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Global Social Media Analytics Market, By Application, By Analytics Type, By Deployment, By Organization Size, By Industry, Competition Forecast & Opportunities, 2016-2026

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New York, Oct. 22, 2021 (GLOBE NEWSWIRE) — Reportlinker.com announces the release of the report “Global Social Media Analytics Market, By Application, By Analytics Type, By Deployment, By Organization Size, By Industry, Competition Forecast & Opportunities, 2016-2026” – https://www.reportlinker.com/p06177435/?utm_source=GNW

Global Social Media Analytics Market, By Application (Sales and Marketing Management, Customer Experience Management, Competitive Intelligence, Risk Management and Fraud Detection, Public Safety and law Enforcement & Others), By Analytics Type (Predictive Analytics, Prescriptive Analytics, Diagnostics Analytics & Descriptive Analytics), By Deployment (On-Premises Vs On-Demand), By Organization Size (SME’s Vs Large Enterprises), By Industry (BFSI, Retail and E-Commerce, Government and Defense, Healthcare and Life Science, Manufacturing & Others), Competition Forecast & Opportunities, 2016-2026

Global social media analytics is expected to undergo a rapid growth during the forecast period owing to the growing popularity of mobile e-Commerce and need for improvising on customer services.Also, the market is witnessing increasing demand due to its cost-effectiveness and easy availability.

The evolution from business intelligence (BI) techniques to advanced analytics techniques and massive upsurge in the number of social media users are some other key factors, which are expected to propel the demand for social media analytics over the next five years.
Social Media Analytics or SMA is an approach to collect data from social media sites & blogs and evaluating that data to make business decisions. As machine learning and artificial intelligence have advanced, social media analytics has made it easier for businesses to quantify the information in social media posts in a scalable way.
The global social media analytics market is segmented based on application, analytics type, deployment, organization size, industry and region.Based on application, the market is segmented into sales and marketing management, customer experience management, competitive intelligence, risk management and fraud detection, public safety and law enforcement and others.

The risk management and fraud detection segment held the largest market share in 2020 and is expected to undergo the fastest growth during the forecast period owing to the increasing need for identification and mitigation of fraudulent activities through social media.
Regionally, North America holds dominance in the global social media analytics market owing to the increasing use of the big data technology and increasing investment by enterprises in real-time analytics. However, the Asia Pacific region is expected to undergo fastest growth during the forecast period owing to increasing investment in process of digitization.
Some of the major players operating in the global social media analytics are International Business Machines Corporation, Oracle Corporation, Salesforce, Adobe Systems Incorporated, SAS Institute Inc., Clarabridge, Inc., Netbase Solutions, Inc., Brandwatch, Talkwalker Inc., GoodData Corporation, Crimson Hexagon, Inc., Simply Measured, Inc., Sysomos, Cision US Inc., Simplify360, Inc., Hootsuite Media Inc. Leading market players are engaged in new product launches and partnerships and collaborations to expand their global reach.

Years considered for this report:

Historical Years: 2016-2019
Base Year: 2020
Estimated Year: 2021
Forecast Period: 2022-2026

Objective of the Study:

• To analyze and forecast market size of the global social media analytics market, in terms of value.
• To define, classify and forecast the global social media analytics on the basis of application, analytics type, deployment, organization size, industry and regional distribution.
• To scrutinize the detailed market segmentation and forecast the market size, in terms of value, on the basis of region by segmenting global social media analytics into five regions, namely, North America, South America, Europe, Asia Pacific and MEA.
• To identify tailwinds and headwinds for the global social media analytics market.
• To examine competitive developments such as expansions, new product launches, contracts and mergers & acquisitions in the global social media analytics market.
• To evaluate competitor and trends in the global social media analytics market.
• To strategically profile the leading players, which are involved in of social media analytics globally.
The analyst performed primary as well as exhaustive secondary research for this study.Initially, the analyst sourced a list of Social media analytics providers globally.

Subsequently, the analyst conducted primary research surveys with the identified companies.While interviewing, the respondents were also enquired about their competitors.

