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Enterprises in Switzerland Flocking to the Public Cloud

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Spending on public cloud services by enterprises in Switzerland is growing faster than it is globally, with Swiss companies moving several types of workloads to the cloud, according to a new report published today by Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm.

The 2019 ISG Provider Lens™ Public Cloud – Solutions & Service Partners Report for Switzerland notes public cloud spending in Switzerland grew by more than 20 percent year over year in the second quarter, compared to global growth of 14 percent. Swiss enterprises are pushing customer relationship management (CRM), unified communications and, increasingly, enterprise resource planning (ERP) workloads to the cloud, the report says.

A growing use of PaaS-related technologies by the local developer community is driving enterprise interest in the cloud, the report adds. In addition, an increasing volume of data generated by customers and other sources is pushing Swiss businesses to consider the public cloud.

“Swiss companies are engaged in a variety of digital initiatives, which drives cloud spending,” said Andrea Spiegelhoff, partner, ISG DACH. “The volume of data they receive from digital sources such as the IoT is growing rapidly, and analytic tools available in the cloud are helping them make sense of this data.”

The report also finds Swiss companies focused more on data center location, managed services support and contract flexibility when looking for cloud providers, rather than the portfolio of features offered. Swiss enterprises are paying close attention to European data protection laws that mandate local storage of some data, the report notes.

Responding to this need, Microsoft and Google recently decided to provide public cloud services from Switzerland, and AWS may soon follow, the report says.

Enterprises in Switzerland are also focused on cost savings and optimization as they explore public cloud services, the report adds. Many companies are embracing a multi-cloud strategy, but they are finding it difficult to manage their spending because of the complexity of the cloud ecosystem. These enterprises are looking for cost management tools from service providers.

The trend in Switzerland toward using multiple public cloud providers is forcing some providers to specialize in one platform or hyperscale provider as a way to meet individual customer requirements.

The Swiss cloud market is also seeing major changes in the managed services partner ecosystem, with more service providers entering the market, the report says. Some smaller providers are being merged into larger system integrators, as a way to eliminate the competition or acquire niche capabilities.

The 2019 ISG Provider Lens Public Cloud – Solutions & Service Partners Report for Switzerland evaluates the capabilities of 54 providers across three quadrants: Public Cloud Transformation Services, Managed Public Cloud Services, and IaaS – PaaS (Hyperscale) Public Cloud Services.

The report names Accenture, Atos, Capgemini, DXC Technology, Swisscom and T-Systems as leaders in two quadrants. Avectris, AWS, Fujitsu, Google, IBM, Microsoft, Netcloud, Rackspace, Red Hat, VSHN and Wipro are all named leaders in one.

The 2019 ISG Provider Lens Public Cloud – Solutions & Service Partners Report for Switzerland is available to ISG Insights™ subscribers or for one-time purchase on this webpage.

Artificial Intelligence

Skai positioned as Leader in the 2024 SPARK Matrix for AdTech Platforms by Quadrant Knowledge Solutions

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The Quadrant Knowledge Solutions SPARK Matrix™ provides competitive analysis & ranking of the leading advertising technology vendors.Skai, with its omnichannel advertising platform, receives strong ratings across the parameters of technology excellence and customer impact.MIDDLETON, Mass., May 2, 2024 /PRNewswire/ — Quadrant Knowledge Solutions announced today that it has named Skai as a 2024 technology Leader in the SPARK Matrix analysis of the global SPARK Matrix™ AdTech Platform 2024 Market.

