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Customer Experience Management Market Size worth $16.9 billion by 2026, growing at a CAGR of 12.3%: Report by MarketsandMarkets™

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Chicago, June 08, 2023 (GLOBE NEWSWIRE) — The global Customer Experience Management Market size to grow from USD 9.5 Billion in 2021 to USD 16.9 Billion by 2026, at a Compound Annual Growth Rate (CAGR) of 12.3% during the forecast period, according to a new report by MarketsandMarkets™. The presence of various key players in the ecosystem has led to a competitive and diverse market. Digital technologies facilitate the transformation of business process models and help increase revenue generation for end-user companies. Omnichannel-based customer experience (CE) solutions enable organizations to gather customer data in order to provide a quick and seamless shopping experience to customers.  

Browse in-depth TOC on “Customer Experience Management Market

312 – Tables
54 – Figures
282 – Pages

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Scope of the Report

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Report Metrics Details
Market size value in 2021 USD 9.5 billion
Market size value for 2026 USD 16.9 billion
Growth Rate 12.3% CAGR
Market size available for years 2015-2026
Base year considered 2020
Forecast period 2021-2026
Forecast units Value (USD Billion)
Segments covered By Component, touchpoint, Deployment type, Organisation Size, Verticals
Regions covered North America, Europe, APAC, MEA, and Latin America
Customer Experience Management Market Drivers
  • Increased need for establishing the learning behavior with the customers
  • Need for better understanding customers increasing the demand for customer experience management solutions
  • customer experience management solutions reduce customer churn rates
Customer Experience Management Market Opportunities
  • Collection of all the information on a single platform
  • Need for insights to predict customer intents
  • Information extracted from customer experience management solutions can be used to make optimal CE strategy
Companies covered Adobe (US), IBM (US), Oracle (US), Avaya (US), Nice (Israel), Nokia (Finland), SAP (Germany), OpenText (Canada), Tech Mahindra (India), Verint Systems (US), Zendesk (US) and many more.

Among Components, Solutions is expected to hold a larger market size with customer experience management in 2026. Organizations are deploying CEM solutions to empower customers with highly connected personalized experiences across a wide range of websites, stores, call centers, mobile apps, social media, emails, virtual assistants, and other touchpoints. Customer queries are also expected to be resolved through automatic response processes through solutions wherein the customers receive real-time feedback of the query.  
By Organisation size, large enterprises are expected to hold the largest market size during the forecast period. Large enterprises deploy CEM solutions to enhance their CE and satisfaction. Large enterprises encompass distributed data related to customers scattered across different departments and are, hence, opting for cloud-based CEM solutions to gain valuable insights from this data. The adoption of CEM solutions helps large enterprises enhance customer interaction and loyalty. Large enterprises are keen on investing in new and latest technologies such as artificial intelligence (AI), big data, and machine learning to automate the customer engagement process.  

By Deployment type, cloud is expected to hold the largest market size in 2026. Cloud-based CE solutions are preferred over traditional systems as they are effective and compatible in addressing the rising level of customer expectations. Besides reducing costs associated with upgrading and updating CE solutions, cloud deployments also help organizations integrate technologies to provide a better CE to their customers. 

By verticals, retail sector is expected to hold the largest market share in 2026. In retail, customer experiences depend on personalization and consistency. Customers expect retailers to understand them, anticipate their needs, reach out when, where, and how they prefer, and offer a consistent experience across every touchpoint. Changing consumer behavior to drive the growth of the Customer Experience Management Market in the retail sector. The rising adoption of e-commerce is driving the growth of the e-commerce sector in the market. 

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APAC is expected to grow at the highest CAGR during the forecast period. The enormous population in the region has led to an extensive pool of subscriber base for companies. The increasing internet penetration and per-user online consumption have led organizations to enhance their offerings in the Customer Experience Management Market through digital touchpoints such as social media, websites, emails, virtual assistants, and call centers. 

The key and emerging market players in the Customer Experience Management Market include Adobe (US), IBM (US), Oracle (US), Avaya (US), Nice (Israel), Nokia (Finland), SAP (Germany), OpenText (Canada), Tech Mahindra (India), Verint Systems (US), Zendesk (US), Teradata (US), Sprinklr (US), Medallia (US), InMoment (US), SAS (US), Clarabridge (US), Sitecore (US), NGDATA (Belgium), Amperity (US), Mixpanel (US), Segment.io (US), ZephyrTel (US), MindTouch (US), Algonomy (US), and SoGoSurvey (US). These players have adopted several organic and inorganic growth strategies, including new product launches, partnerships and collaborations, and acquisitions, to expand their offerings and market shares in the global Customer Experience Management Market.

