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Podcasting Market Analysis Reveals Growth Outlook of 27.8% CAGR Reaching USD 233.9 Billion Revenue By 2032

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New York, May 01, 2023 (GLOBE NEWSWIRE) — The global podcasting market will exceed USD 233.9 billion by 2032 from USD 21.4 billion in 2022, with a compounded annual growth rate (CAGR) of 27.8% between 2023 and 2032.

Podcasting is the creation & distribution of audio or video content that is typically episodic in nature & made available for download or streaming over the internet. Podcasts can cover a wide range of topics & formats, which includes interviews, news, storytelling, educational content, and comedy. Podcasts are typically hosted on platforms like Apple Podcasts, Google Podcasts, and Spotify and they can be accessed through various devices including tablets, computers, and mobile phones. Listeners can subscribe to podcasts to receive new episodes automatically, or they can download individual episodes to listen to at their convenience. Podcasting has become increasingly popular in recent years because of its convenience, ability to cater to niche audiences, and accessibility. Many individuals & organizations have started their podcasts as a way to share their expertise, connect with audiences, and build their brands.

Podcasting market

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Key Takeaway:

  • Based on genre, in 2022, the Podcasting market was dominated by the news and politics segment.
  • By format, in 2022, the Interviews segment dominated the largest market share.
  • In 2022, North America dominated the market with the highest revenue share of 40.6%.
  • North America is expected to have the highest CAGR among all regions, owing to the adoption of AI for Podcasting and the difference in consumer mindsets.

Factors affecting the growth of the Podcasting industry

There are several factors that can have an impact on the growth of the podcasting industry including:

  • Increasing awareness & adoption: As more people become aware of podcasts & discover the convenience & variety of content available, the number of podcast listeners is increasing. This is driving growth in the industry.
  • Advancement in technology: Advancements in technology, like easier distribution platforms, new production tools, and better audio equipment make it easy and more affordable for individuals & organizations to create & distribute high-quality podcasts.
  • Accessibility: Podcasts are easily accessible through various platforms & devices, like tablets, smart speakers, and smartphones. This makes it easy for people to discover and listen to podcasts, which is driving the growth of the industry.
  • Advertisers and monetization: As the podcasting industry continues to grow, more advertisers are recognizing the potential of podcasts as a marketing platform. This is leading to more investment in the industry, which is driving the growth of the market.
  • Diverse content: The wide range of topics & genres covered by podcasts is attracting a diverse range of listeners. As more podcasts are created to cater to specific niches & interests, the industry can attract a wider audience, which is driving growth.

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Top Trends in Podcasting Market

Recent trends in the podcasting industry include more people listening than ever to podcasts. This is due to increased investment in the industry and the expansion of podcast listenership worldwide. There has been a rise in original content with media companies & podcast networks investing in high-quality, professionally-produced podcasts to attract listeners & differentiate themselves from competitors. The podcasting industry has seen an increase in advertising revenue. More brands are realizing the value of podcast advertising to reach a loyal and engaged audience.

Market Growth

Podcasting has emerged as a popular business model in recent years, with the market growing rapidly. This method of retail fulfillment enables entrepreneurs to sell products without holding inventory or managing shipping logistics. Apart from that they work with suppliers who handle the inventory & shipping on their behalf. The Podcasting market has seen significant growth, as more and more people turn towards e-commerce & seek opportunities for starting their businesses. The increasing demand for convenient & affordable online shopping, with the low overhead costs & flexibility offered by Podcasting is expected to continue fuelling the growth of this market in coming years.

Regional Analysis

North America is accounted as the most dominant market in the global Podcasting market with a market share of 40.6%, during the forecasted period. North America has seen major investments in the podcasting industry, with media companies acquiring podcast networks & investing in original content. Additionally, the region’s large population & high income make it an attractive market for advertisers. The region has been in the way of technological advancements which have made podcast consumption more accessible like high-speed internet & mobile devices.