Quadrant Knowledge Solutions’ AdTech Platform market research includes a detailed global market analysis, competitive landscape, and functional capabilities. It aims to provide strategic information for technology vendors to enhance their understanding of the market and support their growth strategies by evaluating different vendors’ capabilities, competitive differentiation, and market position.
According to Piyush Kumar, Analyst, Quadrant Knowledge Solutions, “Skai’s ad tech platform offers an integrated approach to omnichannel media orchestration. It combines campaign activation and management capabilities with advanced AI-driven insights to help marketers make smarter decisions. The platform is designed to provide marketers with a holistic view of their media across all advertising touchpoints, ensuring that marketers are not just reacting to data, but are proactively leveraging it to make choices that drive results. Skai’s industry-first capabilities empower marketers to maximize every channel they’re utilizing across every campaign lifecycle, while streamlining operational processes and deepening understanding of consumer behavior and campaign performance. This has positioned Skai as the leader in the SPARK Matrix: Ad Tech Platforms, 2024.”
Quote by Skai:
“As walled garden media evolves into a full-funnel, omnichannel approach underpinned by first-party data and AI, it is critical for brands, agencies, and retailers to work with an advertising technology platform that enables decisioning, activation, and optimization solutions across all top performance media channels,” said Gil Sadeh, Chief Growth Officer at Skai. “We are thrilled at the acknowledgment of our leading position in this space, and look forward to continuing to drive growth for our customers and partners.”
For more information about Skai visit here
About Skai
Skai is an omnichannel advertising platform, uniquely enabling brands and agencies to run data-driven programs across walled garden media. It empowers both media leaders and activation teams to drive impactful results from their advertising program with AI-powered decisioning, activation, and optimization solutions. Its partners include Google, Amazon Ads, Microsoft, Walmart Connect, Apple Search Ads, Instacart, Criteo, TikTok, Snap, Pinterest, Meta, and more.
For over a decade, Skai has earned the trust of notable brands such as HP, Doordash, Sony, Philips, and L’Oreal. Renowned for innovation and a values-driven culture, Skai is headquartered in San Francisco and Tel Aviv with eight international locations.
Media Contacts:Media Contact- [email protected] 
About Quadrant Knowledge Solutions
Quadrant Knowledge Solutions is a global advisory and consulting firm focused on helping clients in achieving business transformation goals with Strategic Business and Growth advisory services. At Quadrant Knowledge Solutions, our vision is to become an integral part of our client’s business as a strategic knowledge partner. Our research and consulting deliverables are designed to provide comprehensive information and strategic insights for helping clients formulate growth strategies to survive and thrive in ever-changing business environments.
For more available research, please visit https://quadrant-solutions.com/market-research/ 
Contact:Ajinkya IngleQuadrant Knowledge SolutionsRegus Business Center35 Village Road, Suite 100,Middleton Massachusetts 01949United StatesEmail: [email protected] Phone: (+1) 978-344-2770Content Source: https://quadrant-solutions.com/press-release/skai-positioned-as-leader-in-the-2024-spark-matrix-for-adtech-platforms-by-quadrant-knowledge-solutions-577Connect with us on LinkedIn- https://www.linkedin.com/company/quadrant-knowledge-solutions/
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Doosan Robotics to Unveil New, Best-in-Class Cobot at Automate 2024

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The Industry-Leading Motion Platform Company will Present Cutting-Edge Products Like the Award-Winning Dart-Suite Robot Ecosystem and an AI-Powered Bartending Cobot “Mixmaster Moodie”
CHICAGO, May 2, 2024 /PRNewswire/ — Doosan Robotics Inc., one of the world’s leading collaborative robot (cobot) manufacturers, is poised to transform the robotics landscape at Automate 2024, North America’s largest automation showcase, with the industry’s latest cobot advancements across various sectors. Doosan Robotics is exhibiting at Automate May 6-9 at McCormick Place booth #850 in Chicago, IL.

