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OTC: ILUS, ILUS International (Ilustrato Pictures International Inc), Enters the $500 Billion Metaverse Market by Acquiring KurveXR from TakeLeap  

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NEW YORK, NY, Feb. 04, 2022 (GLOBE NEWSWIRE) — via NewMediaWire — ILUS International Inc (OTC: ILUS) is a Mergers and Acquisitions company focused on acquiring and developing public safety technology-based companies across the globe. In just over one year since new management took over ILUS, the company has already added its sixth strategically aligned acquisition to its stable. 

ILUS is acquiring KurveXR from TakeLeap, a futuristic technology company which creates artificial intelligence and machine learning solutions. KurveXR is the profitable and valuable Virtual and Augmented Reality division of TakeLeap, which ILUS is acquiring. The agreed acquisition develops and delivers training solutions for public safety including fire safety, emergency response, community safety, security, and corporate onboarding. As a company that began its life through the development of disruptive firefighting technology, ILUS is excited to continue this trend by now becoming the first company to offer fire safety training in the Metaverse. 

Through the acquisition of KurveXR, ILUS is expanding its reach into the Metaverse market which is growing at meteoric speed. Already valued at $500 billion, the global Metaverse market is currently expected to exceed $1 trillion by 2025. Such is the potential that Goldman Sachs recently referred to the Metaverse as an $8 trillion revenue opportunity. Also demonstrating exponential growth potential, the global Augmented Reality (AR) and Virtual Reality (VR) market is expected to reach $300 billion by 2024. In partnership with TakeLeap, ILUS had already been exploring this market potential in the Middle East through its acquisition, BCD Fire. Having witnessed firsthand how the technology will revolutionize public safety and security as well as the extraordinary revenue potential from its licensing models, ILUS made the decision to acquire KurveXR from TakeLeap. 

Nick Link, CEO of ILUS, said the following: “Following on from the recent acquisition of Vira Drones, we are now further advancing our disruptive technology with the addition of KurveXR to our portfolio. We have been working with TakeLeap for some time now, and it is exciting to acquire this perfectly aligned virtual and augmented reality division from them to drive forward our growth in the public safety and security arena. This is another acquisition which will rapidly expand and achieve an extraordinarily high valuation. We are entering the Metaverse and will be the first to offer lifesaving technology in this space.”

KurveXR is based out of Dubai, United Arab Emirates with a software development hub in Southeastern Europe. ILUS is acquiring a substantial wealth of software code and intellectual property. For example, KurveXR has already developed over 6,000 custom digital assets for its training software. Putting this into perspective, a single 3D digital asset can take up to 4 months to develop. ILUS expects to generate $25 million over the next 24 months through KurveXR’s profitable software licensing model, given that the company already has contracts in place in seven countries. KurveXR is already discussing several substantial contracts in Europe and Asia. ILUS is already focusing on expanding the agreed acquisition’s current customer base beyond the Middle East and Europe and will be opening an office for the company in Florida, USA early in the second quarter of 2022. ILUS will also be moving five key members of the KurveXR team to Florida from Dubai to ramp up its global expansion. The team members will include the company’s CEO, Sales Director, Lead Software Engineer, Marketing Manager and Technical Support Manager. Beyond this, ILUS expects to grow the US team, especially as the company is already in the process of developing solutions for several US headquartered customers.

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KurveXR currently offerstwenty-two VR and AR training simulation software modules for fire safety, first aid and basic onboarding. These modules are designed according to local standards and can be purchased “off the shelf” by customers. The fire safety training module includes individual tutorials which teach learners about the common causes of fire, fire triangle, fire classification, types of fire extinguishers and how to use a fire extinguisher. Further tutorials include fire detecting equipment, firefighting equipment, fire alarm response protocol, evacuation protocol and incident reporting. In terms of the existing fire extinguishing training simulations, tutorials include training for the extinguishing of electrical fires, combustible material fires, kitchen fires and chemical storage fires. The first aid module includes tutorials for first aid information, emergency response protocols, CPR, external bleeding, internal bleeding, fractures, broken bones, burns, eye wounds, choking, incident reporting and finally, health and wellbeing. The software includes a dynamic dashboard for both individuals and management to monitor progress, results and download certifications. “Off the shelf” modules which can also be purchased via the company’s website, are currently in place for the following environments: corporate offices, manufacturing facilities (factories), retail outlets and hospitality facilities (hotels and resorts). The company also develops customized modules for HSE training (Health, Safety and Environmental) which many multi-national companies are required to provide to their staff. Bespoke VR and AR modules are developed for firefighting training, fire protection training, security awareness, security protocols, disaster preparedness, emergency response, COVID-19 testing and more. It is ILUS’ intention to rapidly expand the current product offering by rolling out a further twenty-five modules anddemocratize widespread access to potentially lifesaving VR and AR training. 

