NEW YORK, Sept. 15, 2021 (GLOBE NEWSWIRE) — Skimlinks, a Taboola company, is delighted to announce the winners of the fourth annual Commerce Awards for Publishers (CAPS) 2021. Unveiled last night at a hybrid in-person and virtual ceremony, awards were handed out across an expanded roster of 18 categories, the largest in the awards’ history.
This year’s judging panel included representatives from AWIN, Rakuten Advertising, CJ Affiliate, Partnerize and Digiday, bringing together some of the brightest minds from across the industry.
Winners this year include repeat entrants like Hearst, Condé Nast and Refinery29, alongside publishers new to Skimlinks’ network like Katie Couric Media and POPSUGAR.
The awards come in the wake of the successful acquisition of Skimlinks’ parent company Connexity by Taboola. They also arrive as publishers’ commissions in the US are up 59% year-to-date, reflecting the continued e-commerce boom and growth of commerce content as a revenue stream for editorial publishers.
“It has been fantastic to have our clients together again after a year apart,” said Bill Glass, Connexity CEO. “The quality of entries this year has been higher than ever, and it’s been fantastic to be able to showcase the work of our publishers through new categories that reflect their efforts to support people in these uncertain times.”
New categories like The Best “New-Normal” Article help to illustrate the key role commerce content can play as service journalism. In all there were over 220 submissions this year, another record result.
“Our U.S. network has tripled in size in the last three years, and I’m delighted to host our largest ever awards as a reflection of the progress, from our technologies and our clients,” Glass added.
Winners of The CAPS 2021:
Best “New-Normal” Article
Katie Couric Media
Best Athleisure or Loungewear Article
Best Beauty Article
Hearst Harper’s Bazaar
Best Bedding/Mattress Article
Best BIPOC-owned Business Article
Vox Media – The Strategist
Best Black Friday 2020 Article
Best Commerce Content Domain
USA TODAY – Reviewed
Best Evergreen Article
Best Female-founded Brand Article
Mansueto Ventures – Fast Company
Best Global Strategy
Best Holiday Campaign
Hearst – Good Housekeeping
Katie Couric Media
Best Streaming Article
Best Sustainability Article
New York Post
Best Technology Article
Condé Nast – WIRED
Best Way Day Article
DotDash – The Spruce
Fastest Growing Publisher
Industry Champion Award
USA Today – Reviewed
Taboola powers recommendations for the open web, helping people discover things they may like.
The company’s platform, powered by artificial intelligence, is used by digital properties, including websites, devices and mobile apps, to drive monetization and user engagement. Taboola has long-term partnerships with some of the top digital properties in the world, including CNBC, BBC, NBC News, Business Insider, The Independent and El Mundo.
More than 14,000 advertisers use Taboola to reach over 500 million daily active users in a brand-safe environment. Following the acquisition of Connexity in 2021, Taboola is a leader in powering e-commerce recommendations, driving more than 1 million monthly transactions each month. Leading brands including Walmart, Macy’s, Wayfair, Skechers and eBay are among key customers.
Learn more at www.taboola.com and follow @taboola on Twitter.
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