Through this technique, the analyst was able to include providers that could not be identified due to the limitations of secondary research. The analyst examined application, analytics type, Deployment, Organization Size, Industry and regional presence of all major social media analytics providers across the globe.
The analyst calculated the market size for the global social media analytics using a bottom-up approach, where providers’ value data for different applications of (sales and marketing management, customer experience management, competitive intelligence, risk management and fraud detection, public safety and law enforcement & others), social media analytics was recorded as well as forecast for the future years was made. The analyst sourced these values from industry experts and company representatives, and externally validated through analyzing historical sales data of respective providers to arrive at the overall market size.

Various secondary sources such as company annual reports, white papers, investor presentations and financial reports were also used by the TechSci Research.

Key Target Audience:

• Global social media analytics service providers
• Research organizations and consulting companies
• Organizations, associations and alliances related to social media analytics
• Government bodies such as regulating authorities and policy makers.
• Industry associations
• Market research and consulting firms
The study is useful in providing answers to several critical questions that are important for industry stakeholders, such as providers and policy makers, which market segments should be targeted over the social media analytics coming years (next five years) in order to strategize investments and capitalize on growth of the market.

Report Scope:

In this report, global social media analytics has been segmented into following categories, in addition to the industry trends which have also been detailed below:
• Global Social Media Analytics Market, By Application:
o Sales and Marketing Management
o Customer Experience Management
o Competitive Intelligence
o Risk Management and Fraud Detection
o Public Safety and law Enforcement
o Others
• Global Social Media Analytics Market, By Industry:
o BFSI
o Retail and E-Commerce
o Government and Defense
o Healthcare and Life Science
o Manufacturing
o Others
• Global Social Media Analytics Market, By Component:
o Software
o Services
• Global Social Media Analytics Market, By Deployment:
o On-Premises
o On-Demand
• Global Social Media Analytics Market, By Analytics Type:
o Predictive Analytics
o Prescriptive Analytics
o Diagnostics Analytics
o Descriptive Analytics
• Global Social Media Analytics Market, By Geography:
o North America
United States
Canada
Mexico
Rest of North America
o Europe
United Kingdom
Germany
France
Italy
Spain
Rest of Europe
o Asia Pacific
China
Japan
South Korea
Australia
India
Rest of APAC
o South America
Brazil
Argentina
Colombia
Rest of South America
o MEA
Saudi Arabia
UAE
Israel
South Africa
Rest of MEA

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in global social media analytics market.

Available Customizations:

With the given market data, we offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).
Profit Margin Analysis
• Profit margin analysis in case of direct and indirect sales channel.
Read the full report: https://www.reportlinker.com/p06177435/?utm_source=GNW

About Reportlinker
ReportLinker is an award-winning market research solution. Reportlinker finds and organizes the latest industry data so you get all the market research you need – instantly, in one place.

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GlobeNewswire is one of the world's largest newswire distribution networks, specializing in the delivery of corporate press releases financial disclosures and multimedia content to the media, investment community, individual investors and the general public.

Artificial Intelligence

Red light therapy for repairing spinal cord injury passes milestone

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BIRMINGHAM, England, May 6, 2024 /PRNewswire/ — Patients with spinal cord injury (SCI) could benefit from future treatment to repair nerve connections using red and near-infrared light.