Organizations today are required to adhere to local, regional, and national health and safety regulations through the training and education of staff. It is essential for companies to empower their staff to maintain a safe working environment through the ability to protect themselves, their colleagues, and their company’s assets. Fire and Life safety training remains a key component of the regulated health and safety training requirement globally. Hotels, Schools, Hospitals, Restaurants, Airlines, Corporate Enterprises, Emergency Services and many more sectors are required to ensure that their staff complete fire and life safety training on an ongoing basis. Currently, this training is costly, time consuming and inefficient. It almost always requires a trainer or group of trainers to deliver the training in-person. 

The implementation of VR and AR training packages by companies means there is a minimal need for large numbers of learners to be divided into groups and training can be conducted much quicker. Learners receive additional benefit from experiencing real scenarios and threats to safety which often isn’t the case in a classroom environment. Standardization of the course curriculum is a key benefit of Virtual Reality training. Courses can obtain approval and certification from the relevant local authorities and therefore organizations deploying the training can have complete confidence that the approved training is being delivered repeatedly to the learners. The solutions can be customized by country so that the training program can be used globally by multi-national organizations across their chains, maximizing efficiency, reducing cost, and improving quality control. 

Additional advantages of the VR and AR training include maximum involvement and attention of the learners since the training is engaging and more enjoyable. The increased attention combined with the practical experience improves responses during real life situations. VR and AR Training speeds up the onboarding process for new staff and improves the level of practical knowledge retention within an organization. It reduces the need for large spaces to be used for training as it can be completed at home or in the boardroom. This reduces cost, schedule conflicts and even pollution. 

ILUS aims to play a leading role in the transformation of all five phases emergency management: prevention, mitigation, preparedness, response, and recovery. The acquisition of KurveXR is significant in that the technology can impact on all five phases. ILUS is progressing strongly with its strategy of acquiring manufacturing, distribution, and technology advancement companies. The company remains focused on its foundational fire and rescue business whilst also expanding into the wider public safety sector. 

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John-Paul Backwell, Managing Director of ILUS, concluded with the following: “ILUS is entrenching its tentacles into the entire emergency response ecosystem. KurveXR’s technology aligns perfectly with our technology advancement strategy. KurveXR is the future of safety and security training. The foundation is firmly in place for this company to become one of ILUS’ most valuable assets. The intellectual property, written code, licenses, experienced development team, existing customers and a pioneering roadmap are just a few of the fundamentals that make KurveXR truly special. There will be more to come from us as we continue to bring more disruptive and complimentary technology into our fold.” 

For further information on the companies, please see their communication channels:

Website: https://ilus-group.com
Twitter: OTC_ILUS

Email: [email protected]

