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Empowering Digital Storytellers: The Evolution of Mobile Photography through vivo’s Lens

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In an era where digital storytelling is integral to our daily lives, global smartphone maker vivo champions the belief that everyone holds the potential to be a creator. The company has been at the forefront of the transformation of smartphones into powerful tools for creativity and professional-grade photography. Making great photography accessible to everyone, to all creators, regardless of their skills or knowledge, to capture high-quality images and videos on their smartphones is a testament to vivo’s commitment to empowering creativity in everyday life.
From the renowned X series flagships to V series portrait-powerhouse smartphones, vivo’s advanced imaging technologies are designed to deliver rich and diverse visual expressions. With each iteration, vivo brings professional-grade imaging capabilities to capture breathtaking landscapes or precious moments with stunning visuals.
A Look into vivo’s Imaging Evolution
vivo’s relentless pursuit to make professional-level photography more accessible can be traced back to its very beginnings. Focusing on night photography, portraits, motion stabilization, zoom, and video capabilities, vivo has consistently pushed boundaries guided by a deep understanding of consumer needs and bolstered by groundbreaking software and hardware technologies.
vivo is the company that introduced the industry-leading Gimbal Camera System, modeled after a full-size professional gimbal, rethinking how smartphones handle image stabilization. This system allowed users to experience shake-free capture without using an external gimbal, setting the stage for powerful night and low-light photography.
Continuing its innovation streak, vivo introduced the V1 chip, its first dedicated ISP chip, further elevating its technological prowess. The chip allowed for noise reduction and smoother visuals using AI, ensuring uncompromised image quality even in low light. Introduced globally with X70 series for the first time, vivo has continued to improve this dedicated chip with every new generation.
vivo and ZEISS: A Partnership Rooted in Innovation
vivo’s mission to empower all creators with professional imaging capabilities took a significant step forward in 2020 when the company entered a strategic partnership with ZEISS, a global leader in optics and optoelectronics.
This collaboration was built with the long-term strategic intention to play to each other’s strengths and further advance mobile photography technology. This includes the establishment of the vivo ZEISS Imaging Lab, a joint R&D program made to innovate mobile imaging technology for vivo’s flagship smartphones.
The partnership began in 2020, and it was clear from the start that this collaboration was not simply a matter of combining two brands or about utilizing a single technology. Instead, it was made to be a deep and comprehensive joint R&D effort that would require long-term commitment on both sides.
The joint R&D efforts have already resulted in several key features that have improved the mobile imaging experience for users. One example is the ZEISS Biotar Style Bokeh. Developed by ZEISS in the mid-1930s, the Biotar lens is known by photographers for its unique swirly bokeh. Thanks to the joint efforts by vivo and ZEISS, this iconic bokeh effect is now also available on vivo smartphones, allowing all photography enthusiasts to work with this popular style.
With the rapid development of multimedia and short videos, vivo recognizes that users’ demand for videography is growing substantially. The joint success of the collaboration between vivo and ZEISS in cinematic lenses have allowed the companies to develop lens features that can recreate the characteristics of iconic ZEISS lenses in software, resulting in stylistic effects that give any video a movie-like feel. With this co-engineering effort with ZEISS, vivo aims to equip users with all the tools they need to capture and edit professional-looking videos right from their smartphones.
With a shared goal of creating premium technology and cutting-edge designs, vivo’s strong understanding of consumer preferences and ZEISS’ optical innovations can push for the high-quality development of mobile imaging technology that is best for consumers. The partnership continues to expand in new directions, such as exploring new lens materials, optical design, and optical simulations to bring more professional photography experiences to everyday life.
