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Retail golden quarter: how AI can boost sales success for retailers

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New DeepL white paper underscores how Language AI will enable retailers to reduce costs and grow revenue through better internal and external communication
COLOGNE, Germany, Sept. 11, 2024 /PRNewswire/ — With the ‘golden quarter’ approaching for retailers, DeepL, a leading global Language AI company, has released its newest white paper on how retailers can make the most of AI to drive their sales during the festive shopping season.

Effective multilingual communication is a central tenet of successful retail strategies, from global supply chains, to an increasingly international customer base, assuming English as a global lingua-franca is no longer enough for retailers.
Whether to pave the way for expansion or to accelerate existing global business, AI is rapidly rising to the top of the technologies enabling retailers to do so efficiently. In fact, DeepL’s newest white paper entitled ‘The executive guide to AI-enabled communication and global retail’ has found that AI for retailers can:
Improve operational processes, for instance by scaling communications between headquarters and international officesBoost employee productivity by ensuring core systems and tools (such as customer service and human resources) support employees in their local languageReduce the cost and workload required to translate and localize their communications and contentDavid Parry-Jones, Chief Revenue Officer at DeepL commented: “The last couple of years have shown the volatility that many retailers face in their day to day operations and AI can go a long way to improving these, especially in the end of year crunch. While language can often be overseen in this context, being able to more efficiently communicate with suppliers globally can help resolve a supply chain disruption more quickly through more effective interactions. Beyond the internal wins, research shows that 75%1 of shoppers want to communicate in their native language when making purchases online, further driving home the need for effective translation options at every stage of the retail experience.”
According to DeepL research, the top use cases for Language AI are creating content in multiple languages (46%) and communicating in languages with little to no proficiency (36%). The top translated content is external communication (57%), internal communication (39%), and marketing/advertising materials (32%). These translation needs are further demonstrated in the following scenarios where retailers most often require Language AI:
Translating emails, customer support tickets, and chatbot interactions to serve multilingual customersCreating marketing assets in multiple languages for new collections or for specific times of year, including holiday shoppingTranslating internal systems for international operations, such as customer service of back-end workflow tools, as well as external resources such as product information and websiteEnabling international expansion through instant regionalization of in-store and online contentJakob Kalina, Head of Localization at Alza further contextualized this: “The DeepL API has revolutionized our approach to managing massive amounts of user reviews at Alza. Translated reviews have enhanced customer trust in our online shopping experience. Translating hundreds of thousands of reviews from Czech to German and Hungarian has noticeably increased our conversion rates. This strategy has not only improved our customer service, but also solidified our position in the competitive e-commerce market.”
With the busiest time of the year for many retailers fast approaching, there’s still time to implement AI tools to help them gain in productivity and positively impact their bottom line. A 2024 Forrester study revealed that implementing DeepL delivered a 345% return on investment for global companies, reducing translation time by 90% while driving a 50% reduction in workload—underscoring the platform’s potential for businesses seeking to grow revenue and enter new markets faster and at scale.
Full report here.
About DeepL
DeepL is on a mission to break down language barriers for businesses everywhere. Over 100,000 businesses and governments and millions of individuals in 228 global markets trust DeepL’s Language AI platform for human-like translation and better writing. Designed with enterprise security in mind, companies around the world leverage DeepL’s AI solutions that are specifically tuned for language to transform business communications, expand markets, and improve productivity. Founded in 2017 by CEO Jaroslaw (Jarek) Kutylowski, DeepL today has over 900 passionate employees and is supported by world-renowned investors including Benchmark, IVP, and Index Ventures.
1 Capital One Shopping, ‘Cross Border Online Shopping Statistics’
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Artificial Intelligence

Gold and Fractal EMS Announce a Partnership for an American BMS

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ANAHEIM, Calif., Sept. 17, 2024 /PRNewswire/ — Fractal EMS Inc. (“Fractal”), a leading provider of advanced solar and storage controls, has announced a groundbreaking partnership with Gold Electronic Equipment Inc. (“Gold”), a leading high-tech company specializing in R&D, active balancing technology and manufacturing of the battery management system (BMS). A signing ceremony and celebration was held on September 9th at the RE+ clean energy conference in Anaheim, California. The new partnership will provide a cybersecure American BMS to customers worldwide (“Fractal BMS”).

