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Luxury brand blockchain platform Arianee aims to scale, launches L2 on Polygon
Arianee has launched a Polygon CDK-powered layer 2 to issue and manage digital product passports for various luxury brands and companies.
Luxury brand blockchain infrastructure provider Arianee has developed a new layer 2 built on Polygon to scale its digital product passport platform used by various luxury brands and companies.
Arianee has been developing the optimized layer 2 since early 2023, using Polygon’s zero-knowledge proof (ZK-proof)-powered Chain Development Kit (CDK). Arianee co-founder and CEO Pierre-Nicolas Hurstel spoke to Cointelegraph about its reengineered infrastructure, allowing brands and developers to design highly customizable, cost-effective and performant digital passports and tokens linked to real-world products and assets.
“We exclusively build on EVM [Ethereum Virtual Machine], catering to enterprise and scalable use cases. When striving to deliver a service that operates seamlessly, universally and with predictable costs, it remains hard and risky to build on L1 or even on Polygon mainnet,” Hurstel explains.
The Arianee CEO said the company is focused on supporting brands engaged in scalable, high-performance and evolutive projects, which “demand an environment allowing precise control over efficiency in terms of both costs and energy consumption.”
Arianee’s native protocol token will be used for payments within the Polygon CDK application-specific chain (appchain), which is bridged to the Aria20 ERC-20 token on the Ethereum mainnet. Launching the layer-2 appchain will allow brands to launch and manage their digital product passport and loyalty tokens.
Arianee is currently the infrastructure provider to more than 40 brands, including Breitling, Moncler, Yves Saint Laurent and Lacoste. Luxury watch brands like Breitling issue digital product passports on the protocol to give owners blockchain-based proof of ownership.
These digital passports are nonfungible tokens (NFTs) that provide customizable utility for their real-world counterparts. Owners own and control their data and can interact with manufacturers to organize and manage product repairs, warranties, insurance and other services.
Polygon’s CDK is expected to deliver increased scalability and performance driven by ZK-proof technology. Brands using Ethereum’s ERC-721 token standard to issue NFTs and digital passports can also integrate existing infrastructure to Arianee’s protocol using the Polygon CDK.
Another drawcard of the new layer-2 functionality is the provision of block space dedicated to individual applications on the protocol. This is touted to reduce the impact on user experience as a result of high network activity. Polygon’s scaling infrastructure also reduces the operational costs of applications and services associated with gas fees and smart contract execution.
Polygon released a new Type 1 prover in February, allowing ecosystem chains like optimistic rollups to unlock ZK-proofs’ layer-2 functionality. The open-source technology unlocks the ability to generate ZK-proofs for mainnet Ethereum blocks at near-zero cost.
Source: CoinTelegraph
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Digital Domain Teams Up with AWS to Scale Autonomous Virtual Human Technology and Introduces Generative AI-Powered Features
Digital Domain Holdings Limited (“Digital Domain”, stock code: 547), a global leader in visual effects and transformative experiences, recognized for nearly two decades of pioneering work in the virtual human space, today announced its collaboration with Amazon Web Services (AWS) to migrate its Autonomous Virtual Human (AVH) technology to the cloud. This collaboration, leveraging AWS’s advanced cloud infrastructure and generative AI and machine learning (ML) services, aims to propel the evolution and global reach of Digital Domain’s AVH technology and expand its use for multiple industries, including entertainment, gaming, healthcare, hospitality, and commercial applications.
As the innovator behind Zoey, the groundbreaking virtual human introduced in 2022, this collaboration marks a significant milestone for Digital Domain. AWS’s cloud services, particularly Amazon Bedrock, provide the necessary adaptability to drive AVH’s growth. With its high-performing foundation models, Amazon Bedrock significantly enhances virtual humans’ capabilities in real-time interactions. Additionally, Digital Domain is using Amazon Polly to help enhance voice outputs, and is considering using Amazon Rekognition for facial recognition and video-based services. AWS’s robust security and compliance features will safeguard Digital Domain’s data, reinforcing the integrity and scalability of the AVH platform. Through a successful partnership with Slalom, a leading technology consulting firm, Digital Domain has efficiently transitioned all AVH workloads to AWS in just nine months, enabling the company to scale AVH technology to meet the burgeoning global demand for real-time, AI-powered customer interactions.