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Scope of Report

Report Attribute Details
Market Value (2022) USD 21.4 billion
Market Size (2032) USD 233.9 billion
CAGR (from 2023 to 2032) 27.8%
North America Revenue Share 40.6%
Historic Period 2016 to 2022
Base Year 2022
Forecast Year 2023 to 2032

Market Drivers

Over the years, the market for streaming music has witnessed tremendous growth thanks to factors like the Internet of Things (IoT), Machine Learning (ML), and Artificial Intelligence (AI) installation into podcasting channels, along with raising disposable income. Streaming players now benefit from cheaper data access, deeper mobile penetration, Artificial Intelligence (ML), and other cutting-edge technologies like Blockchain. Today only a handful of players can stream music worldwide using cutting-edge technology and providing an expansive library of songs by artists worldwide – providing an unmotivating win-win situation for an industry that for years has experienced online piracy issues which led to declining revenues. This is truly unique for any industry! The podcasting industry is experiencing high growth because of increasing incomes & consumer spending, specifically in emerging economies like India, Brazil, and China. These nations are witnessing unprecedented increases in their middle-class populations as well as both international and domestic investments.

Market Restraints

Though the podcasting industry offers numerous opportunities, there are also challenges the sector must contend with. Most notably, competition within this space is becoming fiercer as more podcasts are created daily. Creators now face an uphill battle to stand out and build a loyal following. Furthermore, the industry remains heavily reliant on advertising revenue which can be unpredictable or affected by economic downturns. Due to this dependence on advertising revenue, creators may feel pressured to compromise their content to attract advertisers – potentially alienating their audience.

Market Opportunities

The podcasting industry presents numerous advantages for creators, investors, and advertisers alike. Expression and creativity can be harnessed through this democratic and accessible medium, enabling creators to build loyal followings and monetize their work through advertising, sponsorships, merchandise sales, and other revenue streams. The industry has already attracted major media companies and venture capitalists, with investments made in podcast networks, original content, and advertising technology. The global podcasting market is expected to surpass $33.9 billion in revenue by 2032, offering investors a unique chance to get in on the ground floor of an expanding industry. Additionally, the podcasting industry presents advertisers with unparalleled opportunities to connect with highly engaged and loyal audiences, creating an ideal platform for brands to build awareness and increase customer acquisition. With anticipated continued growth and innovation in the years ahead, this sector is set for further success and disruption.

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Report Segmentation of the Podcasting Market

Genre Insight

The news & politics hold a significant share in the deployment segment i.e., 31.7% in 2022, and this segment drives the market in genre segment due to More people seeking to stay informed about current events, podcasts have become an essential source of news & analysis. Additionally, podcasts provide a platform for journalists, political commentators, and pundits to share their insights and views on creating a vibrant marketplace of ideas.

Format Insight

The podcasting market share is dominated by the interviews segment with a share of 30.6%, due to each episode’s guest or invitee bringing quality content, unique experience, and innovative ideas which are fascinating & engaging for the listeners. Additionally, the interview approach fosters a range of viewpoints and opinions which results in lively conversations & increased audience participation.

Recent Developments of the Podcasting Market

  • In September 2021, iHeartMedia, Inc. and Interval Presents – a podcast network owned by Warner Music Group – announced an exciting multi-year agreement that will see them co-producing various shows from limited-run series to ongoing weekly podcasts.
  • In May 2020, Spotify recently revealed that it is translating podcasts into different languages to reach a broader audience. Certain formats, such as daily horoscopes and crime stories, have proven popular with listeners around the world.

For more insights on the historical and Forecast market data from 2016 to 2032 – download a sample report at https://market.us/report/podcasting-market/request-sample/

Market Segmentation

Based on Genre

  • News & Politics
  • Society & Culture
  • Comedy
  • Sports
  • Other Genres

Based on Format

  • Interviews
  • Panels
  • Solo
  • Repurposed Content
  • Conversational
  • Other Formats

By Geography

  • North America
    • The US
    • Canada
    • Mexico
  • Western Europe
    • Germany
    • France
    • The UK
    • Spain
    • Italy
    • Portugal
    • Ireland
    • Austria
    • Switzerland
    • Benelux
    • Nordic
    • Rest of Western Europe
  • Eastern Europe
    • Russia
    • Poland
    • The Czech Republic
    • Greece
    • Rest of Eastern Europe
  • APAC
    • China
    • Japan
    • South Korea
    • India
    • Australia & New Zealand
    • Indonesia
    • Malaysia
    • Philippines
    • Singapore
    • Thailand
    • Vietnam
    • Rest of APAC
  • Latin America
    • Brazil
    • Colombia
    • Chile
    • Argentina
    • Costa Rica
    • Rest of Latin America
  • Middle East & Africa
    • Algeria
    • Egypt
    • Israel
    • Kuwait
    • Nigeria
    • Saudi Arabia
    • South Africa
    • Turkey
    • United Arab Emirates
    • Rest of MEA

Competitive Landscape

Podcasting is fragmented. There are many market players like the audio-visuals group, which provides creative content, and solo publishers, who create native podcasts in multiple markets. This report examines the participants in the digital audio platform offering content to the public. Major media companies collaborate with local publishers and artists to produce original content that will appeal to a wider audience.

