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Digital Asset Management Market worth $10.3 billion by 2029 – Exclusive Report by MarketsandMarkets™

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CHICAGO, April 22, 2024 /PRNewswire/ — The market for digital asset management (DAM) will be dominated by cloud-based solutions, AI integration for automated tagging and content recommendation, and an emphasis on compliance features, increased security, and content analytics. Other significant trends influencing the market’s evolution include integration with marketing technology, support for AR and VR content, and a focus on sustainability.

The Digital Asset Management Market is expected to grow from USD 5.3 billion in 2024 to USD 10.3 billion by 2029 at a Compound Annual Growth Rate (CAGR) of 14.0% during the forecast period, according to a new report by MarketsandMarkets™. The growing number of digital assets across industries will boost the growth of the Digital Asset Management Market during the forecast period.
Browse in-depth TOC on “Digital Asset Management Market”
254 – Tables 52 – Figures265 – Pages
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Scope of Report
Report Metrics
Details
Market Size Available For Years
2019–2029
Base Year Considered
2023
Forecast Period
2024–2029
Forecast Units
Value (USD Million/Billion)
Segments Covered
Offering, Business Function, Organization Size, and Vertical
Regions Covered
North America, Europe, Asia Pacific, Middle East & Africa, and Latin America
Companies Covered
Adobe (US), OpenText (Canada), Cognizant (US), Aprimo (US), Cloudinary (US), Bynder (Netherlands), Hyland (US), Acquia (US), Frontify (Switzerland), Veeva Systems (US), Sitecore (US), Esko (Belgium), Celum (Austria), Photoshelter (US), Wedia (France), Extensis (US), Orange Logic (US), Intelligence Bank (Australia), MarcomCentral, Filecamp, Brandfolder (US), Pickit (Sweden), MediaValet (Canada), and Storyteq (Netherlands).
By offering, the solutions segment will hold a larger market size during the forecast period.
Digital asset management (DAM) solutions are software platforms designed to centrally store, organize, manage, and distribute digital assets such as images, videos, documents, and creative files. These solutions provide organizations with efficient workflows for uploading, tagging, searching, and sharing digital assets, facilitating collaboration, and improving productivity across teams and departments. DAM platforms typically offer features such as metadata management, version control, rights management, automated workflows, and integration with other software systems. For instance, AI and ML are transforming DAM platforms by automating metadata tagging, content analysis, and search functionalities, improving efficiency and productivity. Blockchain technology is also gaining traction in DAM to address asset ownership, authenticity, and rights management issues. By leveraging blockchain, DAM platforms can provide immutable records of asset ownership and track usage rights, ensuring the integrity and provenance of digital assets.
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By vertical, the media & entertainment segment holds the largest market share during the forecast period.
The growing demand for video content in the media & entertainment industry drives the adoption of DAM solutions. DAM solutions have emerged as essential tools for streamlining workflows, enhancing collaboration, and maximizing the value of digital media assets. According to a report by Cisco, by 2024, global IP video traffic will account for 82% of all IP traffic. Moreover, DAM solutions facilitate collaboration among geographically dispersed teams. With team members spread across locations, a cloud-based DAM system enables seamless sharing and collaboration on scripts, storyboards, and audiovisual assets. According to a survey conducted by Canto, a DAM software provider, 94% of respondents reported that DAM solutions had improved their team’s efficiency and productivity. Furthermore, DAM solutions assist media organizations in managing rights and royalties associated with digital assets.
By Region, Asia Pacific will grow at the highest CAGR during the forecast period.
The Asia Pacific region is undergoing rapid digital transformation, with businesses across industries embracing digital technologies to drive growth and innovation. Emerging markets in Asia Pacific, such as India, China, and Southeast Asia, are witnessing rapid economic growth and technological advancement, driving increased adoption of DAM solutions among businesses seeking to capitalize on digital opportunities. Small and medium-sized enterprises (SMEs) in these markets increasingly invest in DAM solutions to improve operational efficiency and enhance brand visibility. Asia Pacific is home to a thriving media & entertainment industry, with the popularity of streaming services, social media platforms, and digital content consumption on the rise. Media companies, broadcasters, and content creators are leveraging DAM solutions to manage vast libraries of digital assets, streamline content production workflows, and deliver engaging experiences. For instance, Kakao Corporation, a leading South Korean technology company known for its messaging app KakaoTalk, utilizes DAM solutions to manage digital assets related to its various products and services. With millions of users accessing Kakao’s platforms daily, efficient content management is essential for delivering personalized experiences and maintaining user engagement. As businesses in the region continue to embrace digitalization and leverage digital assets to drive growth and innovation, DAM solutions will play an increasingly important role in enabling efficient content management and digital transformation across diverse sectors.