By leveraging AWS’s cloud infrastructure, Digital Domain will unlock the flexibility, efficiency, and performance necessary to expand AVH capabilities. This scalability not only ensures a promising future for AVH technology but also opens up a world of exciting possibilities for its growth. By moving to the cloud, Digital Domain can offer AVH technology with greater speed, reliability, and cost efficiency, allowing clients in hospitality, entertainment, healthcare, and other business sectors to integrate these advanced digital humans into their operations seamlessly. This global accessibility means businesses worldwide can harness AVH technology to deliver personalized, real-time interactions at scale, enhancing customer service, boosting engagement, and elevating brand experiences. Whether it’s offering virtual concierge services, interactive customer support, or immersive storytelling, businesses can now more easily tap into this potent technology, adapting it to their unique needs and enhancing their operations.
“This collaboration with AWS marks a significant milestone for Digital Domain and our ambitions in virtual human technology,” said Daniel Seah, CEO of Digital Domain. “By migrating our Autonomous Virtual Human technology to the cloud, we are not only enhancing its scalability and performance but also expanding its accessibility to a global audience. AWS’s involvement is instrumental in pushing the boundaries of what’s possible, enabling us to create even more immersive and interactive experiences for our clients and their audiences. This collaboration will also allow us to establish new industry standards in the hospitality and travel sectors worldwide with our partnership with Plaza Premium Group, one of the largest independently run pay-in lounge operations in airports globally.”
“We are thrilled to collaborate with Digital Domain in this transformative journey to the cloud,” said Samira Bakhtiar, General Manager of Media & Entertainment, Games, and Sports at AWS. “As virtual humans play a larger role across industries to engage directly with customers, Digital Domain is ensuring that everyone has access to its visionary AVH technology by combining it with the most secure, extensive, and reliable global cloud infrastructure, as well as AWS’s generative AI and ML services. We look forward to working with Digital Domain to further expand AVH’s capabilities and bring virtual humans to more AWS customers.”
Digital Domain’s AVH technology represents a leap forward in creating lifelike virtual humans capable of real-time interaction. Through this collaboration with AWS and the use of advanced AI and ML tools, Digital Domain is set to redefine the standards of virtual human experiences, unlocking new possibilities in storytelling, customer engagement, and interactive entertainment.
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Driving Sustainable Digital Asset Mining: Kazakhstan’s AQGroup and Singapore’s MVGX Group Lead the Charge to Decarbonize Web 3.0
AQGroup, Kazakhstan’s leading green electricity producer and a leader in infrastructure development for computing services – including data centers for artificial intelligence, digital mining, and international IT companies, together with MVGX Group, a pioneering Singapore-based digital green fintech group led by MVGX Holdings Pte. Ltd. are proud to announce a first-of-its-kind strategic partnership. This partnership seeks to leverage on the knowledge, expertise and know-hows of three key members of the MVGX Group in relation to their respective industries – Metaverse Green Exchange Pte. Ltd., MetaComp Pte. Ltd. and MVGX Tech Pte. Ltd.
The two groups have formally signed a Memorandum of Understanding (MoU) during the prestigious global conference, “Token 2049 Singapore“, marking the beginning of an ambitious collaboration. This MoU outlines plans to construct an innovative hybrid green power plant that combines wind, solar, and battery energy storage systems, ensuring a sustainable supply of green electricity to AQGroup’s Data Centres. Additionally, it lays the groundwork for the establishment of a joint carbon credit trading exchange in Kazakhstan, driving forward a shared vision for sustainable energy solutions and carbon market development in the region.
Kazakhstan, the world’s 9th largest country by territory, holds enormous potential for green energy production through wind and solar power plants (WPPs and SPPs) equipped with energy storage systems. The country’s proximity to China offers unique advantages, including access to high-quality equipments for WPPs and SPPs, alongside significant savings on logistics.
Additionally, the Kazakhstani government with its favorable government regulations—such as a 10-year tax exemption for renewable energy projects—offers a highly supportive environment for green energy development. Their advantageous geographical location between Europe and Asia, positions the country as an emerging regional hub for Data Centres, providing computing services to global markets.
MVGX Group, leveraging its strategic position as a Singapore-based group of companies, is well-positioned to build a financial bridge that empowers the generation and sale of green electricity from Kazakhstan’s green mining initiatives. This partnership offers seamless access to Singapore’s advanced financial services and dynamic capital markets. As the financial hub of South-East Asia, Singapore with its forward-thinking regulatory frameworks has attracted many advanced financial and fintech solutions to set up their headquarters here. MVGX Group seeks to leverage Singapore’s strength as a pivotal force in driving Web 3.0 innovation across the region.
By combining the competitive advantages of both countries, this partnership establishes a strong foundation for sustainable energy initiatives and financial infrastructure. It also creates a strong bridge of friendship and forges long-lasting, mutually beneficial cooperation between the business communities of Kazakhstan and Singapore for many years to come.
