BANGALORE, India, June 27, 2024 /PRNewswire/ — Value-Added Resellers (VARs) Software Market is Segmented by Type (On-premise, Cloud-based), by Application (Large Enterprises, SMEs): Global Opportunity Analysis and Industry Forecast, 2024-2030.

The Global Value-Added Resellers (VARs) Software Market was valued at 550 million USD in 2023 and witnessed a CAGR of 11% during the forecast period 2024-2030.
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Major Factors Driving the Growth of Value-Added Resellers (VARs) Software Market
The value-added reseller (VAR) industry is expanding as a result of numerous important causes. The growing complexity of technological solutions, which necessitates specialist knowledge to customize goods to match particular client needs, is one important factor. VARs’ ability to provide specialized solutions that go above and beyond the original products makes them more appealing to companies searching for streamlined, integrated systems. The demand for VARs is also increasing due to the growth of cloud computing and digital transformation initiatives across various industries, since they offer vital services including integration, support, and consulting. Businesses must look for VARs in order to obtain a technology advantage and boost operational efficiency due to the competitive marketplace.
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TRENDS INFLUENCING THE GROWTH OF THE GLOBAL VALUE-ADDED RESELLERS (VARS) SOFTWARE INDUSTRY
The market for VAR software is mostly driven by large organizations’ embrace of cloud-based solutions. Cloud solutions are becoming more and more popular among large organizations because of their affordability, scalability, and flexibility, which allow them to effectively manage enormous volumes of data and intricate IT infrastructures. Cloud technologies facilitate worldwide collaboration and remote work, which are crucial in today’s dispersed work contexts. VARs are essential to this shift because they offer knowledge and experience with cloud migration, integration, and continuous support. They support businesses in tailoring cloud solutions to particular use cases, guaranteeing a smooth transition from old to new systems, and upholding strict security and regulatory requirements. Large enterprise IT environments are complicated, requiring specialist assistance and customized solutions, which VARs are well-positioned to provide.
Another important driver propelling the growth of the VARs software market is the increasing number of small and medium-sized businesses (SMBs) implementing cutting-edge software solutions. SMBs are realizing more and more how crucial it is to use technology to enhance customer experiences, streamline processes, and stay competitive. These companies, however, frequently lack the internal knowledge necessary to setup and oversee sophisticated software systems. SMBs may more easily embrace and profit from cutting-edge software solutions when VARs offer the required knowledge and assistance. VARs fuel market growth by enabling SMBs to compete with larger organizations through the provision of scalable and inexpensive solutions. The market for VAR software is developing as a result of SMBs’ tendency toward digital transformation and their increasing reliance on specialist software solutions.
The VARs software sector has undergone a transformation thanks to the emergence of cloud computing and Software-as-a-Service (SaaS) models. Cloud-based solutions are very appealing to companies of all sizes because they provide several benefits, such as lower upfront costs, scalability, and remote access. By adding cloud solutions into their portfolios, VARs have profited from this trend and given their clients the efficiency and flexibility they require in the fast-paced business world of today. In example, SaaS models give companies access to advanced software without requiring hefty infrastructure investments. The move to cloud computing has increased the importance of VARs because they now offer cloud-based solution integration, deployment, and continuing maintenance. The market for VAR software is expanding due to the growing demand for cloud solutions.
One of the main factors propelling the VARs software industry is the need for integration and customized services. Software solutions that may be customized to a business’s unique workflows and connected with current systems are frequently needed. These services are best provided by VARs, who also offer seamless interaction with other enterprise apps and bespoke software setups. The ability to customize solutions to specific business requirements and guarantee compatibility with current systems improves VARs’ overall value proposition. For companies with complicated IT environments, where off-the-shelf software solutions might not work well, customization and integration services are especially crucial. VARs help companies maximize their software investments and boost operational effectiveness by attending to these needs. The market for VAR software is growing due to the rising need for tailored software solutions and seamless integration.
