NEW YORK, NY, May 04, 2022 (GLOBE NEWSWIRE) — via NewMediaWire — Dear Cashmere Holding Company (OTC: DRCR), known as Swifty Global, is a technology company focused on creating ground-breaking solutions in the Financial and Sports Betting Sectors. The company has developed two disruptive mobile applications (apps) for sports predictions and a digital wallet which encompasses Artificial Intelligence (AI) and Cryptocurrency/Blockchain Transactions.
Following on from the momentous achievement of recently obtaining its UK gambling license and previously, its Curacao license, Swifty’s app has been accepted onto the Google and Apple stores for the United Kingdom and connected markets. The app is expected to be available for download in the coming weeks with the UK being one of the largest sports betting markets in the world.
Swifty’s payment gateways and merchant banking accounts are now all in place and fully integrated. The company has successfully concluded its independent 3rd party security testing and in order to go live, Swifty is now only waiting for its GLI Certification. Although this has been a lengthy and at times very frustrating process, this is a highly regulated sector with the potential of huge financial gains. The associated security risks make it fundamental that the entire app went through every form of repetitive and robust testing. It was also vital that the app was fully integrated with the payment gateways before launch. These solid foundations will allow Swifty to scale up and quickly launch the app in other markets as soon as their respective licenses are approved. The company has already applied for additional gambling licenses in several territories.
Swifty is preparing to roll out its aggressive marketing campaign to obtain users in the licensed regions. The initial focus is to generate as many users as quickly possible. The Swifty predictions app is highly interactive and brings a new form of engaged betting to users which Swifty is confident will stimulate a substantial amount of viral marketing. Alongside conventional marketing campaigns, affiliate marketing, SEO, and other forms of digital online marketing, the company is also partnering with several sports celebrities, influencers, and sports events to drive awareness and traffic.
Swifty is progressing well in all areas of the business including its VIP sportsbook development and its financial audit. The audit will put the company in a position to be fully reporting late in the Summer or early Autumn of 2022.
Swifty Global CEO, James Gibbons, commented: “While it sometimes feels like progress is slow, we are very much on track and progressing at a phenomenal rate. Swifty is a highly scalable business which is expected to have strong cashflow and revenue. It has been extremely important that we have all the foundations in place to allow us to scale rapidly and confidently. The solid foundation we have been building will allow the business to flourish and create long- term sustainable shareholder value on a major exchange. The OTC is a steppingstone for us, and the strategy has been to perfect the product, obtain the required licenses and launch the product to the market before up listing to a major stock exchange and we are confident that this is now on the horizon.”
Swifty Chairman, Nicolas Link commented, “It’s disappointing that the company’s current market cap is so well below the technology value and whilst I do not provide investing advice, I personally believe that the market cap will eventually fall in line with the technology valuation and Swifty’s revenue generation potential. Whilst the market conditions are particularly challenging for most businesses at the moment, the Swifty Predictions app is unique, offering a low value, high frequency form of high-speed betting which is more fun and engaging than anything which is currently available. In past bear markets, I have seen that companies who are well-managed, well-structured, with solid foundations in place and offer useful products and services, will usually benefit in the medium to long term and come out stronger. There is no doubt in my mind that Swifty will be a great business that performs at the top level on a major exchange in the future.”
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