Connect with us
MARE BALTICUM Gaming & TECH Summit 2024

Artificial Intelligence

Global Mobile Analytics Market Report 2022: Sector to Reach $14.9 Billion by 2028 at a CAGR of 19%

Published

on

<!– Name:DistributionId Value:8799428 –> <!– Name:EnableQuoteCarouselOnPnr Value:False –> <!– Name:IcbCode Value:2790 –> <!– Name:CustomerId Value:1026737 –> <!– Name:HasMediaSnippet Value:false –> <!– Name:AnalyticsTrackingId Value:9d9f1b8f-333c-4ed4-911b-56adea20f6e8 –>

Dublin, March 31, 2023 (GLOBE NEWSWIRE) — The “Global Mobile Analytics Market Size, Share & Industry Trends Analysis Report By Component, By Application, By Organization Size (Large Enterprises and Small & Medium Enterprises (SMEs)), By End-use, By Regional Outlook and Forecast, 2022 – 2028” report has been added to ResearchAndMarkets.com’s offering.

The Global Mobile Analytics Market size is expected to reach $14.9 billion by 2028, rising at a market growth of 19.0% CAGR during the forecast period.

Analytics is gathering and analyzing user data to understand better user behavior and the functionality of a website or service. Mobile platforms and properties, like mobile sites and mobile applications, generate data, which is measured and analyzed in mobile analytics. Mobile analytics monitors user interaction with the app in addition to app-specific information, including installs, launches, taps, events, versions, screens, user retention, funnel analytics, flows, and more.

Mobile analytics also gathers and assesses equivalent user metrics to web analytics, like the number of people using the app, their nation of origin, the type of device they are using, and the operating system version they are using. Global demand for mobile analytics has increased due to the market smartphone penetration and the need for new and valuable insight into consumer preferences.

Furthermore, the market for mobile analytics has also grown due to the rise in mobile advertising and the introduction of data analytics and big data. On the contrary hand, more chances are anticipated to arise throughout the anticipated period as more businesses enter the market and offer cutting-edge solutions.

Organizations are very concerned while analyzing their sales funnels, customer profiles, crash rates, demographics, open app rates, customer retention, or any other data that is relevant to their business, such as sliding away users, time spent on the app, or most common paths to an in-app purchase.

To be more specific, in case a company discovers that 75% of its users leave the shipment screen of their sales to funnel, there probably is a design, user interface (UI), or user experience (UX) issue with that screen, or there is a technical issue preventing users from finishing the transaction.

Market Growth Factors

An Increase In Mobile Users

Since the 2007 launch of the iPhone, mobile activity has significantly increased. Every year, there has been a double-digit increase in mobile device usage. Google announced mobile-first indexing at the beginning of 2020, changing its algorithm for indexing and ranking all online content to be mobile-first. Mobile analytics is becoming more widely used as a result of rising smartphone usage and the creation of several mobile-based applications. These elements all help the market for mobile analytics to expand.

The Popularity Of Real-Time Analytics For Personalized Ads Is Rising

Real-time advertising, which refers to the overall category of graphics-based web advertising, is a performance-based type of display advertising. The created marketing materials are graphically shown online. RTA utilizes real-time bidding (RTB), a technique that enables the auctioning of online advertising space in milliseconds. Artificial intelligence (AI) marketing automates marketing choices and activities based on data gathering and analysis.

Market Restraining Factor

Concerns Pertaining To Security Breaches

While mobile applications (apps) are being used more and more frequently by online users for their daily tasks and requirements, processing personal data through these tools poses serious security and privacy threats to consumers. These risks are primarily caused by the variety of data and sensors stored in mobile devices, the use of various identifiers and increased possibility of user monitoring, the complex mobile app ecosystem, and the app developers” limitations, as well as the extensive use of third-party software and services.