The method, invented by University of Birmingham scientists and patented by University of Birmingham Enterprise, delivers light directly to the site of the injury. 
Their latest research, published in Bioengineering and Translational Medicine, determined an optimal ‘dose’ for this novel approach, and showed it can deliver therapeutic improvements including significant restoration of sensation and movement, and regeneration of damaged nerve cells. 
Researchers led by Professor Zubair Ahmed used cell models of SCI to determine the frequency and duration of light required to achieve maximum restoration of function and stimulate nerve cell regrowth. 
They found delivery at a wavelength of 660nm for one minute a day increased cell viability (the number of live cells) by 45% over five days’ treatment. 
Professor Ahmed said: “The effect of 660nm light was both neuroprotective, meaning it improved survival of nerve cells, and neuroregenerative, meaning it stimulated nerve cell growth.” 
The researchers also investigated the effect of light therapy in preclinical models of SCI, using an implantable device and transcutaneous delivery with the light source placed against the skin. They showed comparable results for both methods, with a one-minute dose of 660nm light, delivered daily for seven days resulting in reduced tissue scarring, increased levels of proteins associated with nerve cell regeneration, improvements in the connections between cells and significant functional recovery. 
This is the first time transcutaneous and direct light delivery have been compared in SCI. Professor Ahmed said: “To make light therapy viable for treating SCI in humans an implantable device will be required, to provide line of sight to damaged tissue and the opportunity for greater accuracy and standardise dosing without impedance due to the thickness of the skin and other tissues surrounding the spinal cord.”
The researchers are planning to develop an implantable device for use in humans with traumatic SCI. They have already received further funding and are seeking commercial partners or investors to develop a prototype device to take into first-in-man clinical trials.
Full release here. 
University of Birmingham Enterprise helps researchers turn ideas into products and services that meet real-world needs. Follow us on LinkedIn and X.
Photo: https://mma.prnewswire.com/media/2404909/University_of_Birmingham_Enterprise.jpg
Media enquiries: Ruth Ashton
Commercial enquiries: Veemal Bhowruth

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Artificial Intelligence

TerraPay Continues to Attract Top Industry Talent, Names Hassan Chatila as Vice President and Global Head of Network

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LONDON, May 6, 2024 /PRNewswire/ — TerraPay, a leading global money movement company, is excited to announce the appointment of Hassan Chatila as Vice President – Global Head of Network.

This key addition to TerraPay’s global network leadership also marks a critical step in the company’s ongoing strategy to simplify and streamline global money movement for businesses and individuals alike, underscoring its commitment to enhancing its network capabilities.
With over 20 years of experience in the cross-border payments, Hassan brings with him a rich legacy of leadership and innovation. Before joining TerraPay, he served as the Global Head of Western Union’s Account Payout Network, where he played a pivotal role in expanding and optimizing the network to support seamless global transactions. His impressive career portfolio also includes key leadership roles at Earthport and Temenos, where he led significant payments transformation initiatives and drove substantial growth.
In this new role at TerraPay, Hassan will lead the expansion and optimization of TerraPay’s global payout network. He will work closely with internal and external stakeholders to enhance the network’s capabilities, ensuring that TerraPay continues to offer its partners transparent and efficient payment solutions.
Welcoming Hassan to the team, TerraPay Founder and CEO, Ambar Sur, said, “It gives me great pleasure to welcome Hassan on board. As an industry expert, he comes with a highly reputable cross-border payment expertise and deep leadership experience. On TerraPay’s journey of growth, Hassan’s appointment is a critical step in furthering our network expansion goals. I look forward to working together and further deepen TerraPay’s position as a global money movement leader.”
Hassan Chatila, VP – Global Head of Network, TerraPay, commented on his new role, saying, “I am thrilled to join TerraPay at this pivotal time. Over the years, TerraPay has built an expansive global money movement network driven by the mission to build a borderless world of payments. I look forward to leveraging my experience to further develop our network capabilities, create new opportunities across markets and help TerraPay achieve its ambitious goals.”
For media inquiries, please contact [email protected]
About TerraPay
TerraPay simplifies global money movement – by providing a single connection to the most expansive cross-border payments network regulated in 31 global markets and enabling payments to 144 receive countries, 210+ send countries, 7.5Bn+ bank accounts and 2.1Bn+ mobile wallets. TerraPay is on a mission to connect a borderless financial world, making moving money everywhere instant, reliable, transparent and fully compliant. TerraPay pushes the boundaries for global businesses – ranging from banks, fintechs and money-transfer operators to travel businesses, creator economy platforms and e-commerce marketplaces – while driving financial inclusion in even the most inaccessible markets. Founded in 2014, TerraPay is headquartered in London, with global offices in Bangalore, Dubai, Miami, Bogota, Dar es Salaam, Kampala, Hague, Dakar, Joburg, Nairobi, Milan, Singapore and is expanding rapidly, having received funding from leading investors, including the IFC (the World Bank), Prime Ventures, Partech Africa and Visa.
Logo: https://mma.prnewswire.com/media/1222771/TerraPay_Logo.jpg
 