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VALUE-ADDED RESELLERS (VARS) SOFTWARE MARKET SHARE
Because of its technological leadership and mature market, North America—especially the United States—represents a large portion of the VARs software market. The supremacy of the region can be attributed to its strong IT infrastructure, high adoption rates of cutting-edge technology, and a large presence of top software providers. Specialized software and VAR services are in high demand since North American businesses are quick to adopt novel solutions in order to remain competitive. The region’s emphasis on digital transformation and large investments in cybersecurity, cloud computing, and data analytics are driving the market for VAR software. Additionally, the regulatory landscape in industries like banking and healthcare demands tailored software solutions in order to maintain compliance, which increases the demand for VAR services.
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LONDON, June 27, 2024 /PRNewswire/ — Following its hugely successful launch in 2023, the CDO Travel & Hospitality Exchange returns for its second year on 11-12 September 2024 at Hilton Syon Park in London. Bringing together senior data leaders from across the world of travel and hospitality for two days of learning, discussion and networking, attendees will gain unique insights on harnessing data for operational excellence, building world-class data teams and enhancing customer experience through effective use of data.

The multitude of systems and suppliers integral to the functioning of the travel and hospitality industry creates a distinct set of challenges in terms of data organisation and governance, with many data leaders feeling as though they are not maximising their organisation’s data potential. Coupled with the introduction of new legislation and the pressure to keep up with continually evolving customer expectations, a data leader’s role within travel and hospitality organisations has become increasingly demanding.
The CDO Travel & Hospitality Exchange agenda has been designed to address the complexities of implementing effective data strategies, helping travel and hospitality businesses to thrive in today’s data-driven world. With 70 select data leaders from the travel and hospitality industry in attendance and a variety of unique activity formats including industry-specific roundtables, plenary presentations and one-to-one meetings with solution providers, the Exchange format provides a tailored, unique platform to explore fresh solutions to real-world challenges that data leaders in this sector face.
The world-class speaker faculty is comprised of thought leaders from some of the travel and hospitality industry’s most recognisable brands, including Hirra Sulanki, Group Head of Digital Analytics & Optimisation at TUI, Gillian Cossey, Global Data Protection Officer at Virgin Atlantic, and Nick Beresford, Head of Data & Analytics at Heathrow Airport. Attendees will come away with the expert knowledge and actionable insights needed to create data-driven change within their organisations.
Other agenda highlights include a presentation on ‘The Ongoing Battle Between Modernisation and Legacy Systems’ by Philip Cotton, Head of Customer, Trending & Trading Insight at On the Beach. The event’s closing panel discussion on ‘Navigating the Path to Data Maturity’, notably featuring Andrea Ferrari, Director of Planning & Forecasting at Silversea Cruises, also promises to be an enriching discussion that will enable attendees to visualise the optimal data architecture, team structure and strategies needed for their organisation to excel.
Attendance at the CDO Travel & Hospitality Exchange is by invitation only. To be part of the conversation, network with fellow travel and hospitality data leaders and discover valuable solutions for your organisation, request your invitation by clicking here. For more information on the agenda and speaker lineup, visit the event website here.
Join us in shaping the future of data-driven success in travel and hospitality.
Media contacts: Kazia Green, [email protected] 

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SHANGHAI, June 27, 2024 /PRNewswire/ — During MWC Shanghai 2024, Chen Hao, President of Carrier Business at Huawei, delivered a keynote speech. He noted that while primary innovation unleashes technology dividends, secondary innovation accelerates business success, and pointed out that 5G is currently undergoing secondary innovation.

China has built the world’s largest and most advanced 5G networks, and by May this year, the number of 5G users in China exceeded 890 million, accounting for over 52% of the global total. Bolstered by this incredible progress, information and communications technologies like 5G are rapidly developing into an integral part of every sector and domain in China.