Scope of the Study
By Component

  • Solution
  • Services

By Application

  • Mobile advertisement & Marketing Analytics
  • Targeting & Behavioral Analytics
  • Application Performance Analytics
  • Others

By Organization Size

  • Large Enterprises
  • Small & Medium Enterprises (SMEs)

By End-use

  • Retail & E-commerce
  • BFSI
  • Government
  • Travel & Hospitality
  • IT & Telecommunications
  • Media & Entertainment
  • Healthcare & Life Sciences
  • Others

Key Market Players

List of Companies Profiled in the Report:

  • Adobe, Inc.
  • Google LLC
  • IBM Corporation
  • Micro Focus International PLC
  • Microsoft Corporation
  • SAS Institute, Inc.
  • Oracle Corporation
  • SAP SE
  • Salesforce.com, Inc.
  • Tibco Software, Inc. (Vista Equity Partners)

For more information about this report visit https://www.researchandmarkets.com/r/otn47v

About ResearchAndMarkets.com
ResearchAndMarkets.com is the world’s leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

Attachment


GlobeNewswire is one of the world's largest newswire distribution networks, specializing in the delivery of corporate press releases financial disclosures and multimedia content to the media, investment community, individual investors and the general public.

Artificial Intelligence

Enghouse announces expansion of our cloud contact center technology in the Middle East through our partnership with Voxtron

Published

on

enghouse-announces-expansion-of-our-cloud-contact-center-technology-in-the-middle-east-through-our-partnership-with-voxtron

MARKHAM, ON, May 6, 2024 /PRNewswire/ — Enghouse Interactive, a global leader in contact center and video technology solutions, is proud to announce a strategic partnership with Voxtron, the premier provider of call center solutions in the Middle East. This collaboration is marked by Voxtron’s introduction of the innovative Voxvantage Cloud Contact Center as a Service (CCaaS), leveraging advanced contact center technology from Enghouse.

The Official Launch will take place at the Grand Hyatt Dubai. Industry participants and media are invited to RSVP to attend by emailing [email protected].
Date: 9th May 2024 Time: 6:00 PM to 10:00 PM Venue: Grand Hyatt Dubai, RSVP: [email protected]
Voxvantage CCaaS marks a significant advancement for Enghouse Systems, underscoring a commitment to enhancing customer experiences throughout the region. Hosted on the robust data center infrastructure of Moro Hub, Voxtron guarantees exceptional reliability, security, and scalability.
The launch will feature distinguished speakers, including Tracy Reynolds, Canadian Consul General in Dubai, Vincent Mifsud, Global President of Enghouse Systems, and Arif AlMalik, Chief Digital Products Officer of Moro Hub. They will explore the transformative potential of contact solutions in improving customer experience (CX) in the Middle East.
Mr. Mifsud expressed his enthusiasm about the partnership, stating, “We are excited to collaborate with Voxtron and Moro Hub. This partnership is crucial as we aim to provide our call center technology, enhance our presence across the Middle East by providing customers with leading technology that improves customer experiences.”
The event will also offer excellent networking opportunities and insightful discussions on the future of customer engagement solutions.
About Enghouse Interactive: 
Enghouse Interactive, a subsidiary of Enghouse Systems Limited, is a global leader in contact center software and video technology solutions offering its customers and partners the valuable advantage of choice. Enghouse Interactive empowers businesses to transform contact centers from cost centers into powerful growth engines by simplifying complex integrations through open standards and supporting various telephony technologies to ensure seamless customer accessibility across channels and locations. 
About Voxtron: 
Voxtron Middle East is headquartered in Dubai, U.A.E., and has a global presence with offices and affiliates in Qatar, India, Germany, Austria, Belgium, Italy, Turkey, Tunisia, Hong Kong, Portugal, and Thailand. Voxtron has been delivering cost-effective customer engagement optimization solutions in collaboration with leading technology vendors such as Enghouse Interactive, SAGE, Verint, and Clarabridge, for over a decade. This extensive portfolio positions Voxtron as a unique provider capable of delivering complete, fully-featured solutions to customers and partners.
Enghouse Video Contact: Tim Peters, VP, Global Demand Generation Leader, Enghouse Systems, [email protected]
 

View original content:https://www.prnewswire.co.uk/news-releases/enghouse-announces-expansion-of-our-cloud-contact-center-technology-in-the-middle-east-through-our-partnership-with-voxtron-302136981.html

Continue Reading

Artificial Intelligence

Appdome Named “Editor’s Choice for Mobile App Security” in Coveted Global InfoSec Awards during RSA Conference 2024

Published

on

appdome-named-“editor’s-choice-for-mobile-app-security”-in-coveted-global-infosec-awards-during-rsa-conference-2024

Appdome Wins in 12th Annual Global InfoSec Awards at #RSAC 2024
SAN FRANCISCO, May 6, 2024 /PRNewswire/ — Appdome, the mobile app economy’s one-stop shop for mobile app defense, is proud to announce it has won Editor’s Choice for Mobile App Security from Cyber Defense Magazine (CDM), the industry’s leading electronic information security magazine.