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Artificial Intelligence

Aareon invests up to €100m in AI-powered proptech Stonal

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PARIS, May 6, 2024 /PRNewswire/ — Stonal, the leading data management platform for real estate owners and investors in Europe, has announced a strategic investment by Aareon, Europe’s trusted provider of SaaS solutions for the property industry, to accelerate its European expansion.

Founded in 2017 by Michel Tolila, the current executive chairman, and Jean-Maurice Oudot, Stonal’s mission is to deliver data quality at scale for asset owners and investors. Its collaborative AI-powered platform extracts information from documents and blueprints, creating an accurate and up-to-date database on buildings open to stakeholders such as property managers, surveyors, and insurers. Its decision-making modules offer ESG reporting and CapEx planning to increase returns, improve productivity and preserve value.
Since its inception, the company has quickly expanded into residential and commercial real estate. In early 2024, Stonal launched its proprietary StonalGPT, the first generative artificial intelligence solution designed for real estate owners and investors, establishing itself as one of the pioneers in this field.
Robin Rivaton, CEO of Stonal: “The real estate industry, both residential and commercial, is at a crossroads. AI is a massive opportunity to reshape the sector in a remarkable way, but it still requires a significant amount of data on which to train these systems. Thanks to the strategic partnership with Aareon we will reach such a scale and accelerate our European expansion.”
Aareon is the trusted provider of SaaS solutions for the European property industry. With locations across France, Germany, the Netherlands, Spain, Sweden, and the United Kingdom, Aareon serves 13,000 customers totalling 18 million units.
Harry Thomsen, CEO of Aareon: “Investing in Stonal is a strategic step to strengthen our “Aareon Sustain” product portfolio and amplify our proficiency in AI technology across the Aareon Group. With an expected uptick in the need for robust data management solutions, this collaboration not only reinforces the existing partnership between Stonal and Aareon in France but also equips us to meet our customers’ needs and deliver unrivalled innovation and operational excellence.”
Aareon’s investment in Stonal reflects the growing appetite of the real estate sector for technological solutions that enable it to address the major challenges it faces, applying to both larger companies and smaller ones. Expanding ESG expectations, increased CapEx for greener properties, stringent building safety regulations, higher vacancy due to remote work for offices, all converge in the context of high interest rates. The capacity to evaluate risks and make well-informed decisions promptly is now more crucial than ever.
Stonal was advised on this deal by Lazard, Aareon by Vulcain.
About StonalFounded in 2017, Stonal is the leading data management platform for real estate owners and investors in Europe. It helps more than 130 clients, REITs, insurers, housing organisations, asset managers, family offices, to manage a combined portfolio of more than 200 million sqm (including 1.6 million housing units) across all Europe. With 150 employees, Stonal is present in France and the UK.
Contact: Perrine ABRARD, Stonal CMO [email protected]
About AareonAareon is Europe’s trusted provider of SaaS solutions for the property industry, leading the charge towards a digital future. Passionately committed to connecting people, process, and property, Aareon brings the ecosystem closer together. Our Property Management System, powered by smart software solutions, promotes efficient property management and maintenance, enabling superior digital experiences for everyone involved. In our continuous pursuit of innovation, Aareon remains the industry’s reliable partner, inspiring positive change for sustainable spaces for all.
With a dedicated team of around 2,000 professionals, Aareon achieved pro forma revenues of €410 million and a pro forma Adjusted EBITDA of €137 million in 2023.
Logo: https://mma.prnewswire.com/media/2404363/Stonal_Logo.jpg

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