Key Market Players:

Listed below are some of the most important podcasting industry players.

  • Apple Inc.
  • iHeartMedia Inc.
  • Megaphone LLC
  • Pandora Media LLC
  • Tune In Inc.
  • Audacy Inc.
  • Sound Cloud Ltd.
  • Spotify Technologies S.A.
  • Stitcher Radio Inc.
  • Other Key Player

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Artificial Intelligence

Physical Security Information Management (PSIM) Market worth $4.3 billion by 2029 – Exclusive Report by MarketsandMarkets™

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CHICAGO, May 9, 2024 /PRNewswire/ — The Physical Security Information Management (PSIM) Market will grow in the future due to increased emphasis on cybersecurity measures, expansion into broader use cases beyond traditional security, and integration with emerging technologies like AI and IoT. Growth in the market will also be fueled by cloud-based solutions, improved user interfaces, and compatibility with other systems, especially in developing nations where infrastructure development is concomitant with growing security concerns.

The global Physical Security Information Management Market size is projected to grow from USD 3.5 billion in 2024 to USD 4.3 billion by 2029 at a Compound Annual Growth Rate (CAGR) of 4.6% during the forecast period, according to a new report by MarketsandMarkets™. The integration of cloud-based solutions and advanced technologies like AI, ML, and blockchain has propelled the rapid growth of PSIM adoption. Cloud-based PSIM solutions offer remote accessibility and cost reductions, while AI, ML, and blockchain integration automate processes, enhance threat detection, and secure data exchange. These combined advancements in PSIM systems cater to organizations’ demands for scalable, cost-effective, and efficient security solutions, driving significant expansion in the PSIM market.
Browse in-depth TOC on ” Physical Security Information Management (PSIM) Market”
350 – Tables 50 – Figures300 – Pages
Download PDF Brochure @ https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=133712085
Scope of the Report
Report Metrics
Details
Market size available for years
2020-2029
Base year considered
2023
Forecast period
2024–2029
Forecast units
Value (USD Billion) 
Segments Covered
Offering, Software Type, Deployment Mode, Organization Size, Vertical, And Region
Geographies covered
North America, Europe, Asia Pacific, Middle East & Africa, and Latin America 
Companies covered
Major vendors in the global Physical Security Information Management Market include Hexagon AB (Sweden), Honeywell (US), Hikvision (China), Everbridge (US), Axxonsoft (Ireland), Genetec (Canada), Advancis (Germany), Entelec (Belgium), Verint (US), Vidsys (US), Nanodems (US), Eagle Eye Networks (US), Bold Group (US), Primion (Germany), Persistent Sentinel (US), Prysm Software (France), SureView Systems (US), easypsim (Switzerland), Veracity Solutions (Scotland), AARMTech (India), Octopus (Israel), Network Harbor (US), Fast Systems (Switzerland), Integrated Security Systems (ISS) (US), and Gretsch-Unitas Deutschland (Germany). 
Based on the organization size, SMEs are to grow at the highest CAGR during the forecast period.
The exponential growth of SMEs in the PSIM market is attributed to the escalating recognition of the critical importance of robust security measures to combat cyber threats. With nearly 43% of cyber-attacks targeting SMBs, the imperative for effective security solutions among smaller enterprises is evident. However, SMEs often encounter budget constraints and resource limitations, heightening vulnerability to security breaches. Consequently, investing in tailored PSIM solutions has become a priority. These solutions, encompassing video surveillance, access control, and alarm management, empower SMEs to monitor and respond to security incidents efficiently. Moreover, the affordability, scalability, and ease of deployment of cloud-based PSIM options are particularly appealing to SMEs. By embracing PSIM technologies, SMEs bolster their security posture, mitigate cyber risks, and safeguard assets and operations against evolving threats in today’s digital landscape.
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By software type, video management accounts for the highest market size during the forecast period.
The video management software type holds the largest market share in the PSIM market due to its indispensable role in modern security systems. With the proliferation of CCTV cameras globally, there’s a heightened demand for VMS solutions to handle and manage footage from numerous cameras efficiently. VMS systems are renowned for their open-platform design, enabling seamless integration of various camera types and brands and advanced features like motion detection and video analytics. When integrated with PSIM software, VMS delivers multiple benefits, including real-time video feed monitoring from multiple cameras and automation of video management processes. Leading companies such as ISS provide PSIM software with integrated video management capabilities, offering organizations enhanced security intelligence and operational efficiency through centralized management of video surveillance systems. This convergence of technology ensures robust protection for organizations and their assets, driving the dominance of video management software in the PSIM market.
By region, Asia Pacific is to grow at the highest CAGR during the forecast period.
The Asia Pacific region is growing at the fastest rate in the PSIM market due to several key factors driving the demand for integrated security solutions. Rapid economic growth and technological advancements, particularly in IoT proliferation and smart city initiatives, necessitate efficient management of diverse security systems, prompting the adoption of PSIM. Moreover, substantial government investments in critical infrastructure projects further underscore the need for comprehensive security solutions like PSIM to safeguard valuable assets effectively. The increasing awareness among organizations about the benefits of PSIM in managing complex security environments is fueling its adoption across various sectors, including transportation, energy, and public safety. These factors collectively contribute to the rapid growth of the PSIM market in the Asia Pacific region, positioning it as a frontrunner in the adoption of integrated security solutions.
Top Key Companies in Physical Security Information Management (PSIM) Market:
Hexagon AB (Sweden), Honeywell (US), Hikvision (China), Everbridge (US), Axxonsoft (Ireland), Genetec (Canada), Advancis (Germany), Entelec (Belgium), Verint (US), Vidsys (US), Nanodems (US), Eagle Eye Networks (US), Bold Group (US), Primion (Germany), Persistent Sentinel (US), Prysm Software (France), SureView Systems (US), easypsim (Switzerland), Veracity Solutions (Scotland), AARMTech (India), Octopus (Israel), Network Harbor (US), Fast Systems (Switzerland), Integrated Security Systems (ISS) (US), and Gretsch-Unitas Deutschland (Germany) are the key players and other players in the Physical Security Information Management Market.
Recent Developments
In December 2023, Genetec announced a new version of its flagship unified security platform, Security Center, embracing a continuous delivery model for rapid innovation. Enhancements included new mapping features for smoother operator experiences in large deployments and simplified authentication setup, setting the stage for advanced workflow capabilities to streamline system management.In November 2023, Hikvision introduced HikCentral Professional 2.5, an upgraded integrated security management software. This release offers versatile add-on applications through the App Market, expanding functionalities for diverse business needs. The software enhances operational efficiency with simplified operations, user-friendly interfaces, and strong integration capabilities using OpenAPIs for seamless system integration and third-party device management.In March 2023, Advancis introduced WinGuard X5, a vendor-neutral PSIM software featuring a new core and advanced capabilities. Built on the Advancis Open Platform (AOP), it supports third-party development for customized interfaces and functions. This release empowered users to scale deployments flexibly and extend functionalities with modern APIs.In September 2022, AxxonSoft introduced Axxon PSIM version 1.0, a comprehensive software platform integrating video surveillance, AI video analytics, access control, fire/security alarm systems, and industry-specific solutions. This modular PSIM enables tailored security solutions, selecting required modules for site-specific needs, offering integration with diverse security devices and protocols, and supporting limitless scalability and reliability for large-scale deployments.Inquire Before Buying@ https://www.marketsandmarkets.com/Enquiry_Before_BuyingNew.asp?id=133712085
Physical Security Information Management (PSIM) Market Advantages:
A centralised management interface can be created by integrating several security systems, including video surveillance, access control, intrusion detection, and fire alarms, using PSIM platforms’ extensive integration capabilities.Operators can improve their situational awareness with the use of PSIM systems, which offer real-time monitoring and analysis of security incidents. PSIM systems enable quick decision-making and provide a comprehensive picture of security issues by combining data from many sources.The incident response processes are made more efficient by PSIM platforms’ sophisticated automation and workflow management features. By effectively prioritising and managing warnings, operators can minimise the impact of security threats and reduce reaction times.PSIM solutions are made to grow with businesses, adapting to shifting demands in terms of operations, infrastructure, and security specifications. They provide customisation and setup flexibility to accommodate different security protocols and environments.Through the facilitation of communication and information exchange, PSIM systems encourage cooperation between departments, external stakeholders, and security personnel. Coordination of reactions to security crises is made possible by integrated communication solutions, which promote efficiency and teamwork.PSIM platforms offer audit trails, reporting features, and documentation capabilities to assist organisations in meeting regulatory requirements. They reduce legal and financial risks by allowing organisations to prove compliance with security requirements and legislation.Long-term cost benefits are achieved by PSIM systems through the centralization of security operations and resource utilisation optimisation. They reduce the need for duplicate systems, lessen the requirement for manual intervention, and improve operational effectiveness, all of which lower total costs.Report Objectives
To define, describe, and forecast the Physical Security Information Management Market based on – offering, software type, deployment organization size, vertical, and region.To define, describe, and forecast the Physical Security Information Management Market by – offering, software type, deployment organization size, vertical, and region.To forecast the market size of five main regions: North America, Europe, Asia Pacific (APAC), Middle East & Africa (MEA), and Latin AmericaTo analyze the subsegments of the market concerning individual growth trends, prospects, and contributions to the overall market.To provide detailed information related to the major factors (drivers, restraints, opportunities, and challenges) influencing the growth of the Physical Security Information Management Market.To analyze opportunities in the market for stakeholders by identifying high-growth segments of the Physical Security Information Management Market.To profile the key players of the Physical Security Information Management Market and comprehensively analyze their market size and core competencies in the market.To track and analyze competitive developments, such as new product launches, mergers and acquisitions, and partnerships, agreements, and collaborations in the global Physical Security Information Management Market.Browse Adjacent Market: Information Security Market Research Reports & Consulting
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Email Encryption Market- Global Forecast to 2028
DDoS Protection and Mitigation Security Market- Global Forecast to 2027
Encryption Software Market- Global Forecast to 2026
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MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.
MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.
Earlier this year, we made a formal transformation into one of America’s best management consulting firms as per a survey conducted by Forbes.
The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.
Built on the ‘GIVE Growth’ principle, we work with several Forbes Global 2000 B2B companies – helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.
To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.
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Cybersecurity veteran Simon Church Joins CyXcel as Chief Strategy Officer