The Appdome platform is the first and only full lifecycle mobile app defense platform to automatically build, monitor and respond with any or all of 300+ mobile app defenses including security, anti-fraud, anti-malware, anti-cheat, anti-bot, geo compliance and social engineering for any mobile app in minutes with no SDK or coding required – all within the CI/CD pipeline. As a mobile app security engine for DevOps, Appdome enables mobile app developers, even those lacking security expertise, with an easy and fast way to secure all Android & iOS apps without any additional work. By automating security in the mobile pipeline, Appdome eliminates the cost and complexity of manually coding security, fraud and compliance features so mobile brands can confidently ship secure mobile apps faster with always-on protections to meet their critical mobile business needs.
“We’re proud to be recognized as Editor’s Choice for Mobile App Security by Cyber Defense Magazine in its 12th year of awarding the most prestigious and coveted cybersecurity award in the world,” said Tom Tovar, co-creator and CEO of Appdome. “With organizations battling unnecessary complexity from point products, the Appdome platform approach to mobile defense is leading the way to unify 300+ protections across security, anti-fraud, bot defense, mobile EDR, and compliance for all internal (employee) and external (consumer) facing mobile applications under a single pane of glass.”
“We scoured the globe looking for cybersecurity innovators that could make a huge difference and potentially help turn the tide against the exponential growth in cyber-crime. Appdome is absolutely worthy of Editor’s Choice for Mobile App Security coveted award and consideration for deployment in your environment,” said Yan Ross, Global Editor of Cyber Defense Magazine.
Appdome and all award winners located here: http://www.cyberdefenseawards.com/
Appdome continues to deliver waves of innovation in 2024 including:
Appdome Unveils World’s first Agentless Mobile EDR & MTDAppdome MOBILEBot ProtectionAppdome World’s First Real-Time Defense for Social EngineeringAppdome Revolutionizes Geo Defense for Mobile BrandsPlease join Appdome at the RSA Conference 2024 booth #2339 to see the award winning Appdome Platform in action!
Learn more at www.appdome.com.
About AppdomeThe Appdome mission is to protect every mobile app in the world and the people who use mobile apps in their lives and at work. Appdome provides the mobile industry’s only Unified Mobile App Defense platform, powered by a patented mobile coding engine, Threat-Events™ Threat-Aware UX/UI Control and ThreatScope™ Mobile XDR. Using Appdome, mobile brands eliminate complexity, ship faster and save money by delivering 300+ Certified Secure™ mobile app security, anti-malware, anti-fraud, mobile anti-bot, anti-cheat, geo compliance, MiTM attack prevention, code obfuscation, social engineering and other protections in Android and iOS apps with ease, inside the mobile DevOps and CI/CD pipeline. Leading financial, healthcare, government and m-commerce brands use Appdome to protect Android and iOS apps, mobile customers and mobile businesses globally. Appdome holds several patents including U.S. Patents 9,934,017 B2, 10,310,870 B2, 10,606,582 B2, 11,243,748 B2 and 11,294,663 B2. Additional patents pending.
About Cyber Defense MagazineCyber Defense Magazine is the premier source of cyber security news and information for InfoSec professions in business and government. We are managed and published by and for ethical, honest, passionate information security professionals. Our mission is to share cutting-edge knowledge, real-world stories and awards on the best ideas, products, and services in the information technology industry. We deliver electronic magazines every month online for free, and special editions exclusively for the RSA Conferences. CDM is a proud member of the Cyber Defense Media Group. Learn more about us at https://www.cyberdefensemagazine.com and visit https://www.cyberdefensetv.com and https://www.cyberdefenseradio.com to see and hear some of the most informative interviews of many of these winning company executives. Join a webinar at https://www.cyberdefensewebinars.com and realize that infosec knowledge is power.
Logo – https://mma.prnewswire.com/media/772169/4688418/AppDome_Logo_9_27_23.jpg
 

View original content:https://www.prnewswire.co.uk/news-releases/appdome-named-editors-choice-for-mobile-app-security-in-coveted-global-infosec-awards-during-rsa-conference-2024-302136929.html

Continue Reading

Artificial Intelligence

Generative AI Market Set for Meteoric Rise, Expected to Reach $266 Billion by 2032

Published

on

generative-ai-market-set-for-meteoric-rise,-expected-to-reach-$266-billion-by-2032