Source: ILUS 

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Forward-Looking Statement
Certain information set forth in this press release contains “forward-looking information”, including “future-oriented financial information” and “financial outlook”, under applicable securities laws (collectively referred to herein as forward-looking statements). Except for statements of historical fact, the information contained herein constitutes forward-looking statements and includes, but is not limited to, the (i) projected financial performance of the Company; (ii) completion of, and the use of proceeds from, the sale of the shares being offered hereunder; (iii) the expected development of the Company’s business, projects, and joint ventures; (iv) execution of the Company’s vision and growth strategy, including with respect to future M&A activity and global growth; (v) sources and availability of third-party financing for the Company’s projects; (vi) completion of the Company’s projects that are currently underway, in development or otherwise under consideration; (vi) renewal of the Company’s current customer, supplier and other material agreements; and (vii) future liquidity, working capital, and capital requirements. Forward-looking statements are provided to allow potential investors the opportunity to understand management’s beliefs and opinions in respect of the future so that they may use such beliefs and opinions as one factor in evaluating an investment. These statements are not guarantees of future performance and undue reliance should not be placed on them. Such forward-looking statements necessarily involve known and unknown risks and uncertainties, which may cause actual performance and financial results in future periods to differ materially from any projections of future performance or result expressed or implied by such forward-looking statements. Although forward-looking statements contained in this presentation are based upon what management of the Company believes are reasonable assumptions, there can be no assurance that forward-looking statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. The Company undertakes no obligation to update forward-looking statements if circumstances or management’s estimates or opinions should change except as required by applicable securities laws. The reader is cautioned not to place undue reliance on forward-looking statements. The Securities and Exchange Commission (“SEC”) has provided guidance to issuers regarding the use of social media to disclose material non-public information. In this regard, investors and others should note that we announce material financial information via official Press Releases, in addition to SEC filings, press releases, Questions & Answers sessions, public conference calls and webcastsalso may take time from time to time. We use these channels as well as social media to communicate with the public about our company, our services, and other issues. It is possible that the information we post on social media could be deemed to be material information. Therefore, considering the SEC’s guidance, we encourage investors, the media, and others interested in our company to review the information we post on the following social & media channels:
website: https://ilus-group.com     Twitter: OTC_ILUS 
Note: ILUS Coin does not sit within ILUS International Inc (Ilustrato Pictures International Inc), so the public are recommended to follow the correct Media Channels relating to the public company OTC: ILUS

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Artificial Intelligence

China Mobile and Global Mobile Operators Explore Pathways to a More Intelligent Future at Global Partnership Executive Conference

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SHANGHAI, June 26, 2024 /PRNewswire/ — China Mobile held the Global Partnership Executive Conference under the Hand-in-Hand Program (hi-H Program) with the theme of “Hand-in-Hand, Leap Forward in Intelligent Future” on 25 June during MWC Shanghai 2024.

