DELRAY BEACH, Fla., Sept. 11, 2024 /PRNewswire/ — The Behavior Analytics Market is expected to reach USD 13.4 billion by 2029 from USD 5.5 billion in 2024, at a Compound Annual Growth Rate (CAGR) of 19.5% during the forecast period, according to a new report by MarketsandMarkets™.

Browse in-depth TOC on “Behavior Analytics Market”
250 – Tables 50 – Figures300 – Pages
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Scope of the Report
Report Metrics
Details
Market size available for years
2019–2029
Base year considered
2023
Forecast period
2024–2029
Forecast units
Value (USD) Billion
Segments covered
By Offering (Solutions and Services), Type (Customer Centric, Employee Centric), Application (Customer Engagement, Brand Promotion, Workforce Optimization, Threat Detection & Prevention, and Other Applications), Vertical (BFSI, Retail & eCommerce, Telecom, IT & ITES, Media & Entertainment, Healthcare, Government & Defense, Travel & Hospitality, and Other Verticals)
Region covered
North America, Europe, Asia Pacific, Middle East & Africa, and Latin America
Companies covered
Qualtrics (US), OpenText (Canada), Microsoft (US), Cisco Systems, Inc. (US), IBM (US), Zoho Corporation (India), Oracle (US), Varonis Systems, Inc. (US), Fortinet, Inc. (US), Securonix (US), Teradata (US), Google (US), Adobe (US), SAS Institute (US), Qlik (US), 84.51˚ (US), Contentsquare (France), Exabeam (US), Clevertap (US), Dtex Systems (US), Mouseflow (US), Gurucul (US), Netspring (US), Visier, Inc. (Canada), Teramind (US), SplashBI (US), Amplitude (US), and Prohance (India)
Behavior analytics is a surging functionality that has immense significance in the betterment of cybersecurity and operational efficiency. It empowers organizations to identify the anomaly, insider threat, and probable fraud by harnessing the power of user and entity behavior analytics. Similarly, as business enterprises gradually adopt higher-level technology Al and machine learning behavior analytics solutions also increase in terms of accuracy and adaptability. This allows the maturing of security postures, reduction of operational risks, and the making of data-driven decisions in pacing up to the threats that are rapidly morphing. The market is segmented on the basis of offering, type, application, and vertical. Offering includes solutions like user and entity behavior, A/B testing, Feedback and voice of the customer (VOC), Heatmap among other solutions like session replay, website conversion optimization. This further can be divided into customer-centric and employee-centric. Applications in this segment involve customer engagement, brand promotion, workforce optimization, threat detection, and prevention applications, many more of which get further categorized into applications like personalized recommendations, product development, and compliance management. The verticals segment includes BFSI, Retail & Ecommerce, Telecom, IT & ITES, Media & Entertainment, Healthcare, Government & Defense, Travel & Hospitality, and Other verticals, which include Transportation & Logistics and Energy & Utilities. These together provide a composite, deep view into the evolving landscape of behavioral analytics and its likely business implications.
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Based on application, customer engagement segment to hold the largest market size during the forecast period.
Customer engagement would have the largest market size during the forecast period, owing to the fact that this segment potentially might register high growth by enhancing and personalizing customer interactions. Enterprises are leveraging behavior analytics to develop rich insights into customer preferences, purchasing habits, and interaction patterns. It therefore allows business organizations to come up with highly targeted marketing strategies, to base most of their offerings on the needs of customers, and to improve the quality of service. On the other hand, this better satisfies and creates more loyalty among customers, which again turns into more efficient strategies of customer engagement and retention. Coupled with this, the delivery of customized experiences that would be carried out in a way that would give a differentiating edge over their peers, especially with regard to closer ties with customers, has increased demand for behavior analytics solutions in the customer engagement space.
Based on offering, the service segment is expected to hold a higher growth rate during the forecast period.