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Frequently Asked Questions (FAQ)

How big is the customer experience management market?

The global Customer experience management Market size to grow from USD 9.5 Billion in 2021 to USD 16.9 Billion by 2026

Who are the major vendors in the Customer experience management market?

Major vendors in the customer experience management market are Adobe (US), IBM (US), Oracle (US), Avaya (US), Nice (Israel), Nokia (Finland), SAP (Germany), OpenText (Canada), Tech Mahindra (India), Verint Systems (US), Zendesk (US), Teradata (US), and Sprinklr (US)

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Globant Augments Software Development Life Cycle with Its New AI Agents

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Globant’s more than 10 years of investment in AI are now reflected in an innovative suite of AI Agents and products to empower teams and boost resultsThese new AI Agents will be augmented by humans and will impact the full SDLC, including backend prototyping, application design, testing, and more, to enhance efficiency by solving tasks autonomously SAN FRANCISCO, June 27, 2024 /PRNewswire/ — Globant (NYSE: GLOB), a digitally native company focused on reinventing businesses through innovative technology solutions, announced the integration of its proprietary AI Agents to the software development life cycle (SDLC) to enhance its core development capabilities. Supervised by humans, these AI Agents are designed to enhance Globant’s solutions and keep supporting various industries in accelerating their AI adoption.
Combined with Globant X’s already existing AI products such as Augoor, MagnifAI, Navigate, GeneXus Next, and GeneXus Enterprise AI, the new AI Agents co-create more efficient development cycles by autonomously performing tasks. Globant’s teams will leverage new AI Agents throughout the full cycle with the following initial set of Agents:
– Product Definition AI Agent: Takes multiple inputs to break down the user stories that the development team needs to build a product
– Backend Prototyping AI Agent: Enables users, regardless of their technical knowledge, to create the backend of a business application in record time  
– Application Design AI Agent: Brings your vision to life from a simple text input, accelerating the design process and simplifying teamwork
– Code Tester AI Agent: Helps companies deliver high-quality software, faster, by developing comprehensive test plans and executing those tests
– Code Fixer AI Agent: Fixes issues based on contextual understanding of the existing codebase and the reported bug
“Until today, the power of AI productivity lay largely in the hands of individuals. Globant is bringing a breakthrough shift in the symbiotic relation between AI and humans by introducing a set of sophisticated AI Agents. Augmented and supervised by humans, these AI Agents will streamline operations, bring efficiencies, and grant scalability at a corporate level. The potential productivity gain of AI Agents rivals the breakthrough of Henry Ford’s assembly line, which made manufacturing more efficient and scalable,” said Martín Migoya, Co-Founder and CEO of Globant.
As an industry pioneer, Globant has incorporated artificial intelligence throughout its organization since 2013 to create best-in-class solutions that deliver real value to clients. From the initial launch of the Data and AI Studio to the creation of these AI Agents, Globant remains at the forefront of innovation. Almost  100% of Globant’s pods are AI-certified, ensuring that all teams can apply the power of AI to every one of their projects.
“We are transforming our approach to product development by utilizing advanced AI to bring out the best of both worlds: technology and humanity,” said Diego Tartara, Chief Technology Officer at Globant. “Enhancing human and AI collaboration is poised to revolutionize business operations, leading to unprecedented productivity and growth to many industries. Globant’s AI Agents combined with our suite of AI platforms provide a clear advantage to help organizations benefit from these gains.” 
Globant harnesses disruptive tech to put businesses at the forefront. To learn more about Globant’s AI and digital transformation journey, solutions, and milestones, click here.
About GlobantAt Globant, we create the digitally-native products that people love. We bridge the gap between businesses and consumers through technology and creativity, leveraging our experience as an AI powerhouse. We dare to digitally transform organizations and strive to delight their customers.
We have more than 28,900 employees and are present in 33 countries across 5 continents, working for companies like Google, Electronic Arts, and Santander, among others.We were named a Worldwide Leader in AI Services (2023) and a Worldwide Leader in CX Improvement Services (2020) by IDC MarketScape report.We are the fastest-growing IT brand and the 5th strongest IT brand globally (2024), according to Brand Finance.We were featured as a business case study at Harvard, MIT, and Stanford.We are active members of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord.Contact: [email protected] Sign up to get first dibs on press news and updates.For more information, visit www.globant.com

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Value-Added Resellers (VARs) Software Market Size to Grow at a CAGR of 11% | Valuates Reports

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BANGALORE, India, June 27, 2024 /PRNewswire/ — Value-Added Resellers (VARs) Software Market is Segmented by Type (On-premise, Cloud-based), by Application (Large Enterprises, SMEs): Global Opportunity Analysis and Industry Forecast, 2024-2030.