The conference was attended by 78 operators from over 30 countries and regions, with more than 300 executives and industrial experts. It featured keynote speeches, a fireside chat, roundtable discussions, and a launch ceremony, reflecting a new chapter of cooperation with international operator partners. Mr. Gao Tongqing, Executive Vice President of China Mobile, attended the conference and delivered a speech.
Mr. Gao Tongqing stated that China Mobile is actively promoting cooperation with overseas operators, building high-quality capabilities, and empowering global partners each other. 
Firstly, China Mobile is continuously building digital intelligent infrastructure. It has more than 1.9 million 5G base stations, with nearly 800 million 5G package users and serving more than 25 million industry customers and over 30,000 5G commercial users, while accelerating the development of innovative products.
Secondly, China Mobile promotes the integration of AI into the businesses and has developed the “Jiutian Zhongqing” foundation model, which has been deployed in more than 10,000 “AI+” projects across dozens of industries.
Thirdly, China Mobile is actively advancing digital intelligent capabilities for global partners, providing high quality products and empowering partners in areas such as 5G private networks and industry applications, to create shared success.
The keynote addresses delivered by China Mobile, Orange Wholesale International, Singtel, e& and TIM Brasil provided a powerful vision for the transformation required for the telecoms industries to thrive in the hyper-connected, technology-driven landscape.
Emmanuel Rochas, CEO of Orange Wholesale International, set the tone by emphasizing the critical importance of forging strategic partnerships and collaborative ecosystems. He asserted, “Strategic collaboration has become crucial for traditional carriers in today’s fast-paced business environment. By drawing on the expertise of partners from diverse industries, operators can stay ahead of new technologies, adapt to evolving markets and effectively serve their customers high expectation towards connectivity services – achieving significant business impact.”
Echoing this sentiment, Anna Yip, Deputy CEO of Singtel Singapore, underscored the pivotal role that the telecommunications sector plays in enabling the emergence of new strategic industries through the transformative power of 5G and AI. She stated, “The telecom industry plays a pivotal role in the emergence of new strategic industries based on transformative technologies like 5G and artificial intelligence. By forging impactful partnerships, we unlock new opportunities for businesses and help economies and communities tackle complex global challenges.”
“As customer expectations continue to rapidly evolve in our digital-first world, organizations must undergo profound transformations to stay competitive and deliver exceptional experiences,” said Rashid Ali Al Ali, Senior Vice President International Data of e&. “By embedding a true customer-centric mindset into our business strategy, operations, and culture, we are able to anticipate and meet the changing needs of our customers, driving sustainable growth for our company.”
Alberto Griselli, CEO of TIM Brasil, further explored how telecom operators can expand beyond connectivity-centric offerings to unlock new revenue streams and transform the future. “Developing innovative, value-added solutions that address evolving customer needs and pain points will position telcos as key enablers of the digital economy. Promoting digital transformation, we have an opportunity to contribute to building a more inclusive and diverse society and moving towards a more circular, low-carbon future,” he said.
Under the theme “Collaborate to Innovate, Shape the Intelligent Future” leading telecom operators from around the world gathered for an exclusive ceremony to celebrate their shared commitment to “Going Global”. This prestigious event featured distinguished guests from companies such as e&, Singtel, TIM Brasil, CTM, and SmarTone to strengthen existing partnership and forge new alliances that will shape the intelligent future of telecommunications. With a vision to chart the course for the future of international partnerships, through this event, China Mobile aims to infuse new energy into the global telecom ecosystem and showcase the power of collaboration in leaping forward in the intelligent future.
About China Mobile International Limited
China Mobile International Limited (CMI) is a wholly owned subsidiary of China Mobile. In order to provide high quality services to meet the growing demand in the international market, China Mobile established CMI in December 2010, headquartered in Hong Kong, China. CMI has expanded its footprint in 38 countries and regions. Leveraging the strong support by China Mobile, CMI is a trusted partner that provides comprehensive international information services and solutions to enterprises, carriers and mobile users. please visit www.cmi.chinamobile.com
About Hand-in-Hand Program
Established in 2015 by China Mobile, the Hand-in-Hand Program (“hi-H Program”) is a global partnership initiative which brings together various organizations from across the telecoms sector under the shared vision of providing seamless, borderless products and services worldwide. By gathering major players from different sectors together, hi-H combines strengths from across the industry to enhance each member’s ability to overcome challenges and adapt to industry changes.
About GTI
GTI, founded in 2011, has been dedicated to constructing a robust ecosystem of TD-LTE, speeding up the commercialization of TD-LTE and promoting the convergence of LTE TDD and FDD. As 4G evolves to 5G, GTI 2.0 was officially launched at the GTI Summit 2016 during the Mobile World Congress 2016 in Barcelona, aiming not only to further promote the evolution of TD-LTE and its global deployment, but also fostering a cross-industry innovative and a synergistic 5G ecosystem.
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Marketing Intelligence Platform Funnel Acquires Measurement Firm Adtriba

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The acquisition combines Funnel’s data collection and analysis acumen with Adtriba’s complex machine-learning measurement tools, optimized for the likes of Adidas and Sony
STOCKHOLM, Sweden and HAMBURG, Germany, June 26, 2024 /PRNewswire/ — Funnel (www.funnel.io), the marketing intelligence platform, has today announced its acquisition of the marketing measurement company Adtriba (www.adtriba.com). The move expands and enhances Funnel’s product offering, building on its core Data Hub and visualization to offer more advanced marketing analytics and Unified Marketing Measurement (UMM). The acquisition consolidates Funnel’s position as a global frontrunner in marketing intelligence with the company generating more than $50 million in Annual Recurring Revenue (ARR). 