The service segment is bound to grow at a higher rate in the forecast period, as more demand arises for support and expertise to deploy and manage behavior analytics solutions. In contrast to product-based offerings, services are comprehensive in nature, where implementation and customization, continuous support would be required to use such behaviour analytics tools to their full functionality by organizations. Consequently, the business starts striving to adopt these solutions in their existing system and optimally tunes them for its needs; therefore, increasing demand for professional consulting, training, and technical support. On the whole, behavior analytics solutions are complex in nature and require special kinds of knowledge and are always in a phase of maintenance in order to fight off threats and problems of businesses.
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Asia Pacific is expected to hold a higher growth rate during the forecast period.
The factors that may drive the market growth rate higher in this region during the forecast period include the rapid digital transformation in Asia-Pacific and increasing adoption of advanced technologies, including cloud computing, Al, and machine learning, which are part and parcel of behavior analytics solutions. As companies in the region look toward improving cybersecurity and gaining better insights into user behavior, demand is high, surging for tools that can provide behavior analytics. This coupled with the rise in cyber threats and data breaches has called for organizations. As such, they tend to incur more expenditures for better analytics solutions while securing their assets. Again, the rising middle-class populations, together with growing technology start-ups and established firms, create the demand for behavior analytics to achieve operational efficiency and consumer engagement. In this regard, the mix of technological growth, heightened security concerns, and growing digital economy acts as the underpinning for the higher growth rate in the Behavior Analytics Market of APAC.
Top Key Companies in Behavior Analytics Market:
The major vendors covered in the Behavior Analytics Market are Qualtrics (US), OpenText (Canada), Microsoft. (US), Cisco Systems, Inc. (US), IBM (US), Zoho Corporation (India), Oracle (US), Varonis Systems, Inc. (US), Fortinet, Inc. (US), Securonix (US), Teradata (US), Google (US), Adobe (US), SAS Institute (US), Qlik (US), 84.51° (US), Contentsquare (France), Exabeam (US), Clevertap (US), Dtex Systems (US), Mouseflow (US), Gurucul (US), Netspring (US), Visier, Inc. (Canada), Teramind (US), SplashBI (US), Amplitude (US), Prohance (India). These players have adopted various growth strategies, such as partnerships, agreements and collaborations, new product launches, enhancements, and acquisitions to expand their footprint in the Behavior Analytics Market.
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About MarketsandMarkets™
MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.
MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.
Earlier this year, we made a formal transformation into one of America’s best management consulting firms as per a survey conducted by Forbes.
The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.
Built on the ‘GIVE Growth’ principle, we work with several Forbes Global 2000 B2B companies – helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.
To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.
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Amid the passing of founder and CEO, Dinesh Khaladkar, eQ remains committed to client service and its corporate vision of accelerating digital transformation
COSTA MESA, Calif., Sept. 11, 2024 /PRNewswire/ — With profound sadness, eQ Technologic, Inc., the developers of the eQube®-DaaS Platform, announce the passing of their founder, president, and CEO, Dinesh Khaladkar. Following his untimely passing last month, the board followed Dinesh’s succession plan, appointing Kunal Khaladkar as the president and CEO, to carry forward Dinesh’s legacy as an entrepreneur and grow eQ to greater heights.

Dinesh founded eQ Technologic on Sept. 11, 2000, exactly 24 years ago, and went on to build one of the most revolutionary and disruptive data integration and analytics platforms, eQube®-DaaS. He spearheaded strategic business and partnership development, ensured a customer-centric focus, and drove the direction of internal product and technology development at eQ. With his pioneering vision and relentless drive, the organization steadily grew to have 900+ employees around the globe, offices in four countries, 550+ customers across eight industries, and 150+ partners in its robust network.
As the company enters its 25th year, Kunal Khaladkar steps into the role of president and CEO of eQ Technologic. Kunal will continue to drive the business strategy and innovation, while ensuring alignment with the corporate vision and mission.
“My father, Dinesh, had a pioneering vision that built eQ Technologic into a global leader in data integration and analytics,” said Kunal Khaladkar, president and CEO. “As we honor his legacy, I am committed to leading eQ forward with the same dedication to innovation and excellence that he instilled in all of us. We are 1eQ, and we continue to simply deliver.”