USA News Group Commentary
Issued on behalf of Scope AI Corp.
VANCOUVER, BC, May 6, 2024 /PRNewswire/ — USA News Group – Despite a lack of consensus among thousands of experts on the development of artificial intelligence (AI) as it permeates the global economy, one thing is certain, AI is here to stay. According to analysts at Fintech Futures, the Generative AI Market expected to reach a revenue of US$266 billion by 2032, growing at an explosive CAGR of 37.8%. Behind the scenes of this AI-revolution, several tech companies are jockeying for position and adding new propositions for their clients, including developments from Scope AI Corp. (CSE: SCPE) (OTCQB: SCPCF), Cisco Systems, Inc. (NASDAQ: CSCO), Mobileye Global Inc. (NASDAQ: MBLY), Samsara Inc. (NYSE: IOT), and Veritone, Inc. (NASDAQ: VERI).

As the landscape of deep machine learning continues to evolve and reveal its potential across various sectors, Scope AI Corp. (CSE: SCPE) (OTCQB: SCPCF) has recently rebranded and expanded its target market to serve an expanding range of industries. Built upon its proprietary technology, GEM (General Enterprise Machine Learning), Scope recently updated the market regarding GEM’s latest advancements, which now include a one-stop web solution for developers and individuals, as well as businesses, large and small, to create, build, and use their own image detection, behavior analysis and neural network systems for their individual customer business cases.
The newly updated GEM Platform is a SaaS web application equipped with advanced user management tools for administrators or supervisors (CRM), enhanced security for logins and accounts, and comprehensive data encryption built directly into the system. Scope has initially targeted the advertising, gaming, and healthcare industries. The platform’s intuitive web interface allows businesses of any size to easily start and create tailored solutions. Additionally, a sophisticated Application Programming Interface (API) is set to be released later this year.
The new GEM system, set to launch its beta version in late May 2024, offers a comprehensive solution for businesses of any size to develop their own AI-driven object detection and visual information systems. This platform enables companies to experiment with how variations in visuals and user flows impact performance, leveraging the power of neural networks for a wide range of industry-specific applications.
In the field of AI-focused security, Cisco Systems, Inc. (NASDAQ: CSCO) recently launched its latest offering following its $28-billion acquisition of Splunk earlier this year. Dubbed ‘Hypershield’, the product employs AI to protect applications, devices and data across public and private data centers, clouds, and physical locations.
“Cisco Hypershield is one of the most significant security innovations in our history,” said Chuck Robbins, Chair and CEO of Cisco. “With our data advantage and strength in security, infrastructure and observability platforms, Cisco is uniquely positioned to help our customers harness the power of AI.”
Hypershield’s security enforcement operates at three distinct layers: within the software, across virtual machines, and throughout network and compute servers and appliances. This system utilizes the same advanced hardware accelerators that are commonly employed in high-performance computing environments and large-scale public clouds.
Helping to move the auto industry closer to universal automated assistance and navigation functionality, technology developed by Mobileye Global Inc. (NASDAQ: MBLY) will now be incorporated into vehicles made by both Volkswagen and Porsche. In the case of the Volkswagen deal, VW became the first vehicle manufacturer to develop an autonomous Level 4 service vehicle for large-scale production, after pulling out of its planned investment in Argo AI last year.
“Bringing autonomous shuttles on the road in large quantities requires cooperation from strong partners,” says Christian Senger, member of the Board of Management at Volkswagen Commercial Vehicles, responsible for Autonomous Driving. “We are developing the first fully autonomous large- scale production vehicle, and Mobileye brings its digital driver on board.”
By contrast, Porsche will implement Mobileye’s “Supervision” system, which allows drivers to take their hands off the wheel while traveling on certain road types, and allows the vehicle to follow navigation routes, change lanes, and even overtake slower vehicles ahead.
Quest Waste Management recently selected Samsara Inc. (NYSE: IOT) to provide its industry-leading AI dash cams to improve fleet safety. Samsara’s platform leverages Internet of Things (IoT) data to enable organizations involved in physical operations to gain insights and enhance their operational efficiency. Samsara’s AI Dash Cams and driver coaching tools are designed to provide significant benefits, such as reducing accidents, preventing false claims, and lowering operational costs.
“We look forward to providing [Quest] with the insights and real-time data they need to create a real-world impact on safety, for their employees, customers and the community within which they operate,” said Philip van der Wilt, senior vice president and general manager for Europe, Middle East and Africa (EMEA) at Samsara.