With a comprehensive range of cobots and cutting-edge software like Dart-Suite and AI technology, Doosan Robotics is dedicated to revolutionizing motion solutions tailored to human needs. From machine tending to palletizing, welding, and F&B services, the company offers a diverse array of ready-to-sell solutions catered to both domestic and global markets. That is why Doosan Robotics’ theme at this year’s Automate is “The Motion Platform Company.”
On May 6, Doosan Robotics will unveil its latest, never-before-seen industrial cobot which boasts the greatest capabilities of any machine in its category including a 30 kg payload.
Doosan Robotics booth will feature Dart-Suite, a 2024 RBR50* (Robotics Business Review) Innovation Award-winning advanced robot ecosystem designed to redefine the way customers utilize Doosan cobots. The scalable platform elevates cobot capabilities by providing unlimited programmable motions, while ensuring accessibility for all. Dart-Suite fosters a cohesive environment where every component synergizes, empowering users to create, market, download, and activate functions through diverse interfaces. This evolution propels robots from mere static tools to dynamic, flexible collaborators. The Dart-Suite platform has also been honored as a finalist of the 2024 Automate Innovation Awards in the category of Software.
“Our team at Doosan Robotics is honored to return to Automate 2024, the pinnacle event of automation in North America,” expressed William Ryu, CEO, Doosan Robotics. “We’re committed to transforming the robotics landscape and Automate holds immense strategic significance for us, offering a direct gateway to various industries. Our cobot line’s power will be on full display, alongside the customizable functionality and usage that differentiate our technology. We look forward to sharing our innovative solutions and continuing to drive the industry forward.”
While at Automate, drinks are on Doosan! The industry-leading, motion-platform company will showcase “Dr. Presso,” an unmanned modular café equipped with a top-of-the-line coffee machine, and “Mixmaster Moodie,” a bartending cobot powered by Microsoft’s OpenAI. “Mixmaster Moodie” is coupled with “Tetote,” Bridgestone’s soft robot hand powered by bendy rubber artificial muscle that  employs a pioneering cocktail recommendation system to serve a cocktail based on visual and audio cues. Doosan will also present its Training Kit, a certified training equipment which allows users to practice and experience Doosan’s cobot training programs anytime, anywhere.
Doosan Robotics joined forces with prominent global companies, each celebrated for their expertise and dominant presence in the market, to pioneer AI cobot solutions for commercialization. These best-in-class partners in each solution include the Apex Motion Control’s Baker-Bot Quad, a first-of-its-kind modular cake decorating system which consists of individual robotic stations including top and side cake icing, decorative borders, top rosettes, and writing messages and drizzling.
Other partnerships include the Paltz De-palletizing System, a robotic depalletizing work cell with vision from BeRobox with CMES; Ellison Technologies’ AutoPilot Machine Tending Solution which is a load/unload system designed ideally for CNC Machine Tools for the manufacturing industry; the Cloos ArcBot, a Doosan M1013 cobot arm with integrated Cloos StarT welding pack; Hillside Automation’s CNCtender, a Complete Machine Tending solution with software interface on new generation controller; and MARI AARS System which simplifies the deployment, operation, and maintenance of robotic automation systems, marking a groundbreaking advancement in user-friendly AI software and plug-and-play hardware.
Doosan Robotics is driven by a vision to elevate everyday experiences and redefine labor workflows. Their exceptional range of AI cobots is poised to bring about a paradigm shift across various sectors, including manufacturing, logistics, food & beverage, architecture, and service industries. These cutting-edge solutions transcend the constraints of conventional robotics, adeptly maneuvering through intricate scenarios while infusing tasks with enhanced efficiency, safety, and ingenuity. Moreover, the AI system boasts continuous learning capabilities, effortlessly updating its model by autonomously downloading required modules for smooth integration.
Doosan Robotics’ exhibit is located at booth #850 at McCormick Place in Chicago, IL from May 6-9, 2024.
For more information on Doosan Robotics’ Automate 2024 presence, please contact [email protected].
*For more than a dozen years, the RBR50 Robotics Innovation Awards have recognized robots that promise to positively change how we work and live. WTWH Media’s robotics editors select the honorees on the basis of how they address technology and business challenges. The 2024 winners will be celebrated at the inaugural RBR50 Gala at the Robotics Summit & Expo.
ABOUT DOOSAN ROBOTICSDoosan Robotics is a global leader in collaborative robot solutions, embodying the principle of ‘Innovation in every motion, revolutionizing the way we work.’ Doosan robots, known for world-class safety and precision, enhance task efficiency across various sectors from manufacturing to service, enabling people to focus on more valuable work. More information about Doosan Robotics is available at https://www.doosanrobotics.com/en/.
Media ContactR&[email protected]
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AdTheorent named Leader in the 2024 SPARK Matrix for AdTech Platforms by Quadrant Knowledge Solutions

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The Quadrant Knowledge Solutions SPARK Matrix™ provides competitive analysis & ranking of the leading AdTech platform vendors.AdTheorent, with its comprehensive machine learning-powered technology platform, receives strong ratings across the parameters of technology excellence and customer impact.MIDDLETON, Mass., May 2, 2024 /PRNewswire/ — Quadrant Knowledge Solutions announced today that it has named AdTheorent as a 2024 technology Leader in the SPARK Matrix analysis of the global AdTech Platform market.