Since joining the company a decade ago, Kunal has held various positions within the company. Starting as a software engineer working on product development, he has since transitioned to lead several customer implementations as well as business development initiatives. With deep technical expertise coupled with a keen business acumen and a strong pulse on customer needs, he brings together the perfect blend of technology, business, and stakeholder management, to enable value creation, growth, and long-term customer success.
About eQ Technologic
Over the past two decades, eQ has been instrumental in accelerating digital transformation across industries such as Aerospace & Defense, Department of Defense, Automotive, Energy, Heavy-Machinery, Electronics, High-Tech, Electronics, Consumer Packaged Goods (CPG), and more. The Low/No-Code eQube®-DaaS (Data as a Service) Platform establishes a Data Fabric with a connected network of integrated data, applications and devices that puts the power of analytics in the hands of end users, leading to Actionable Insight. eQ’s 100+ OOTB plug and play Connectors connect disparate heterogeneous systems in an instant, empowering organizations to work with any data, any format, any API, any speed, with any system, any application, and any device without writing any code. It enables secure, scalable, and robust information collaboration while honoring security rules. This enables eQ to offer solutions like Digital Thread, CLM (Closed Loop Manufacturing), Multi-PLM Solutions, For-purpose Apps, API Factory with Common Data Model, and many others. Some of eQ’s marquee customers include Lockheed Martin, Northrop Grumman, US Navy, Rolls-Royce, Collins Aerospace, Pratt & Whitney, Adient, ULA, Moog, Micron Technologies, Boeing, General Electric, Siemens Energy, Panasonic, EDF, and General Dynamics, to name a few. For more information, please visit www.1eQ.com and www.linkedin.com/company/eq-technologic/.
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DELRAY BEACH, Fla., Sept. 11, 2024 /PRNewswire/ — The global smart glasses market is projected to reach USD 4,129.3 million by 2030 from USD 878.8 million in 2024; it is expected to grow at a CAGR of 29.4% according to a new report by MarketsandMarkets™. Key factors propelling the market growth include the rapid technological advancements, increased demand for AR smart glasses, and growing adoption in the industrial sector. Moreover, developments in 5G technologies, and consumer market expansion are expected to create significant opportunities for the smart glasses market. Regulatory constraints, safety concerns and continuously changing consumer preferences are expected to be restraining factors for the smart glasses market. Technical limitations such as the need for miniaturized components for smart glasses considering their smaller sizes are expected to create challenges for the smart glasses market. Increasing technological advancements in display technology, sensor technology, and processors are expected to drive market growth. Furthermore, the ability to offer an immersive and more interactive experience is enabling the growth of AR and MR smart glasses adoption. Demand for advanced MR smart glasses in industries such as manufacturing, warehousing, and healthcare for training of employees, and remote assistance is also driving the growth of the smart glasses market.

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Browse in-depth TOC on “Smart Glasses Market”
181 – Tables75 – Figures261 – Pages
Smart Glasses Market Report Scope:
Report Coverage
Details
Market Revenue in 2024
$ 878.8 million
Estimated Value by 2030
$ 4,129.3 million
Growth Rate
Poised to grow at a CAGR of 29.4%
Market Size Available for
2020–2030
Forecast Period
2024–2030
Forecast Units
Value (USD Million/Billion)
Report Coverage
Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Segments Covered
By Type, Feature, Industry, and Region
Geographies Covered
North America, Europe, Asia Pacific, and Rest of World
Key Market Challenge
Technical limitations
Key Market Opportunities
Developments in 5G technology
Key Market Drivers
Growing adoption in industrial sector
Monocular smart glasses segment to grow at a significant CAGR during the forecast period.
Monocular smart glasses are expected to grow at a significant CAGR during the forecast period, driven by enhanced performance and safety features. Monocular smart glasses are generally light and compact, thus enhancing comfort during extended-use conditions. It is used in logistics, maintenance, and field services where hands-free information is needed. These monocular smart glasses increase efficiency and accuracy while reducing the margins of error by overlaying data and instructions directly on the user’s display to make guidelines and handbooks accessible to engineers and field personnel while working on the field.
Basic smart glasses segment to grow at significant CAGR between 2024 and 2030.