Top Key Companies in Digital Asset Management Market:
Some of the key players operating in the Digital Asset Management Market are – Adobe (US), OpenText (Canada), Cognizant (US), Aprimo (US), Cloudinary (US), Bynder (Netherlands), Hyland (US), Acquia (US), Frontify (Switzerland), Veeva Systems (US), Sitecore (US), Esko (Belgium), Celum (Austria), Photoshelter (US), Wedia (France), Extensis (US), Orange Logic (US), Intelligence Bank (Australia), MarcomCentral, Filecamp, Brandfolder (US), Pickit (Sweden), MediaValet (Canada), and Storyteq (Netherlands).
Recent Developments:
In March 2024, Bynder and Salsify announced a partnership to revolutionize collaboration between creative, digital, and commerce teams. Their joint efforts aim to deliver precise, comprehensive, and engaging product experiences. This partnership establishes a system of record to enhance content distribution across various channels and devices for the timely delivery of relevant content.In January 2024, Aprimo announced the launch of Aprimo AI, an artificial intelligence solution for the Digital Asset Management Market. The product accelerates content creation, enhances asset discoverability, automates asset management, and ensures brand governance.In June 2023, Adobe announced an enhancement to its Asset Experience Manager to simplify content updates for digital properties; this will empower users of all skill levels to create, edit, and publish content seamlessly using tools like Microsoft Word or Google Docs. Enhanced security controls have been introduced to ensure authorized users make changes. The latest offering expands access globally, enabling organizations to deliver personalized experiences faster.In January 2023, Cloudinary launched Cloudinary Nexus, an AI-enabled DAM solution for SMEs to assist teams in linking, exploring, and adapting assets and supporting business growth.In March 2021, Hyland announced the acquisition of Nuxeo. The acquisition brought the entire Nuxeo business, including its products and technology, under Hyland Nuxeo’s enterprise-grade DAM solution, which enhanced Hyland’s content services platform by adding robust capabilities.Inquire Before Buying@ https://www.marketsandmarkets.com/Enquiry_Before_BuyingNew.asp?id=96538567
Digital Asset Management Market Advantages:
Organisations may effectively organise, manage, and access their media files, documents, and creative content from a single platform thanks to DAM systems, which offer centralised storage for digital assets.DAM platforms streamline workflows and increase productivity by allowing users to share, evaluate, and work together in real-time on digital materials. This promotes team collaboration.By giving users access to approved brand assets, templates, and guidelines, DAM solutions aid in maintaining brand consistency by guaranteeing that users throughout the company utilise the most recent, approved versions of assets in their communications and marketing materials.Strong search and metadata management features provided by DAM systems allow users to locate and retrieve digital assets fast using tags, keywords, and other metadata, which cuts down on search time and boosts productivity.In order to guarantee that users have access to the most recent versions and can follow the history of asset alterations, DAM solutions offer version control tools that allow users to track changes and revisions made to digital assets over time.DAM systems ensure compliance with copyright laws and licencing agreements and lower the risk of unauthorised use by providing rights management tools to manage usage rights, licences, and permissions connected with digital assets.Because DAM solutions are adaptable and scalable, they enable businesses to increase their digital asset libraries, meet expanding storage requirements, and keep up with evolving technology and business needs.DAM technologies save users time and effort by automating repetitive tasks and streamlining workflow procedures like file conversions, metadata tagging, and delivery.Report Objectives
To define, describe, and forecast the DAM market based on offerings, business functions, organization sizes, verticals, and regionsTo forecast the market size of the five major regional segments: North America, Europe, Asia Pacific, Middle East & Africa, and Latin AmericaTo strategically analyze the market subsegments concerning individual growth trends, prospects, and contributions to the total marketTo provide detailed information related to the significant factors influencing the growth of the market (drivers, restraints, opportunities, and challenges)To strategically analyze the macro and micromarkets1 concerning growth trends, prospects, and their contributions to the overall marketTo analyze the industry trends, patents and innovations, and pricing data related to the DAM market.To analyze the opportunities in the market for stakeholders and provide details of the competitive landscape for major players.To profile the key players in the market and comprehensively analyze their market share/ranking and core competencies across segments and subsegments.To track and analyze the competitive developments, such as mergers and acquisitions, product developments, and partnerships and collaborations in the market.Browse Adjacent Markets: Software and Services Market Research Reports & Consulting
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About MarketsandMarkets™
MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.
MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.
Earlier this year, we made a formal transformation into one of America’s best management consulting firms as per a survey conducted by Forbes.
The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.
Built on the ‘GIVE Growth’ principle, we work with several Forbes Global 2000 B2B companies – helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.
To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.
Contact:
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Saviynt Appoints James Ross as RVP-ANZ to Strategically Accelerate Growth in the Australia and New Zealand Region

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LOS ANGELES, May 22, 2024 /PRNewswire/ — Saviynt, a leading provider of cloud-native identity and governance platform solutions, today announced the appointment of James Ross as RVP-ANZ as the company has seen rapid growth in the Australia and New Zealand (ANZ) region, with double digit growth year over year.

Saviynt has solidified its position as a key player in the cloud identity security landscape with its Identity Cloud. The company’s continued focus on innovation and client satisfaction has contributed significantly to building a safer Australia with prominent customers across the energy and utilities, finance, retail, energy, and transport and logistics sectors.
“James’ appointment as the Regional Vice President (RVP) for ANZ marks a strategic move to accelerate growth and solidify market presence in the region,” said Dan Mountstephen, SVP APAC at Saviynt. “With a proven track record of dynamic leadership at Collibra, ForgeRock, and CA Technologies, James brings a wealth of experience and expertise to the role. His visionary approach and collaborative spirit are poised to inspire and mobilize teams toward ambitious targets.”
Saviynt has consistently expanded its client base and deepened its relationships with existing customers through customized solutions and unparalleled support, cementing its reputation as a trusted partner in the region’s cybersecurity ecosystem. As RVP ANZ, Ross is set to foster key partnerships and implement agile strategies to propel the company towards new heights of success in the dynamic ANZ market.
“Joining Saviynt excites me because it’s an opportunity to help more organizations simplify their identity ecosystem in order to drive efficiencies and improved security posture. I am committed to leveraging Saviynt’s cutting-edge solutions to continue to broaden our partnerships in the region to improve our accessibility for customers, strengthen our regional delivery, whilst continuing to provide a great customer experience,” said Ross.
To learn more about Saviynt, please visit our website.
About Saviynt
Saviynt empowers enterprises to secure their digital transformation, safeguard critical assets, and meet regulatory compliance. With a vision to provide a secure and compliant future for all enterprises, Saviynt’s cutting-edge solutions have been recognized as industry leaders. For more information, please visit www.saviynt.com.
Press Contact
Jacklyn [email protected]
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Appdome Sweeps Cybersecurity Excellence Awards

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Unified Mobile Defense Platform Recognized for Innovation and Leadership Across Nine Cybersecurity Categories
REDWOOD CITY, Calif., May 21, 2024 /PRNewswire/ — Appdome, the mobile app economy’s one-stop shop for mobile defense, today announced it has received a total of nine (9) Cybersecurity Excellence Awards. The Appdome Unified Mobile App Defense Platform was awarded best in class across nine categories in recognition of the comprehensive breadth, depth and value of the Appdome platform to brands and enterprises alike.

“We congratulate Appdome on being recognized as an award winner in 9 categories of the 2024 Cybersecurity Excellence Awards,” said Holger Schulze, CEO of Cybersecurity Insiders and founder of the 600,000-member Information Security Community on LinkedIn, which organizes the 9th annual Cybersecurity Excellence Awards. “With over 600 entries across more than 300 categories, the awards are highly competitive. Appdome’s achievement reflects outstanding commitment to the core principles of excellence, innovation, and leadership in cybersecurity.”
Within a single pane of glass, Appdome delivers the most complete set of no-code, no-SDK, fully automated mobile defenses to mobile brands and enterprises, empowering mobile developers, cybersecurity, fraud and IT teams to deliver on any mobile cyber objective quickly and easily.