The partnership recently expanded to vivo’s V series smartphones for the first time with the launch of the new V30 Pro. Most known for its powerful portrait photography features and innovative Color, Material, and Finish (CMF) designs, the software and hardware innovations of V30 Pro allow creators to experience exceptional professional photography outside its flagship line. By setting a new benchmark in mobile imaging, vivo strengthens its commitment to believing that everyone can be a professional portrait creator.
Setting a New Standard for Mobile Portrait Photography with V30 Pro
The newest upgrades of V30 Pro best showcase the complementary expertise of vivo and ZEISS.
The rear camera module of vivo V30 Pro features the ZEISS Triple Main Camera, which includes a 50 MP Professional Portrait Camera, a 50 MP AF Ultra Wide-Angle Camera, and a 50 MP VCS True Color Main Camera. Each camera meets ZEISS Optics standards, ensuring top-level quality.
V30 Pro is the first smartphone with a 50 MP Professional Portrait Camera. Featuring a focal length of 50 mm, it can deliver portraits that are exceptionally vivid to closely align with the human eye’s natural viewpoint. V30 Pro boasts four times the pixel count of the previous 12 MP portrait camera on V29 and features 2x zoom, ensuring the capturing of excellent portrait quality with exceptional clarity from a distance.
In another V series’ first, the 50 MP AF Ultra Wide-Angle Camera is equipped with Auto Focus that boasts 6.25 times the pixel count of any ordinary 8 MP wide-angle camera. It redefines the wide-angle experience with its 119-degree[1] Ultra Wide-Angle Perspective that is perfect for group photos.
Complete with the 50 MP vivo VCS True Color Main Camera, V30 Pro features a vivo-exclusive Camera-Bionic Spectrum (VCS) that can enhance image clarity and color reproduction to increasingly resemble closer to what the human eye can see. Boasting a 1/1.49″ sensor, the largest in its series, the camera is also supported by Optical Image Stabilization, protecting users from shakiness and low-light conditions at night.
vivo and ZEISS together decided to incorporate selected co-engineered features into V30 Pro, thereby elevating its portrait photography capabilities to a new level. Like in X series, users can now experience the iconic ZEISS Style Portraits for the first time on V series, too. Inspired by the renowned ZEISS lenses, V30 Pro features six distinct portrait bokeh styles: ZEISS Biotar, Sonnar, Planar, Distagon, Cinematic Style Bokeh and ZEISS Cine-flare Portrait. This gives the opportunity for creators to freely express their creativity and deliver vivid portraits best suited for their style.
Creators can also showcase their inner cinephiles with the integration of the ZEISS Cinematic Video Bokeh. The ZEISS Cinematic Video Bokeh includes a unique aspect ratio of 2.39:1 for a more prominent look and feel with AI-based depth calculations for a natural bokeh effect.
In post-production, users can also customize their color profiles using the vivo Color System. One option, the ZEISS Natural color, is designed to restore the colors of the image in their most authentic form — ideal for professional users who prefer flexibility while editing.
In addition to its co-engineering with ZEISS, vivo is also investing into its own R&D to create innovative new features for users. Distinct to V29 series, V30 Pro introduces a smarter lighting solution for studio-like portrait lighting on the go. The upgraded Aura Light Portrait feature, designed to capture high-quality shots in portrait photography, offers softer but more powerful lighting by creating a light-emitting area 19 times larger and 50 times softer compared to the standard flash.[2] With vivo V30 Pro, users can capture clear portraits even at night. What’s more, V30 Pro features supporting software that can intelligently adjust the lighting temperature based on its surroundings. The Smart Color Temperature Adjustment can prevent issues such as color casting and blurring by intelligently adjusting color temperature. Distance-Sensitive Lighting means that V30 Pro can adjust the brightness level of Aura Light based on the subject’s distance in real time with centimeter-level precision. vivo V30 Pro also ensures consistent fill light effect on the face, regardless of the shooting distance.
As a leading technology brand, vivo’s relentless pursuit of imaging excellence and its strategic partnerships are not just setting new standards in mobile photography, but also opening up possibilities for the future. This commitment to innovation ensures that no matter where technology trends take us, vivo will continue to deliver imaging technology that better serves its users.