At a time when it is becoming increasingly complicated to collect, analyze and measure marketing data from online and offline channels, this acquisition strengthens the sophistication of Funnel’s marketing insights. Funnel’s thousands of customers will be provided with a market-first integrated measurement technology, based on Adtriba’s capabilities, within one unified platform. 
Marketing is often a company’s biggest investment, and yet many elements of advertising campaign effectiveness remain intangible and unquantifiable to the marketers who design them. Working with the likes of Adidas, Sony, FlixBus and Samsung, Funnel and Adtriba’s combined solution accurately identifies the impact of budgetary spend and campaign ROI through an AI-powered model that triangulates marketing mix modelling (MMM), multi-touch attribution (MTA) and incrementality testing methodologies.
In 2021, the marketing attribution software market was valued at $3.1 billion, boosted by the expansion of online marketing channels and emerging technologies such as cloud computing and AI-powered solutions. Growing at a CAGR of 15.5% from 2022 to 2031, the market is projected to reach $12.9 billion by 2031. 
Fusing Data Intelligence and Machine Learning
Founded in Stockholm in 2014, Funnel has grown to over 300 employees and is trusted by globally recognized brands such as Home Depot and Uber, as well as agency clients across B2B and B2C like Publicis and Havas. Data gleaned from every marketing channel, from Google Ads to LinkedIn, Salesforce to Facebook Ads, is collated and presented across easy-to-use dashboards in Funnel’s Data Hub to support companies with the gathering, reporting and exporting of information. 
Hamburg-headquartered Adtriba has grown to 18 employees since launching in 2015 and has been used by multinational companies like FlixBus and Montblanc for data-driven marketing measurement and optimization across all channels.
In the coming months, Adtriba’s software will be fully incorporated into Funnel’s platform, creating an integrated marketing intelligence platform for measurement and ‘triangulation’ through blending MMM, MTA and incrementality testing methodologies. Combining these methodologies is the best way to measure marketing activities accurately and to determine what is working and why. With more businesses shifting from pure performance marketing to holistic full-funnel approaches, it is crucial to track marketing spending impact, particularly in the upper funnel. 
Measurement has been largely inaccessible to companies due to its perceived cost, complexity, and lack of real-time updates. Restrictions on third-party cookies, privacy and data collection on iOS and Android, and relying on last-click tracking have all made measuring more difficult. By integrating Adtriba’s proprietary, machine-learning-powered measurement technology into Funnel’s Marketing Intelligence platform, measurement becomes faster, more affordable, and more accurate, removing barriers to entry for marketers. This holistic marketing measurement, referred to as UMM, is at the forefront of data analytics and has previously been restricted to larger enterprises.
Partnership-turned-Full Acquisition
Owing to Funnel and Adtriba’s multi-year partnership that predates this deal, the acquisition is a natural step towards the delivery of a robust solution for existing and future customers, providing a strong and technologically sound value-add.
As before, the workforces at both companies will continue their activity in Sweden and Germany respectively. Adtriba’s employees will contribute to the Funnel product team and maintain their Hamburg office, and the marketing and sales teams will merge. Both companies’ existing customers will be shared after this acquisition without disrupting Funnel and Adtriba’s product offerings. 
As soon as this fall, Funnel’s Marketing Intelligence platform will be greatly enhanced by Adtriba’s solution, expanding the scope for what brands can do with their marketing budgets and offering solution partners a broader, more deeply integrated platform.
Fredrik Skantze, CEO of Funnel, says: “It is one thing to offer clients data and information about their marketing spend; it is quite another to give them marketing intelligence. Add to this Adtriba’s proprietary, world-class measurement technology and this is a very powerful tool for marketers. At Funnel, we are bold in wanting to be the definitive Marketing Intelligence Platform. Through this acquisition, we are well on the way to achieving that goal. If our previous partnership with Adtriba is any indication, I am more than confident this deal will be a success. We are pleased to be welcoming Adtriba’s team to Funnel and we cannot wait to begin the integration of our technologies.”
Adtriba CEO János Moldvay — who will become VP of Measurement at Funnel — adds, “As Adtriba continues to compete in the measurement technology arena, we are thrilled to announce this next step in our journey. Measurement platforms are dependent on accurate, and timely data that shows a complete picture, something that is out of reach for many businesses in our space. However, through our previous partnership with Funnel, we identified their Data Hub as a key differentiator for our measurement product. By integrating Adtriba into Funnel’s Marketing Intelligence platform, Adtriba will more effectively compete in the measurement market and access a large base of data-driven companies at the top of their game.”
About Funnel
Founded in Stockholm in 2014 by Fredrik Skantze (CEO) and Per Made (CMO), Funnel (www.funnel.io) is the Marketing Intelligence Platform that is trusted by globally recognized brands such as Adidas and Sony. Funnel’s unique Data Hub serves as the foundation for marketing reporting for thousands of organizations. With its cutting-edge platform, users can automatically collect, model, visualize, and analyze data from over 500 marketing platforms. The firm has grown to over 300 employees and generated over $50M in ARR in 2023, consistently featuring in the FT 1000 list of Europe’s fastest-growing companies.
About Adtriba 
Adtriba (www.adtriba.com) is a Hamburg-headquartered marketing measurement business founded by János Moldvay (CEO) in 2015. Adtriba measures the impact of budgetary spend and campaign ROI through a machine-learning-powered model that triangulates marketing mix modelling, multi-touch attribution and incrementality testing marketing methodologies. Used by the likes of FlixBus and Montblanc, the company has grown to 18 employees. 
Press Contact detailsBill Cropper, [email protected], +44 7305 592555Carl Ronander, [email protected] , +46768836266
This information was brought to you by Cision http://news.cision.com
https://news.cision.com/funnel/r/marketing-intelligence-platform-funnel-acquires-measurement-firm-adtriba,c4005564
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Funnel and Adrtiba Founders
 