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LONDON, May 9, 2024 /PRNewswire/ — CyXcel, a leading cybersecurity business with operations in the UK and North America, announces the appointment of Simon Church as Chief Strategy Officer. A 35-year veteran of the technology industry, Church brings a wealth of cyber expertise and commercial development to the role. Church’s appointment solidifies CyXcel as a pioneering force in combining security, regulatory, and legal expertise for established companies and those expanding into new markets, ensuring protection and recovery of their critical business assets.

As Chief Strategy Officer, Church will spearhead CyXcel’s strategic initiatives to drive innovation, foster partnerships, and accelerate growth opportunities. His appointment underscores CyXcel’s commitment to fortifying its strategic offering and enhancing its position as a leader at the nexus of risk analysis, response management and incident resolution. His vast experience in go-to-market strategies and M&A will be instrumental in driving CyXcel’s growth and expansion initiatives.
Church has held executive leadership positions at market-leading cybersecurity and technology companies such as Maxive Cyber Security (acquired by Thales), Optiv, Vodafone, NTT Security, Verisign, and NetIQ. His experience includes strategic roles  in identity management, networking, and managed services and he brings a strong track record of delivering commercial growth, including leading on commercial acquisitions. 
In addition to his role at CyXcel, Church serves as Chair of Xalient, a UK-headquartered converged cyber, identity, and networking managed services company. He is also a Board member and strategic advisor to Redshift, as well as a Board member at beqom. Furthermore, Church serves on the Advisory Board of Glasswall, a UK-based security technology company.
Ed Lewis, CyXcel Co-Founder and Managing Partner commented:
“Simon’s unparalleled expertise and proven track record will be invaluable as we continue to innovate and deliver pioneering solutions to our clients worldwide. With Simon’s strategic leadership, we are poised to achieve new heights in our mission to safeguard enterprises and navigate the complex geopolitical, regulatory and legal implications of ever-evolving cyber threats.”
Simon Church said:
“I’m thrilled to be joining such an experienced and ambitious team and the CyXcel offer is unlike any I’ve ever seen. CyXcel has already established itself as a trusted partner in empowering organisational awareness and responsiveness to the financial, existential, and strategic complexities of global cyber threats. I look forward to delivering rapid growth around the world by developing and executing initiatives that provide unparalleled protection and value to our clients.”
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IBM Introduces New Microsoft Copilot Capabilities to Fuel AI-Powered Business Transformation

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ARMONK, N.Y., May 9, 2024 /PRNewswire/ — IBM (NYSE: IBM) today announced the availability of IBM Copilot Runway, a new offering from IBM Consulting designed to help enterprises create, customize, deploy and manage copilots including Copilot for Microsoft 365. With the new offering, clients will be able to seamlessly integrate copilots’ generative AI into their organizations in order to enhance productivity and drive business success. IBM Consulting has also formed a dedicated practice of consultants with Microsoft copilot skills, credentials and expertise to guide clients on their AI transformation journey.