The Global Value-Added Resellers (VARs) Software Market was valued at 550 million USD in 2023 and witnessed a CAGR of 11% during the forecast period 2024-2030.
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Major Factors Driving the Growth of Value-Added Resellers (VARs) Software Market
The value-added reseller (VAR) industry is expanding as a result of numerous important causes. The growing complexity of technological solutions, which necessitates specialist knowledge to customize goods to match particular client needs, is one important factor. VARs’ ability to provide specialized solutions that go above and beyond the original products makes them more appealing to companies searching for streamlined, integrated systems. The demand for VARs is also increasing due to the growth of cloud computing and digital transformation initiatives across various industries, since they offer vital services including integration, support, and consulting. Businesses must look for VARs in order to obtain a technology advantage and boost operational efficiency due to the competitive marketplace.
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TRENDS INFLUENCING THE GROWTH OF THE GLOBAL VALUE-ADDED RESELLERS (VARS) SOFTWARE INDUSTRY
The market for VAR software is mostly driven by large organizations’ embrace of cloud-based solutions. Cloud solutions are becoming more and more popular among large organizations because of their affordability, scalability, and flexibility, which allow them to effectively manage enormous volumes of data and intricate IT infrastructures. Cloud technologies facilitate worldwide collaboration and remote work, which are crucial in today’s dispersed work contexts. VARs are essential to this shift because they offer knowledge and experience with cloud migration, integration, and continuous support. They support businesses in tailoring cloud solutions to particular use cases, guaranteeing a smooth transition from old to new systems, and upholding strict security and regulatory requirements. Large enterprise IT environments are complicated, requiring specialist assistance and customized solutions, which VARs are well-positioned to provide.
Another important driver propelling the growth of the VARs software market is the increasing number of small and medium-sized businesses (SMBs) implementing cutting-edge software solutions. SMBs are realizing more and more how crucial it is to use technology to enhance customer experiences, streamline processes, and stay competitive. These companies, however, frequently lack the internal knowledge necessary to setup and oversee sophisticated software systems. SMBs may more easily embrace and profit from cutting-edge software solutions when VARs offer the required knowledge and assistance. VARs fuel market growth by enabling SMBs to compete with larger organizations through the provision of scalable and inexpensive solutions. The market for VAR software is developing as a result of SMBs’ tendency toward digital transformation and their increasing reliance on specialist software solutions.
The VARs software sector has undergone a transformation thanks to the emergence of cloud computing and Software-as-a-Service (SaaS) models. Cloud-based solutions are very appealing to companies of all sizes because they provide several benefits, such as lower upfront costs, scalability, and remote access. By adding cloud solutions into their portfolios, VARs have profited from this trend and given their clients the efficiency and flexibility they require in the fast-paced business world of today. In example, SaaS models give companies access to advanced software without requiring hefty infrastructure investments. The move to cloud computing has increased the importance of VARs because they now offer cloud-based solution integration, deployment, and continuing maintenance. The market for VAR software is expanding due to the growing demand for cloud solutions.
One of the main factors propelling the VARs software industry is the need for integration and customized services. Software solutions that may be customized to a business’s unique workflows and connected with current systems are frequently needed. These services are best provided by VARs, who also offer seamless interaction with other enterprise apps and bespoke software setups. The ability to customize solutions to specific business requirements and guarantee compatibility with current systems improves VARs’ overall value proposition. For companies with complicated IT environments, where off-the-shelf software solutions might not work well, customization and integration services are especially crucial. VARs help companies maximize their software investments and boost operational effectiveness by attending to these needs. The market for VAR software is growing due to the rising need for tailored software solutions and seamless integration.
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VALUE-ADDED RESELLERS (VARS) SOFTWARE MARKET SHARE
Because of its technological leadership and mature market, North America—especially the United States—represents a large portion of the VARs software market. The supremacy of the region can be attributed to its strong IT infrastructure, high adoption rates of cutting-edge technology, and a large presence of top software providers. Specialized software and VAR services are in high demand since North American businesses are quick to adopt novel solutions in order to remain competitive. The region’s emphasis on digital transformation and large investments in cybersecurity, cloud computing, and data analytics are driving the market for VAR software. Additionally, the regulatory landscape in industries like banking and healthcare demands tailored software solutions in order to maintain compliance, which increases the demand for VAR services.
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DISCOVER MORE INSIGHTS: EXPLORE SIMILAR REPORTS!
–  Value-added Resellers for IT Market
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–  Mobile Value-Added Services (VAS) market was valued at US$ 619430 million in 2023 and is anticipated to reach US$ 1356670 million by 2030, witnessing a CAGR of 11.6% during the forecast period 2024-2030.
–  According to a new report published by , titled, “Computer Aided Engineering Market,” The computer aided engineering market size was valued at USD 8 billion in 2021, and is estimated to reach USD 19.2 billion by 2031, growing at a CAGR of 9.4% from 2022 to 2031.
–  Infor SunSystems Resellers market is projected to reach US$ 1048.2 million in 2029, increasing from US$ 495 million in 2022, with the CAGR of 9.0% during the period of 2023 to 2029.
–  NetSuite Resellers market is projected to reach US$ 232.7 million in 2029, increasing from US$ 134 million in 2022, with a CAGR of 8.2% during the period of 2023 to 2029.
–  Cisco Data Center Reseller Market
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–  Cisco Unified Communications Reseller Market
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Senior Data Leaders from Travel and Hospitality Industry to Discuss Sector’s Unique Challenges at CDO Travel & Hospitality Exchange