During his keynote entitled “Secondary 5G Innovation: Charting a New Course for Business Success”, Chen said, “China’s success in 5G is a result of ceaseless exploration, effective practices, and endless innovation. Just as James Watt’s improvements to the steam engine sparked the Industrial Revolution, secondary 5G innovation is expected to accelerate monetization in three areas – user scenarios, network-cloud-intelligence synergy, and ecosystem collaboration – for a new stage of business success.”
Scenario innovation: Reinventing the value of user groups and scenarios to accelerate multi-metric network monetization
Today, China has 150 million registered livestreaming users. Thanks to 5G’s high uplink speeds and priority-based network access, operators in the country can meet these users’ requirements for videos that offer higher definition and zero stuttering. Furthermore, more than 15 provincial operators in China have released livestreaming packages with guaranteed uplink speeds.
Networks are becoming increasingly capable of supporting new features like user- and service-specific acceleration, deterministic experience, and visualized user perception, and these advances will extend livestreaming to more scenarios, user groups, and applications. The value of user groups and scenarios will thus be reinvented, accelerating network monetization through different metrics. 
Integrated innovation: New gateway to industry IoT services through network-cloud-intelligence synergy
New Calling and cloud phone services will serve as a gateway to more individual digital services, while Internet of Vehicles (IoV) and Internet of Video Things (IoVT) services create new opportunities for industry connectivity. Innovation that integrates 5G, cloud, and AI will drive such services forward.
AI-generated content (AIGC) is only the starting point for New Calling to deliver unparalleled user experience. With the incubation of more consumer- and business-oriented high-value application scenarios, such as replacing traditional enterprise hotlines with AI assistants, New Calling will become even more engaging, convenient, and valuable.
Cloud phones can already deliver experiences that almost match those of physical phones. Delivering 2K resolution and latency as low as 100 ms, cloud phones are well on their way to offering higher-resolution display and smoother interaction that are comparable to those found on a physical phone.
For IoV and IoVT, RedCap technology can support connectivity services with optimal performance, at optimal cost. The RedCap ecosystem for chips, modules, and devices is already mature, meaning it allows operators to quickly establish industry benchmarks. With contiguous network coverage, alongside new capabilities like slicing and edge cloud computing, new high-value applications will be developed to support new IoT services for industries, such as smart manufacturing and industrial automation.
Collaborative innovation: E2E industry collaboration boosts video service traffic
Current video services, whether short videos, long videos, or video calls, typically deliver 540p or 720p resolution, meaning user experience has much room for improvement. As part of its efforts to improve consumer experience and maximize China’s leading network capabilities, Huawei advocated “moving towards a full HD era” at the recent event “HD China: Forum on High-Quality Development of Mobile Video in the AI Era”. Huawei also called on players from across the industry to collaborate on breakthroughs in glasses-free 3D content, technology, and experience, so that everyone can benefit.
In terms of 5G business success, monetization will rely heavily on reinventing the value of user groups and scenarios; services strategies will require network-cloud-intelligence synergy; and collaboration on new types of video services will be key to boosting network traffic. Concluding his speech, Chen stated that Huawei will go all out to support operators in propelling secondary 5G innovation and embracing commercial 5.5G to take 5G business success to the next level.
MWC Shanghai 2024 will be held from June 26 to June 28 in Shanghai, China. During the event, Huawei will showcase its latest products and solutions at stands E10 and E50 in Hall N1 of the Shanghai New International Expo Centre (SNIEC).
2024 will mark the first year of commercial 5.5G, and F5.5G gigabit optical network deployment has already begun. Synergies across networks, cloud, and intelligence are set to give rise to pervasive intelligent applications and increasingly diverse user experiences. Together with global operators, industry professionals, and opinion leaders, Huawei will dive into exciting topics at this year’s MWC Shanghai, like how to amplify 5G’s success in the 5.5G era and how to tap into the potential of operator revenue growth to bring us even faster to the intelligent world. For more information, please visit: https://carrier.huawei.com/en/events/mwcs2024.
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