Quadrant Knowledge Solutions’ AdTech Platform market research includes a detailed global market analysis, competitive landscape, and functional capabilities. It aims to provide strategic information for technology vendors to enhance their understanding of the market and support their growth strategies by evaluating different vendors’ capabilities, competitive differentiation, and market position.
According to Piyush Kumar, Analyst, Quadrant Knowledge Solutions, ‘The AdTheorent platform stands out in the AdTech Platform market due to its advanced machine learning and privacy-forward solutions including its predictive targeting, audience extension solutions, geo-intelligence, and Studio AT creative capability. The platform’s unique features including ID-independent targeting and cross-device mapping help organizations tackle the cookie depreciation challenges, engaging customers across multiple devices, and supporting industry-specific use cases. AdTheorent with its strong partner ecosystem, product strategy & performance, vision, and roadmap has been recognized and is positioned as an emerging leader in SPARK Matrix: AdTech Platform, 2024.’
Quote by AdTheorent:
‘AdTheorent is an ID-independent platform that uses advanced machine learning technology to predict the value of ad impression opportunities based on advertiser goals.  Our unique capabilities have never been more relevant as the digital advertising industry evolves beyond ID-based targeting.  AdTheorent’s 12-year investment in machine-learning innovation positions us and our advertising partners for success in the post-cookie world,” said Jim Lawson, CEO of AdTheorent.  “We are honored to be recognized as a leader in the 2024 Spark Matrix for AdTech Platforms by Quadrant Knowledge Solutions.’
Additional Resources:
For more information about AdTheorent visit here. Complimentary Download – SPARK Matrix™: AdTech PlatformAbout AdTheorent
AdTheorent (Nasdaq: ADTH) uses advanced machine learning technology and privacy-forward solutions to deliver impactful advertising campaigns for marketers. AdTheorent’s machine learning-powered media buying platform powers its predictive targeting, predictive audiences, geo-intelligence, audience extension solutions and in-house creative capability, Studio AT. Leveraging only non-sensitive data and focused on the predictive value of machine learning models, AdTheorent’s product suite and flexible transaction models allow advertisers to identify the most qualified potential consumers coupled with the optimal creative experience to deliver superior results, measured by each advertiser’s real-world business goals.
AdTheorent is consistently recognized with numerous technology, product, growth, and workplace awards.  AdTheorent was named ‘Best Buy-Side Programmatic Platform” in the 2023 Digiday Technology Awards and was honored with an AI Breakthrough Award and “Most Innovative Product” (B.I.G. Innovation Awards) for five consecutive years.  Additionally, AdTheorent is the only seven-time recipient of Frost & Sullivan’s “Digital Advertising Leadership Award.’ AdTheorent is headquartered in New York, with fourteen locations across the United States and Canada.  For more information, visit adtheorent.com.
Media Contacts:
Melanie Berger, [email protected]
About Quadrant Knowledge Solutions
Quadrant Knowledge Solutions is a global advisory and consulting firm focused on helping clients in achieving business transformation goals with Strategic Business and Growth advisory services. At Quadrant Knowledge Solutions, our vision is to become an integral part of our client’s business as a strategic knowledge partner. Our research and consulting deliverables are designed to provide comprehensive information and strategic insights for helping clients formulate growth strategies to survive and thrive in ever-changing business environments.
For more available research, please visit https://quadrant-solutions.com/market-research/ 
Media Contacts:Quadrant Knowledge SolutionsAjinkya IngleQuadrant Knowledge SolutionsRegus Business Center35 Village Road, Suite 100,Middleton Massachusetts 01949United StatesEmail: [email protected] Phone: (+1) 978-344-2770Content Source: https://quadrant-solutions.com/press-release/adtheorent-named-leader-in-the-2024-spark-matrix-for-adtech-platforms-by-quadrant-knowledge-solutions-576Connect with us on LinkedIn- https://www.linkedin.com/company/quadrant-knowledge-solutions/
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