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Unveiling the Complex Psychological Implications of Artificial Intelligence

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In today’s world, the realm of artificial intelligence (AI) presents us with fascinating possibilities and unsettling dilemmas. From engaging in nuanced conversations with humanoid robots to grappling with the consequences of deepfake technology, the advancements in AI have far-reaching implications that extend into the realm of human psychology, as noted by Joel Pearson, a cognitive neuroscientist at the University of New South Wales.
While AI holds the promise of simplifying our lives, Pearson emphasizes that these developments can also have profound effects on our mental well-being, challenging our perceptions and emotional responses in ways we may not fully comprehend. Despite our fears of killer robots and rogue self-driving cars, Pearson suggests that the psychological impacts of AI are equally if not more significant, albeit less tangible.
One area of concern highlighted by Pearson is the tendency for humans to anthropomorphize AI entities, attributing human-like qualities to non-human agents such as chatbots. This phenomenon can lead to emotional attachments and vulnerabilities, as evidenced by individuals who develop romantic feelings for AI companions like Replika. Pearson underscores the need for further research into the implications of these human-AI relationships, particularly regarding their impact on interpersonal dynamics and emotional health.
Furthermore, Pearson raises alarm about the proliferation of deepfake technology, which has the potential to distort our perception of reality and erode trust in media. Deepfake images and videos, often used for nefarious purposes like non-consensual pornography, can leave lasting impressions on our psyche, even after their falsity is exposed. Pearson warns of the long-term effects of exposure to such content, particularly on vulnerable populations like teenagers whose developing brains may be more susceptible to manipulation.
In response to these challenges, Pearson calls for a nuanced understanding of AI’s psychological impact and advocates for a proactive approach to addressing its potential harms. He stresses the importance of prioritizing human connection and well-being in the face of technological uncertainty, urging individuals to reflect on their values and embrace activities that foster genuine human interaction.
Ultimately, Pearson’s message serves as a reminder that while AI offers immense potential, we must remain vigilant about its unintended consequences and prioritize our mental and emotional resilience in navigating an increasingly AI-driven world. By acknowledging the psychological implications of AI and engaging in thoughtful dialogue, we can work towards harnessing its benefits while mitigating its risks.
Source: abc.net.au

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US official calls on China and Russia to affirm human, not AI, control over nuclear weapons

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Senior U.S. Official Urges China and Russia to Affirm Human Control Over Nuclear Weapons
In a recent online briefing, Paul Dean, an arms control official from the State Department, called on China and Russia to align their declarations with those of the United States and other nations. He stressed the importance of ensuring that only humans, not artificial intelligence, are responsible for decisions regarding the deployment of nuclear weapons.
Dean highlighted Washington’s firm commitment to maintaining human control over nuclear weapons, a commitment echoed by France and Britain. He expressed the hope that China and Russia would issue similar statements, emphasizing the significance of this norm of responsible behavior, especially within the context of the five permanent members of the United Nations Security Council.
These remarks coincide with efforts by the administration of U.S. President Joe Biden to engage in separate discussions with China on nuclear weapons policy and the development of artificial intelligence.
While the Chinese defense ministry has yet to respond to these comments, discussions on artificial intelligence emerged during recent talks between U.S. Secretary of State Antony Blinken and China’s Foreign Minister Wang Yi in Beijing. Both parties agreed to hold their first bilateral talks on artificial intelligence in the coming weeks, aiming to address concerns about the technology’s risks and safety.
Although U.S. and Chinese officials resumed nuclear weapons discussions in January as part of efforts to normalize military communications, formal arms control negotiations are not expected in the near future. Meanwhile, China, amid its expansion of nuclear capabilities, previously suggested that the largest nuclear powers should prioritize negotiating a no-first-use treaty between each other.
Source: reuters.com

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Enterprise AI Faces Looming Energy Crisis

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The widespread adoption of artificial intelligence (AI) has been remarkable, but it has come at a significant cost.
R K Anand, co-founder and chief product officer at Recogni, highlighted the exponential growth in data and compute power required to train modern AI systems. He emphasized that firms must invest substantial resources, both in terms of time and money, to train some of today’s largest foundational models.
Moreover, the expenditure doesn’t end once the models are trained. Meta, for instance, anticipates spending between $35 billion and $40 billion on AI and metaverse development this fiscal year. This substantial investment underscores the ongoing financial commitment necessary for AI development.
Given these challenges, Anand stressed the importance of developing next-generation AI inference solutions that prioritize performance and power efficiency while minimizing total ownership costs. He emphasized that inference is where the scale and demand of AI will be realized, making efficient technology essential from both a power cost and total cost of operations perspective.
AI inference, which follows AI training, is crucial for real-world applications of AI. Anand explained that while training builds the model, inference involves the AI system producing predictions or conclusions based on existing knowledge.
However, inference also represents a significant ongoing cost in terms of power and computing. To mitigate these expenses, Anand suggested methods such as weight pruning and precision reduction through quantization to design more efficient models.
Since a large portion of an AI model’s lifespan is spent in inference mode, optimizing inference efficiency becomes crucial for lowering the overall cost of AI operations.
Anand highlighted the importance of efficient inference for enterprises, noting that it enables higher productivity and returns on investment. However, he cautioned that without favorable unit economics, the AI industry could face challenges, especially considering the increasing volume of data.
Ultimately, Anand emphasized the need for AI solutions that increase productivity without significantly increasing operating costs. He predicted a shift towards allocating a larger portion of computing resources to inference as AI becomes more integrated into day-to-day work.
Source: pymnts.com

 
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