As part of the new offering, IBM will work with clients to build custom copilots that can be tailored to fit the needs of specific business scenarios and efficiently deployed to help reduce the time and effort often required for implementations. IBM will initially focus on helping clients across priority use cases, including customer and field service, employee experience, and procurement and finance – as well as specific industries, like financial services, retail and CPG, government, and supply chain. These use cases will include:
The Procurement and Finance Contract Copilot which assists specialists in extracting valuable insights from contracts.The Customer Service and Field Service Copilot which gives agents and technicians access to self-service options and a time-saving generative AI search.The Employee Experience Copilot which is designed to enhance employee engagement.                                                                            IBM and Microsoft already serve clients across a variety of industries with a range of AI solutions and services. In fact, IBM Consulting worked with Virgin Money to develop and launch Redi, a conversational virtual assistant that helps credit card customers in the Virgin Money credit card app. Redi, powered by Virgin Money’s suite of Microsoft Copilots, is a testament to the power of partnership.
“Our customers tell us how much they enjoy interacting with Redi in the Credit Card app,” said Adam Paice, Head of Digital Proposition, Virgin Money. “Our partnership with IBM has helped us to get the most out of Microsoft Copilot to find a balance between innovation and control.”  
IBM Consulting is also scaling its Microsoft copilot capabilities and capacity across its network of Global Innovation Centers on each continent. For example, these capabilities are being used to co-create solutions with clients at IBM Consulting’s new IBM-Microsoft Experience Zone in Bangalore, India – a first of its kind in our collaboration.
At the Experience Zone, clients from around the world and across industries are working together with IBM Consulting in various technology stations to co-ideate and co-create generative AI-powered solutions – leveraging Microsoft technologies, including Copilot. Later this year, IBM Consulting plans to open additional IBM-Microsoft Experience Zones in Romania, U.K. and U.S., where clients in these regions can explore the power of Copilot. In addition IBM and Microsoft hosted a second client-focused hackathon with 800 participants, including clients and experts to build solutions leveraging Microsoft copilot – with winners to be announced this quarter.
“As IBM and Microsoft strengthen our partnership, we’re poised to empower more clients with Microsoft Copilot, supercharging productivity and boosting creativity through the power of generative AI,” said John Granger, Senior Vice President, IBM Consulting. “Our dedicated IBM Consulting Microsoft practice, along with Copilot-focused Experience Zones around the world, help us meet clients where they are and bring them the right generative-AI-enabled solutions for their businesses.”
“Clients need the right partners and technology to scale AI responsibly across the enterprise,” said Dinis Couto, General Manager of Global Partner Solutions for Microsoft. “With IBM’s dedicated group of Microsoft Copilot experts, we’re confident we can help more clients unlock the full potential of generative AI for their businesses.”
IBM purchased Copilot for Microsoft 365 for its practitioners. To continue building on the partnership, IBM has also invested in growing its team of experts and capabilities through acquisitions, like Neudesic and Bluetab.
IBM Consulting practitioners work with a range of leading AI software technologies and multiple models from both IBM and its strategic partners like Microsoft. IBM data and AI consultants typically employ multiple models, each applied to a specific use case. Different models can be optimized for specific tasks, enhancing performance and efficiency.
Microsoft is a trademark of Microsoft Corporation in the United States, other countries, or both.
About IBMIBM is a leading provider of global hybrid cloud and AI, and consulting expertise. We help clients in more than 175 countries capitalize on insights from their data, streamline business processes, reduce costs and gain the competitive edge in their industries. More than 4,000 government and corporate entities in critical infrastructure areas such as financial services, telecommunications and healthcare rely on IBM’s hybrid cloud platform and Red Hat OpenShift to affect their digital transformations quickly, efficiently and securely. IBM’s breakthrough innovations in AI, quantum computing, industry-specific cloud solutions and consulting deliver open and flexible options to our clients. All of this is backed by IBM’s long-standing commitment to trust, transparency, responsibility, inclusivity and service.
Visit www.ibm.com for more information.
Media Contact:IBMCarolyn [email protected]
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