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Wondershare Filmora Premieres Documentary ‘Gen Z in Action’ to celebrate VidCon 2024: A Deep Dive into the Minds Shaping Influencer Culture, Content Creation, and AI

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VANCOUVER, BC, June 26, 2024 /PRNewswire/ — In celebration of the 15th anniversary of VidCon and 19 years of YouTube, Wondershare Filmora, a leading video editing software company, is proud to announce the release of its new documentary, “Gen Z in Action.” This insightful film delves into the lives of Gen Z content creators, showcasing their dedication, innovation, and the unique challenges they face in today’s digital landscape. 

Filmed in Vancouver, BC, the documentary features in-depth interviews with over 10 Gen Z creators who have found fame and success in photography, music, and cosplay. Among the highlighted creators are Fearfiction, a dedicated cosplayer; Mathew, a relentless musician; and Maxwell, an emerging photographer. These individuals share their journeys, providing a candid look into their lives, work, and creative processes. 
“Gen Z in Action” also explores content creation, digital nativity, the effects of AI and influencer culture, and the future of the generation as they explore, define, and create a new era for society. 
Christy, VP of Wondershare, expressed her enthusiasm for the project, stating, “At Wondershare, we believe in the power of creativity and the importance of providing creative tools to the voices of the next generation. ‘Gen Z in Action’ not only highlights the incredible talents and innovations of Gen Z creators but also challenges the misconceptions often associated with them. We are excited to share their stories and inspire others to see the potential and drive that this generation brings to the AI era.” 
Alongside the documentary, Wondershare Filmora has published a white paper titled “Gen Z in Action.” Based on a survey of nearly 1,000 Gen Zers, this paper dives into their world, showcasing their dedication and innovation while debunking misconceptions about Gen Z. The documentary emphasizes their creativity, diligence, and passion to grow in their own way.  
About Filmora 
Filmora is designed with its user in mind, featuring smoother performance and an intuitive user interface. With advanced AI functions, over 220,000 creative assets, commercially available music, 3D LUTs, effects, and pre-set templates, you have everything you need to perfect your creative vision. Filmora is available on iOS, Android, macOS, and Windows. To try it for free, visit filmora.wondershare.com. Follow Wondershare Filmora on YouTube, TikTok, Instagram, and Facebook to learn more 
About Wondershare 
Wondershare is globally recognized as a software company committed to delivering innovative solutions for personal and professional use. As a leader in creativity and productivity products, Wondershare has received prestigious awards from organizations such as The Shorty Awards, G2, and GetApp. At Wondershare, the mission is to empower individuals to pursue their passions and build a more creative world. With over 100 million users across 150 countries, users can access a wide range of software solutions for video editing, PDF editing, data recovery, diagram and mind mapping, and more. 
Media Contact: [email protected] 
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