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LONDON, June 27, 2024 /PRNewswire/ — Following its hugely successful launch in 2023, the CDO Travel & Hospitality Exchange returns for its second year on 11-12 September 2024 at Hilton Syon Park in London. Bringing together senior data leaders from across the world of travel and hospitality for two days of learning, discussion and networking, attendees will gain unique insights on harnessing data for operational excellence, building world-class data teams and enhancing customer experience through effective use of data.

The multitude of systems and suppliers integral to the functioning of the travel and hospitality industry creates a distinct set of challenges in terms of data organisation and governance, with many data leaders feeling as though they are not maximising their organisation’s data potential. Coupled with the introduction of new legislation and the pressure to keep up with continually evolving customer expectations, a data leader’s role within travel and hospitality organisations has become increasingly demanding.
The CDO Travel & Hospitality Exchange agenda has been designed to address the complexities of implementing effective data strategies, helping travel and hospitality businesses to thrive in today’s data-driven world. With 70 select data leaders from the travel and hospitality industry in attendance and a variety of unique activity formats including industry-specific roundtables, plenary presentations and one-to-one meetings with solution providers, the Exchange format provides a tailored, unique platform to explore fresh solutions to real-world challenges that data leaders in this sector face.
The world-class speaker faculty is comprised of thought leaders from some of the travel and hospitality industry’s most recognisable brands, including Hirra Sulanki, Group Head of Digital Analytics & Optimisation at TUI, Gillian Cossey, Global Data Protection Officer at Virgin Atlantic, and Nick Beresford, Head of Data & Analytics at Heathrow Airport. Attendees will come away with the expert knowledge and actionable insights needed to create data-driven change within their organisations.
Other agenda highlights include a presentation on ‘The Ongoing Battle Between Modernisation and Legacy Systems’ by Philip Cotton, Head of Customer, Trending & Trading Insight at On the Beach. The event’s closing panel discussion on ‘Navigating the Path to Data Maturity’, notably featuring Andrea Ferrari, Director of Planning & Forecasting at Silversea Cruises, also promises to be an enriching discussion that will enable attendees to visualise the optimal data architecture, team structure and strategies needed for their organisation to excel.
Attendance at the CDO Travel & Hospitality Exchange is by invitation only. To be part of the conversation, network with fellow travel and hospitality data leaders and discover valuable solutions for your organisation, request your invitation by clicking here. For more information on the agenda and speaker lineup, visit the event website here.
Join us in shaping the future of data-driven success in travel and hospitality.
Media contacts: Kazia Green, [email protected] 

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