The nine (9) categories in which Appdome received a Cybersecurity Excellence Award are:
Mobile Security Platform: Appdome is the only enterprise-grade mobile security platform built for full mobile defense lifecycle management, visibility and control to brands and enterprises alike, including key features for build, test, release, monitor, response, and compliance automation. Mobile Security Automation: Appdome is the only mobile defense solution that uses machine learning to code and build over 300+ mobile app security, anti-fraud, anti-cheat, anti-malware, anti-bot, geo-compliance and other defenses in Android & iOS apps in the DevOps pipeline.Mobile Social Engineering Defense:  The Appdome Social Engineering Prevention solution is the first of its kind to protect mobile users from voice phishing (Vishing) scams and other imposter scams, T.O.A.D. attacks, Remote Access Trojans (RATs), Gold Pickaxe, FaceID bypass and more without an SDK or external servers.Mobile Bot Defense: The Appdome MOBILEBot™ Defense solution is the first mobile anti-bot solution to come out of the box compatible with any industry standard web application firewall (WAF) on the market and provide multi-layered bot, credential stuffing and Account Take Over (ATO) defense without an SDK, external server, performance limits, or restrictions.Mobile Geo Compliance:  Only the Appdome Mobile Geo-Compliance solution guarantees accurate and authentic geo location of mobile devices, applications and users without code or coding in the mobile app, without implementing an SDK and without deploying additional servers.Mobile XDR: The Appdome ThreatScope™ Mobile XDR solution is the only mobile attack and threat monitoring service that comes pre-packaged into the mobile defense lifecycle, requires no device agent, device profile, separate code, coding, SDK or server, and provides real-time detection and automated response across internal (employee facing) and external (consumer facing) Android & iOS apps.DevOps Mobile Security Tool: The Appdome platform’s fully integrated Security Release Management™ capabilities and Appdome Certified Secure™ mobile DevSecOps certification offer the only true enterprise-grade compliance assurance, audit and control for mobile defense at brands and enterprises, allowing quick verification that all security, anti-fraud and compliance objectives have been met.   Mobile Application Security:  With 300+ separate defenses for mobile apps, Appdome has the most comprehensive set of mobile application security features available in one product, fully compatible with all mobile Android & iOS apps.”Nine Cybersecurity Excellence Awards for Mobile Defense tells a very compelling story for the incredibly complex Dev, Sec, and Ops challenges organizations face detecting and defeating mobile-based risks and attacks,” said Chris Roeckl, Chief Product Officer at Appdome. “Point products make these challenges worse by adding complexity and overloading already taxed cyber and engineering teams. Appdome is the only platform simplifying work, bringing all these unique challenges under a single pane of glass, delivering 300+ protections and simultaneously resolving the security, fraud, resilience and compliance challenges brands and enterprises face.”
Learn more about the award-winning Appdome Platform at www.appdome.com or request a personalized demo at https://www.appdome.com/request-a-demo/appdome-home/
The full list of awards are available from the Cybersecurity Excellence Awards website  https://cybersecurity-excellence-awards.com/
About AppdomeThe Appdome mission is to protect every mobile app and mobile user in the world. Appdome provides the mobile industry’s only Unified Mobile App Defense platform, powered by a patented mobile coding engine, Threat-Events™ Threat-Aware UX/UI Control, and ThreatScope™ Mobile XDR. Using Appdome, mobile brands eliminate complexity, ship faster and save money by delivering 300+ Certified Secure™ mobile app security, anti-malware, anti-fraud, mobile anti-bot, anti-cheat, geo compliance, MiTM attack prevention, code obfuscation, social engineering and other protections in Android and iOS apps with ease, inside the mobile DevOps and CI/CD pipeline. Leading financial, healthcare, government and m-commerce brands use Appdome to protect Android and iOS apps, mobile customers and mobile businesses globally. Appdome holds several patents including U.S. Patents 9,934,017 B2, 10,310,870 B2, 10,606,582 B2, 11,243,748 B2 and 11,294,663 B2. Additional patents pending.
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Courageous Whistleblowers Reclaim Derogatory Terms As Data Shows 80% of Financial Professionals Stay Silent on Suspected Internal Fraud, Fearing Retaliation

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Enron whistleblower, Sherron Watkins, alongside stars of Apple TV’s The Big Conn, Sarah Carver and Jennifer Griffith, reclaim derogatory labels for whistleblowers          Concerning new data shows more than half of financial professionals in the UK and US have spotted or suspected internal fraud in their workplaces, yet four out of five stay silent fearing retaliation          32% of professionals in finance have seen whistleblowers victimized behind their back or to their faceJACKSONVILLE, Fla., May 21, 2024 /PRNewswire/ — New data from fraud detection software company Medius shows more than half of financial professionals in the UK and US (56%) have spotted or suspected internal fraud in their workplaces yet four in five (81%) stayed silent. When asked why, 45% of professionals cited the fear of recrimination.

Whistleblowers Sherron Watkins, Sarah Carver and Jennifer Griffith have joined forces to reclaim the derogatory names they were called after reporting serious internal financial fraud.
