnum release, the only no-code network digitalization platform designed to democratize access to end-to-end supply chain integration and orchestration.
See Opus Magnum live at FutureLink Barcelona 2024, the only thought-leadership, education, and networking event for life sciences and healthcare leaders needing critical intelligence and better collaboration across supply chain relationships, from October 2-4, 2024. With keynotes headlined by the industry’s top thought leaders, a full day of TraceLink University educational sessions, three orchestration tracks led by customers and solution partners, and an immersive product and solution exhibition, this year’s FutureLink will focus on the end-to-end digitalization of your supply chain to link your enterprise systems and processes to the network. Register now.
About TraceLink:
TraceLink Inc. is the largest end-to-end intelligent supply chain platform for life sciences and healthcare, enabling end-to-end orchestration by connecting more than 291,000 healthcare and life sciences entities through its B2N Integrate-Once™ network. Leading businesses trust TraceLink to deliver complete global connectivity, visibility, and traceability of healthcare products, ensuring that every patient gets the medicines they need when needed, safely and securely.
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