In his speech, the Chairman and the Co-Founder of AQGroup Islambek Salzhanov said, “We are very pleased to begin mutually beneficial cooperation with MVGX Group in this transformational project. Together, we will leverage our resources to promote sustainable initiatives, from green energy generation to developing a robust financial infrastructure for Web 3.0. This partnership affirms our shared vision of creating a cleaner and greener future.”
Dr. Bo Bai, the Executive Chairman and the Co-Founder of MVGX Group, added, “By combining our efforts with AQGroup’s extensive experience in green energy and operation of the Data centers, including digital mining, we aim to create a powerful platform that not only supports environmentally sustainable practices but also establishes a global hub for sustainable green digital mining and carbon credit trading.”
MVGX Group and AQGroup plan to leverage respective resources to establish a dedicated investment fund to be distributed by Metaverse Green Exchange Pte. Ltd., a capital market service license holder under the MVGX Group, to special classes of investors. The investment fund seeks to attract substantial financing for this groundbreaking joint project. This fund will not only support the construction and operation of green energy infrastructure but also, drive innovative financial solutions, such as the tokenization of real-world assets (RWA) with the technological support of MetaComp Pte. Ltd. By leveraging blockchain technology, the tokenization process will enable these special classes of investors to participate in the green energy sector in new and efficient ways, fostering transparency, liquidity, and accessibility in sustainable investments. This forward-thinking approach highlights the partners’ commitment to integrating digital finance with renewable energy development, setting a new standard for future projects in the sector.
In addition to seeking investment, both AQGroup and MVGX Group are open to collaboration with a wide array of partners. They are inviting investors interested in green energy, as well as equipment manufacturers specializing in WPPs and SPPs, energy storage system suppliers, and experienced EPC contractors. These collaborations are vital to creating an integrated value chain for sustainable energy production and computing services, further solidifying the partnership’s role as a leader in advancing global sustainability and technological innovation. Together, AQGroup and MVGX Group aim to forge long-lasting industry relationships that drive their shared vision for a greener, more innovative future.
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J.S. Held Expands Executive Leadership to Oversee Next Phase of Growth
Global consulting firm J.S. Held, proudly celebrating 50 transformative years, announces Lee Spirer as its new President and Chief Operating Officer (COO), reporting to Chief Executive Officer (CEO), Jonathon Held.
Lee Spirer is a transformational leader with extensive experience creating value for investors in human capital-intensive businesses by focusing on developing innovative, high impact services for clients and building platforms which attract world class professionals to maximize their career success.
Over his 30-year career, Lee Spirer has been known for keen strategic insight tightly tied to successful plan execution, building and developing teams, tapping into innovation, and leveraging technology. His teams have balanced organic and acquisition-based growth strategies while driving operational performance.
CEO, Jonathon Held, commenting on Lee’s appointment to President and COO, reflects on his “extensive experience and proven ability to drive strategy focused on financial results and operational excellence.” Held continues, “I look forward to partnering with Lee to support all J.S. Held stakeholders – our team members, clients, and investors.”
Having started his professional career serving large complex clients as a strategy consultant, Spirer set the stage for his success in creating and cultivating human capital businesses including:
Navigant, where he led the growth and transformation of the 6,000 professional company, more than doubling revenues and ultimately taking the company private and merging with Guidehouse.
Kroll Risk & Compliance, where as President, he founded and built a new business intelligence division.
IBM Business Consulting Services, where following the IBMs acquisition of Mainspring, a digital strategy/transformation company, he led global financial markets for the Fortune 100 company.
Over his career, Lee Spirer has operated in public and private companies, acquired and sold businesses, guided a company through an IPO, and interacted with a wide range of investors and boards. Most recently, he worked with several private equity firms to identify and evaluate potential investments. “Lee is a growth-focused business leader with a strong track record of success,” observes Steve Dutton, Partner at Kelso & Company, J.S. Held’s private equity partner. Dutton continues, “Lee’s proven ability to identify, evaluate, and drive value creation in the professional and technology-enabled services sectors makes him an ideal partner to support further growth at J.S. Held.”
Lee Spirer, commenting on what attracted him to J.S. Held, shares, “J.S. Held’s unique combination of a very strong market position on which to build, extraordinary human capital, a proven track record of organic growth, and ability to augment with acquisitions and successfully integrate those professionals presents the ideal platform for growth at all levels – presenting career opportunities for our professionals, value to our clients, and returns for investors.” Spirer continues, “As president and COO, I am focused on further strategic growth, evolution, and scale through service innovation and technology.”
Lee Spirer is now part of the dedicated and entrepreneurial team of experts who help transform J.S. Held. Explore our story and celebrate this momentous milestone, our 50 & Forward celebration, with us at jsheld.com.
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