To help empower others to come forward, the whistleblowers are reclaiming the terms “snitch”, “rat” and “traitor”.
Sherron Watkins is the former Vice President of Enron Corporation who alerted the CEO to accounting irregularities, warning the organization “‘might implode in a wave of accounting scandals.” Watkins received national acclaim for her courageous actions and TIME magazine named her along with two others as their Persons of the Year in 2002, calling them simply ‘The Whistleblowers.’
Sarah Carver and Jennifer Griffith are the stars of Apple TV’s The Big Conn after they exposed a fraud scheme of more than $550 million while employed at the Social Security Administration. In efforts to silence their disclosures, they experienced multiple acts of severe retaliation and were denied protection. Ultimately, both Carver and Griffith were forced from employment.
Concerns of repercussions are vindicated – the survey reveals the extent to which financial professionals in the UK and US have witnessed negative consequences for whistleblowers firsthand:           
59% have seen whistleblowers subsequently left out of important decisions           33% have seen whistleblowers moved to a different team           32% have heard whistleblowers called derogatory names behind their backs or directly to their faceWhen asked what would encourage them to flag suspicious activity, 93% of workers surveyed would feel more comfortable doing so if they had more evidence, yet nearly half (48%) said the legal system simply does not adequately protect whistleblowers.
Jim Lucier, CEO at Medius, a leading global provider of cloud-based accounts payable automation and spend management solutions, said:
“White collar crime is on the rise and no organization is safe. Employees are the last line of defense against fraud but confidence to report suspicious activity is declining. AI anomaly-detection technology can provide employees with the evidence and assurances they need to be more forthcoming. Building a culture where employees feel comfortable to report their suspicions could save organizations millions in the long-run.”
Medius works with over 4,000 customers across 102 countries and processes $200 billion in annual spend. It uses the power of AI and automation to detect fraud the moment invoices are submitted safeguarding against bad actors and potential threats, internal and external.
Sherron Watkins, whistleblower who was called a “snitch”, said: “When someone is troubled by corporate wrongdoing and they attempt to sound the alarm, the pathway is uncharted, things happen organically. Normal rational people speak about their concerns with their closest friends and work colleagues, who often suggest staying safe saying “keep your head down, if you must report, go soft, nothing black and white.” Yet black and white evidence is what is needed to get the attention of those in power, either internally or with media or outside watchdog groups to prevent or stop fraudulent activity.”  
Jennifer Griffith, whistleblower who was called a “traitor”, said: “Choosing to blow the whistle involves more than just the desire to right a wrong.  It’s about protecting their employers from fraud. However, it’s more often than not seen as causing trouble for the employer, or as a self-serving action to get a financial reward. No one who chooses to blow the whistle expects to have their reputation attacked, their credibility impugned or to lose their job. The cost of ignoring a whistleblowers complaints are far greater than acknowledging that a problem exists and taking steps to fix it.  It’s been 19 years since I blew the whistle and the problems that existed then with the Social Security Administration still exist today. We must do more to protect whistleblowers.”
Sarah Carver, whistleblower who was called a “rat”, said: “The government’s attempt to conceal the fraud resulted in exacerbated damage, whereas a more prudent approach would have entailed immediate acknowledgement and rectification upon initial disclosure. The retaliatory measures aimed at silencing me made me stronger and fight harder to find someone to listen and stop the fraud.”
Georgina Hallford-Hall, CEO of Whistleblowers UK, said: “Too many organisations talk the talk but fail to engage with whistleblowers often at great cost to both. Technology used properly can remove the fear that both organisations and whistleblowers have about dealing with whistleblowing because it removes the person and focuses on the concerns or malfeasance. WhistleblowersUK are calling on the UK government to introduce an Independent Office of the Whistleblower to protect everyone from discrimination setting standards that end stigmatisation and discrimination making it safe to speak up.”
The billboard advertising campaign runs on Wall Street from Saturday, 18th May to Friday, 24th May 2024.
For more information about how Medius can prevent fraud, visit: https://www.medius.com/whistleblowing/
Notes to Editor
Methodology
The research was conducted by Censuswide with 1500 financial professionals in the UK and US (aged 18+) between 04/22/24 – 05/07/24. Censuswide abide by and employ members of the Market Research Society which is based on the ESOMAR principles and are members of The British Polling Council.
For more information, please contact: 
Fight or Flight for [email protected] / +44 330 133 0985
This information was brought to you by Cision http://news.cision.com
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