iPod Inventor and Nest Founder Tony Fadell Backs Plumerai’s Tiny AI, Hailing It as a Massive Market Disruption Democratizing AI Technology Starting with Smart Home Cameras

 
Plumerai, a pioneer in on-device AI solutions since 2018, today announced a major partnership with Chamberlain Group, whose brands include myQ and LiftMaster, marking a significant milestone in the adoption of its Tiny AI technology.
To achieve features like People Detection and Familiar Face Identification, cloud-based AI and, in particular, Large Language Models (LLMs) require vast remote data centers, consume increasing amounts of energy, pose privacy risks, and incur rising costs. Plumerai’s Tiny AI can do all this on the device itself, is cost-effective, chip agnostic, capable of operating on battery-powered devices, doesn’t clog up your bandwidth with huge video uploads, and has minuscule energy requirements. Moreover, it boasts the most accurate on-device Tiny AI on the market and offers end-to-end encryption. Already running locally on millions of smart home cameras, Plumerai’s Tiny AI is making communities safer and lives more convenient, while proving that in AI, smaller can indeed be smarter. Plumerai has gained strong backing from early investor Tony Fadell, Principal at Build Collective along with Dr. Hermann Hauser KBE, Founder of Arm, and LocalGlobe.
“Tiny AI is a paradigm shift in how we approach artificial intelligence,” said Roeland Nusselder, Co-founder and CEO at Plumerai. “This approach allows us to embed powerful AI capabilities directly into smart home devices, enhancing security and privacy in ways that were once considered unfeasible. It’s not about making AI bigger – it’s about making it smarter, more accessible, and more aligned with people’s real-world needs.”
Key Features of Plumerai’s Tiny AI on the Edge, No Cloud Required

Person, Pet, Vehicle, and Package Detection notifications in .7 seconds vs. average smart cam 2-10 seconds. This may sound like an incremental improvement, but anyone that has a smart cam will appreciate this is a game-changer.
Familiar Face Identification and Stranger Detection deliver accurate notifications while protecting privacy; tag up to 40 “safe” i.e. familiar individuals.
Multi-Cam Person Tracking (first of its kind!) for comprehensive surveillance.
Advanced Motion Detection with rapid response time of, on average, .5 seconds which greatly extends battery life.
Over-the-Air updates for products in the field means faster Go-to-Market.

Plumerai has built the most accurate Tiny AI solution for smart home cameras, trained with over 30 million images and videos. Consistently outperforming competitors in every commercial shootout, Plumerai is the undisputed leader in both accuracy and compute efficiency. Internal test comparisons against a leading smart camera, widely regarded as the most accurate among established smart home players, revealed striking results: leading smart camera’s AI incorrectly identified strangers as household members in 2% of the recorded events, while Plumerai’s Familiar Face Identification made no incorrect identifications.
“Plumerai’s technology gives companies a significant edge in a competitive market, proving that efficient, on-device AI is the future of smart home security. It’s a perfect showcase for Tiny AI’s strengths – privacy, real-time processing, and energy efficiency. I’m excited by Plumerai’s potential to expand into other IoT verticals and redefine edge computing,” said Dr. Hermann Hauser KBE, Founder of Arm.
Providing a ready-to-integrate end-to-end solution for AI on the edge, Plumerai is making AI more competitive and a reality for more companies. This breakthrough provides consumers with more options outside the realm of big tech giants like Google, Amazon, Microsoft, and Apple. Unlike other battery powered “smart” cams that send their video feed to the cloud over power-hungry Wi-Fi, Plumerai enables the use of low-power mesh networks to send notifications. With Plumerai companies can easily change their chips without losing AI features.
“Integrating Plumerai’s Tiny AI into our smart camera lineup has allowed us to offer advanced AI features on affordable, low-power devices. This enables us to provide our customers with smarter, more efficient products that deliver high performance without the need for cloud processing,” said Jishnu Kinwar, VP Advanced Products at Chamberlain Group.
Notably, 11+ million people rely on Chamberlain’s myQ app daily to access and monitor their homes, communities and businesses, from anywhere.
“Plumerai’s Tiny AI isn’t just an incremental advance – it’s a massive market disruption,” said Tony Fadell, Nest Founder and Build Collective Principal. “While Large Language Models capture headlines, Plumerai is getting commercial traction with its new smaller-is-smarter AI model. Their Tiny AI is faster, cheaper, more accurate, and doesn’t require armies of developers harnessing vast data centers.”
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