Faster adoption in the consumer sector for listening to music and attending phone calls hands-free is set to boost basic smart glasses growth. Basic smart glasses have with built-in audio systems that enable users to listen to music, take phone calls, and receive audio notifications. These features enable users to directly listen to the audio content through the smart glasses and eliminate the use of external earphones. With the use of such smart glasses, users can enjoy their favorite tunes without wires; and they can manage voice calls because hands-free communication is facilitated with integrated microphones. Users get navigation instructions through real-time audio guidance. Using these glasses, users can also listen to audiobooks and podcasts because the facility of immersive listening experiences on the go is offered.
Automotive segment to grow at a significant CAGR during forecast period.
The automotive sector uses smart glasses to speed car maintenance and increase driving safety. With features like hands-free operation, augmented reality navigation, and real-time data presentation, these devices improve driving safety and efficiency. Smart glasses with augmented reality capabilities can assist mechanics with vehicle maintenance. When a mechanic stares at a specific location of an automobile, for instance, the smart glasses can display a digital overlay with torque settings, repair directions, and technical details. This feature significantly reduces the time required for diagnosis and repairs and speeds up the repair process by providing fast access to critical information.
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Europe region is likely to offer significant growth opportunities in the global smart glasses industry during the forecast period.
Technological advancements in AR and VR technologies, growing demand from gaming and entertainment, integration with consumer electronics devices, and demand from industries such as healthcare are expected to be the drivers for the smart glasses market in the European region.
The increasing adoption in the German automotive industry for improving efficiency, quality, and safety across the industry, rising demand from healthcare, education & research in UK, and increasing demand from tourism and presence of some of large smart glasses manufacturers in France are the significant drivers for European smart glasses market.
Some of the key players in the smart glasses companies include Meta (US), EssilorLuxottica (France), Seiko Epson Corporation (Japan), Amazon.com, Inc. (US), TCL Electronics Holdings Limited (China), Vuzix (US), Lenovo (China), LUCYD EYEWEAR (US), Xiaomi (China), and Huawei Investment & Holding Co., Ltd. (China).
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Augmented and Virtual Reality Market by Enterprise, Technology (Augmented Reality, Virtual Reality), Offering (Hardware, Software), Device Type (HMDs, HUDs, Gesture Tracking Devices), Application and Region – Global Forecast to 2029
Head Mounted Display (HMD) Market Size, Share, Statistics and Industry Growth Analysis Report by Type, Technology (AR, VR), Application (Consumer, Commercial, Enterprise & Industry, Aerospace & Defense), Product Type (Head-mounted, eyewear), Component, Connectivity and Region – Global Forecast to 2029
Wearable Display Market by Product Type (Smart Bands, Smartwatches, Head-Mounted Displays), Display Technology (LED-Backlit LCD, OLED), Panel Type (Rigid, Flexible, Microdisplay), Display Size, Vertical, and Geography – Global Forecast to 2023
Augmented and Virtual Reality in Healthcare Market by Offering (Hardware and Software), Device Type, End User, Application (Patient Care Management, Medical Training & Education, Pharmacy Management, Surgery), and Geography – Global Forecast to 2023
AR and VR Display Market by Device Type (AR HMDs, VR HMDs, AR HUDs, VR Projectors), Technology, Display Technology (LCD, OLED, Micro-LED), Application (Consumer, Commercial, Enterprise, Healthcare, Aerospace & Defense) & Region – Global Forecast to 2028
About MarketsandMarkets™
MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.
MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.
Earlier this year, we made a formal transformation into one of America’s best management consulting firms as per a survey conducted by Forbes.
The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.
Built on the ‘GIVE Growth’ principle, we work with several Forbes Global 2000 B2B companies – helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.
To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.
Contact: Mr. Rohan SalgarkarMarketsandMarkets™ INC. 1615 South Congress Ave.Suite 103, Delray Beach, FL 33445USA: +1-888-600-6441Email: [email protected] Our Web Site: https://www.marketsandmarkets.com/Research Insight: https://www.marketsandmarkets.com/ResearchInsight/smart-glasses-companies.aspContent Source: https://www.marketsandmarkets.com/PressReleases/smart-glasses.asp
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