The Fractal BMS provides a 3-level BMS architecture (module, rack and system).  The design of the Fractal BMS has been finalized, featuring an American-sourced chip, printed circuit board assembly (PCBA), and cybersecurity, ensuring compliance with U.S. policies for sourcing and critical infrastructure protection. The Fractal BMS has the option to provide active cell balancing to maximize each battery cell’s useful capacity and life.
“Other companies proposing an American BMS have not addressed the cybersecurity concerns of the BMS. Some companies are licensing a foreign BMS or only providing a top-level device, neither of which cure cybersecurity threats and vulnerabilities. We are thrilled to collaborate with Gold to bring this advanced American BMS to the market. This partnership underscores our commitment to innovation, security, and supporting American technology,” said Daniel Crotzer, CEO at Fractal EMS.
Fractal BMS is scheduled for UL testing in late October 2024 and aims to become the gold standard for BESS deployments to mitigate risks associated with Foreign Entities of Concern (FEOC) and known cyber vulnerabilities in programmable devices. The American BMS will be available to battery manufacturers globally, offering a reliable and secure solution for battery management needs.
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Redwood Software placed in 2024 Magic Quadrant™ for SOAP Report

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Based on Completeness of Vision and Ability to Execute
FRISCO, Texas, Sept. 17, 2024 /PRNewswire/ — Redwood Software, a leading and innovative provider of solutions in Service Orchestration and Automation Platforms (SOAP), today announced that Redwood Software has been positioned by Gartner® as a Leader in the Magic Quadrant for SOAP report. The evaluation was based on specific criteria that analyzed the company’s overall Completeness of Vision and Ability to Execute.

Fully focused on automation to drive business outcomes, Redwood’s portfolio of SOAP solutions includes RunMyJobs, ActiveBatch and Tidal, all of which are integrated with Redwood’s highly secure managed file transfer solution, JSCAPE. Redwood uniquely enables enterprises to orchestrate all applications, processes and data, delivering end-to-end automation fabrics for critical processes such as data pipeline management, order-to-cash, record-to-report and supply chain management.
Redwood believes that customers benefit from:
The only SaaS-based composable automation solution purpose-built for hybrid cloud and designed to scale with lightweight auto-updating agentsAn extensive library of pre-built connectors to avoid custom coding, including SAP integrations at the transaction level that maintain a clean coreAdvanced real-time SLA management and monitoring with predictability and dynamic schedulingBest-in-class, rapid response support teams with 24/7 support, contributing to an industry-leading 48 net promoter score (NPS)”At Redwood, we believe in the transformative power of automation. We believe every IT and business process that can be automated, should be automated and lights-out automation is key to continuous growth, innovation and success,” said Kevin Greene, Redwood Software CEO. “This recognition from Gartner, who we feel is one of the most trusted voices in technology research, we believe demonstrates Redwood’s dedication to delivering industry-leading automation solutions, providing people the time and freedom to imagine and define the future – unleashing their human potential.”
A Gartner Magic Quadrant is a culmination of research in a specific market, giving you a wide-angle view of the relative positions of the market’s competitors. A Magic Quadrant provides a graphical competitive positioning of four types of technology providers, in markets where growth is high and provider differentiation is distinct: Leaders execute well against their current vision and are well positioned for tomorrow. Visionaries understand where the market is going or have a vision for changing market rules, but do not yet execute well. Niche Players focus successfully on a small segment or are unfocused and do not out-innovate or outperform others. Challengers execute well today or may dominate a large segment, but do not demonstrate an understanding of market direction.
View a complimentary copy of the Magic Quadrant report to learn more about why Redwood Software was positioned as a Leader at https://www.redwood.com/resource/gartner-soaps-mq/.
Additional resources
Explore Redwood Software on this blog
Follow Redwood Software on LinkedIn
Visit Redwood at Gartner IT Infrastructure, Operations & Cloud Strategies Conferences in the UK and US
Gartner disclaimer
Gartner, Inc. Magic Quadrant for Service Orchestration and Automation Platforms. Hassan Ennaciri, Chris Saunderson, etl. 11 September 2024.
GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved. MAGIC QUADRANT is a registered trademark of Gartner, Inc. and/or its affiliates and is used herein with permission. All rights reserved.
Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
About Redwood Software
Redwood Software is the leader in full stack automation fabric solutions for mission-critical business processes. With the first SaaS-based composable automation platform specifically built for ERP, we believe in the transformative power of automation. Our unparalleled solutions empower you to orchestrate, manage and monitor your workflows across any application, service or server — in the cloud or on premises — with confidence and control. Redwood’s global team of automation experts and customer success engineers provide solutions and world-class support designed to give you the freedom and time to imagine and define your future. Get out of the weeds and see the forest, with Redwood Software. For more information, visit www.redwood.com. Follow Redwood Software on LinkedIn, @Redwood Software.
Media Contact: Liz Reilly, [email protected]
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2024 IEEE International Conference on Image Processing Explores the Latest Technical Innovations