Quest reports having tens of thousands of clients throughout North America and Europe in various sectors, including construction, transportation and warehousing, field services, manufacturing, retail, logistics, and the public sector. In addition to establishing this new comprehensive fleet safety programme, Quest said it plans to also harness the capabilities of Samsara’s Connected Operations Platform in the future.
Looking to help bolster the media industry’s ability to measure its audience sizes, Veritone, Inc. (NASDAQ: VERI) claims that AI can help. During a webinar titled “An Exclusive Debrief: Using AI to Solve Broadcast Media’s Measurement Issue”, Paul Cramer, Managing Director of Media and Broadcast at Veritone spoke to several media members in the audience, to address how AI can help through content intelligence, and advertising intelligence.
“For those of you who aren’t familiar with Veritone, we help you manage and monetize your content using AI, and we work with over 2, 000 media brands in six countries across cultural environments,” said Cramer, noting those brands include CBS News, CNBC, CNN, CNBC, Cox Radio and Television, Hearst Television, iHeartMedia and NBCUniversal.
Veritone recently announced it had enhanced its Advertising and Content Intelligence Suite to support future-proofing of client broadcast revenues. Their Advertising and Content Intelligence Suite offers a robust collection of AI-driven tools that enhance content management, advertising strategies, and audience engagement for media companies, advertisers, and broadcasters. The suite utilizes the aiWARE enterprise AI platform to deliver comprehensive capabilities in media monitoring, content discovery, ad verification, and analytics.
“Veritone’s latest enhancements to our Advertising Content and Intelligence Suite empower our clients to adapt to new AI-powered media management methodologies and lead with sophisticated tools that help them to increase their ad revenue,” said Sean King, General Manager for Veritone Media and Entertainment. “Our new enhancements prioritize data privacy and security and provide broadcasters with nearly instant insights, enabling them to make data-driven connections between ad placement and audience impact.”
Article Source: https://usanewsgroup.com/2024/04/26/the-currency-of-tomorrow-why-investing-in-cutting-edge-ai-recognition-tech-could-mean-big-money/
CONTACT:
USA NEWS [email protected](604) 265-2873
DISCLAIMER: Nothing in this publication should be considered as personalized financial advice. We are not licensed under securities laws to address your particular financial situation. No communication by our employees to you should be deemed as personalized financial advice. Please consult a licensed financial advisor before making any investment decision. This is a paid advertisement and is neither an offer nor recommendation to buy or sell any security. We hold no investment licenses and are thus neither licensed nor qualified to provide investment advice. The content in this report or email is not provided to any individual with a view toward their individual circumstances. USA News Group is a wholly-owned subsidiary of Market IQ Media Group, Inc. (“MIQ”). MIQ has been paid a fee for Scope AI Corp. advertising and digital media from the company directly. There may be 3rd parties who may have shares Scope AI Corp., and may liquidate their shares which could have a negative effect on the price of the stock. This compensation constitutes a conflict of interest as to our ability to remain objective in our communication regarding the profiled company. Because of this conflict, individuals are strongly encouraged to not use this publication as the basis for any investment decision. The owner/operator of MIQ own shares of Scope AI Corp. which were purchased as a part of a private placement. MIQ reserves the right to buy and sell, and will buy and sell shares of Scope AI Corp. at any time thereafter without any further notice. We also expect further compensation as an ongoing digital media effort to increase visibility for the company, no further notice will be given, but let this disclaimer serve as notice that all material disseminated by MIQ has been approved by the above mentioned company; this is a paid advertisement, and we own shares of the mentioned company that we will sell, and we also reserve the right to buy shares of the company in the open market, or through further private placements and/or investment vehicles. While all information is believed to be reliable, it is not guaranteed by us to be accurate. Individuals should assume that all information contained in our newsletter is not trustworthy unless verified by their own independent research. Also, because events and circumstances frequently do not occur as expected, there will likely be differences between any predictions and actual results. Always consult a licensed investment professional before making any investment decision. Be extremely careful, investing in securities carries a high degree of risk; you may likely lose some or all of the investment.
 

View original content:https://www.prnewswire.co.uk/news-releases/generative-ai-market-set-for-meteoric-rise-expected-to-reach-266-billion-by-2032-302136924.html

Continue Reading
Advertisement
Advertisement

Latest News

Trending