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 ICIP 2024 focuses on trustworthy visual data processing and covers cutting-edge topics involving computer vision
PISCATAWAY, N.J., Sept. 17, 2024 /PRNewswire/ — IEEE, the world’s largest technical professional organization dedicated to advancing technology for humanity, and the IEEE Signal Processing Society (SPS) will hold the 2024 IEEE International Conference on Image Processing (ICIP 2024), 27-30 October 2024 at the Abu Dhabi National Exhibition Centre in Abu Dhabi, UAE. ICIP 2024 will be a hub of innovation and learning – examining how AI-based approaches in the field are bringing opportunities, as well as challenges.

The program delves into “Trustworthy Generalization in Visual Machine Learning,” AI/ML learning on visual data, and examines the latest trends in data-driven, learning-based image and video coding standards.
ICIP 2024 will feature insightful tutorials, engaging exhibits and demonstrations, workshops by leading tech companies, career development opportunities, and networking events for practicing engineers, aspiring students, and young entrepreneurs.
“ICIP will provide thought leaders with a platform to reach diverse audiences and encourage a dialogue on topics making a large impact on our industry. We look forward to building connections between top researchers and practitioners in the field,” said Kostas Plataniotis, IEEE Signal Processing Society President.
Plenary speakers include Dr. Touradj Ebrahimi, Convenor of the JPEG Standardization Committee, Dr. Gitta Kutyniok, Bavarian AI Chair for Mathematical Foundations of AI, LMU Munich, and Dr. Mohamad Sawan, Chair Professor, Westlake University; Emeritus Professor, Polytechnique Montreal. View the Technical Program for a summary of conference activities.
ICIP 2024 will bring together corporate, government, and academic researchers, top global leaders in the field and more – register today.
About IEEE Signal Processing Society
Founded as IEEE’s first society in 1948, the Signal Processing Society is the world’s premier association for signal processing engineers and industry professionals.  
About IEEE
IEEE is the world’s largest technical professional organization dedicated to advancing technology for the benefit of humanity. Through its highly cited publications, conferences, technology standards, and professional and educational activities, IEEE is the trusted voice on a wide variety of areas ranging from aerospace systems, computers and telecommunications to biomedical engineering, electric power and consumer electronics.
Media Contact: Caroline Johnson – Director, Conferences, Marketing, and Data Analytics, [email protected]
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