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Extended Detection and Response Market worth $8.8 billion by 2028 – Exclusive Report by MarketsandMarkets™

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CHICAGO, July 5, 2023 /PRNewswire/ — As businesses place a higher priority on comprehensive security solutions, the Extended Detection and Response (XDR) sector has a bright future. The future of XDR will be shaped by the convergence with SOAR, sophisticated analytics, integration with cloud security, and emphasis on privacy, allowing organisations to improve their cybersecurity capabilities and successfully counter new threats.
The global Extended Detection and Response Market size is projected to grow from USD 1.7 billion in 2023 to USD 8.8 billion by 2028 at a Compound Annual Growth Rate (CAGR) of 38.4% during the forecast period, according to a new report by MarketsandMarkets™.  Increasing cyberattacks have heightened the need for XDR solutions. Organizations are increasingly transitioning from point solutions to XDR solutions as XDR provides visibility across critical data sources, including endpoint, network, cloud, email, identity, IoT/OT, and others, to detect and respond to threats often missed by individual point solutions.
Browse in-depth TOC on “Extended Detection and Response Market”
290 – Tables 51 – Figures280 – Pages
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Scope of the Report
Report Metrics
Details
Market size available for years

2018-2021 
Base year considered
2022
Forecast period

2023–2028 
Forecast units

Value (USD Million/USD Billion)    
Segments Covered

Offering,  Deployment Mode, Organization Size, Verticals, and Regions 
Geographies covered

North America, Europe, Asia Pacific, Middle East & Africa, and Latin America 
Companies covered

Major vendors in the global XDR market include Trend Micro (Japan), Microsoft (US), Bitdefender (Romania), Palo Alto Networks (US), CrowdStrike (US), SentinelOne (US), IBM (US), Trellix (US), Cybereason (US) and many more. 
 
Based on offerings, the services segment to grow at a higher CAGR during the forecast period
The services segment by offering would grow with the highest CAGR during the forecast period. The services segment has witnessed tremendous growth. Small and large enterprises increasingly rely on XDR providers to respond to cybersecurity incidents and threats. Financial services, healthcare, and eCommerce verticals have witnessed huge data losses due to security breaches. Enterprises are still flourishing in the development of skilled cybersecurity professionals. Therefore, they highly depend on XDR services to strengthen their cybersecurity capabilities. SMEs look forward to adopting managed XDR services in the future.
Based on verticals, the BFSI segment holds the largest market size during the forecast period.
Banks and financial institutes are prime targets for cyberattacks due to the valuable financial and personal information they possess. To enhance their security posture, many banks are adopting XDR solutions. XDR provides a holistic view of the threat landscape and enables banks to detect various threats across various attack vectors, including malware, phishing attempts, account takeovers, insider threats, and sophisticated targeted attacks. Thus, the BFSI vertical holds the largest market size during the forecast period. Some vendors in the market who cater to the BFSI industry are Trend Micro, Microsoft, Bitdefender, Palo Alto Networks, and CrowdStrike, among others.
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Based on regions, Asia Pacific expects to grow at the highest CAGR during the forecast period.
Asia Pacific is home to diverse economies and rapidly growing digital infrastructure and the region faces unique cybersecurity challenges. In this dynamic region, XDR solutions offer a comprehensive threat detection, response, and remediation approach across multiple endpoints, networks, and cloud environments. Asia Pacific countries are undergoing rapid digital transformation, with increased adoption of cloud services, mobile devices, and IoT technologies. XDR provides holistic visibility across these digital assets, enabling organizations to secure their expanding attack surfaces.
Top Key Companies in Extended Detection and Response Market:
The XDR market includes analysis of globally established players, such as Trend Micro (Japan), Microsoft (US), Bitdefender (Romania), Palo Alto Networks (US), CrowdStrike (US), SentinelOne (US), IBM (US), Trellix (US), Cybereason (US), Elastic (US), Fortinet (US), Secureworks (US), Cisco (US), Sophos (UK), Broadcom (US), Barracuda Networks (US), eSentire (Canada), Qualys (US), Blueshift (US), Rapid7 (US), Exabeam (US), VMware (US), Cynet (US), LMNTRIX (US), Stella Cyber (US), and Confluera (US).
Recent Developments
In April 2023, CrowdStrike (US) launched CrowdStrike Falcon Insight for IoT. It is the first and only EDR/XDR solution for Extended Internet of Things (XIoT) assets worldwide. It provides robust threat detection, tailored threat prevention, custom policy recommendations, rapid response, interoperability with mission-critical XIoT assets, and deep integrations with CrowdStrike Alliance and XIoT partners.In February 2023, Trend Micro (Japan) partnered with LogRhythm (US). With this partnership, Trend Micro and LogRhythm integrate their SIEM and XDR platforms to enable security teams to pull threat data from multiple sources, correlate it, and respond automatically to potential threats.In May 2022, Microsoft (US) announced the general availability of the Microsoft Defender for business. With this offering, SMBs can leverage enterprise-grade endpoint security, including endpoint detection and response capabilities, to safeguard against ransomware and other sophisticated cyber threats.In April 2022, Bitdefender (Romania) launched a native XDR solution named GravityZone XDR, designed to provide rich security context, correlation of disparate alerts, and out-of-the-box analytics. The product has features such as rapid cross-correlation threat detection, automated threat identification & prioritization, and recommended threat response actions.In January 2022, Palo Alto Networks (US) and KPMG (Netherlands) partnered to provide cybersecurity services to businesses in India. They aim to offer Managed Security Services (MSS) using Palo Alto Networks’ Cortextm XDR and XSOAR security platforms. These services include Zero Trust and multi-cloud cybersecurity solutions.Inquiry Before Buying @ https://www.marketsandmarkets.com/Enquiry_Before_BuyingNew.asp?id=52119574
Extended Detection and Response Market Advantages:
A comprehensive picture of an organization’s whole IT environment, including endpoints, networks, cloud services, and apps, is provided by XDR. More thorough threat detection and quicker incident response are made possible by XDR’s collection and correlation of data from many sources. It improves insight into advanced threats by assisting in the identification and correlation of suspicious behaviours across various IT infrastructure levels.By combining data from several security platforms and technologies into a single console, XDR solutions centralise security operations. This centralised method simplifies management of several tools, increases efficiency, and streamlines security operations. Security teams may undertake cross-platform analysis, get a single perspective of security incidents, and react to threats more skillfully.By automating the detection, investigation, and remediation procedures, XDR provides quicker incident response. When a threat is identified, XDR can quickly start responding by blocking malicious IP addresses, quarantining suspicious files, or isolating affected endpoints. The dwell time of attackers within the network is decreased thanks to this proactive approach’s ability to contain and neutralise threats before they may do major harm.The XDR solutions can scale and adapt to the shifting security landscape. All sizes of enterprises can use them, and they can support a variety of IT configurations, including on-premises infrastructure, cloud services, and hybrid environments. Because XDR can communicate with security products that are already in use, such as endpoint protection systems, SIEM programmes, and threat intelligence feeds, a flexible and extensible security architecture is made feasible.The entire IT environment, including endpoints, servers, networks, cloud services, and apps, is completely visible thanks to XDR. Security teams can find potential attack pathways that may have been overlooked by individual security technologies and detect attacks that may cross various platforms thanks to this insight.By combining several security tools and features onto a single platform, XDR streamlines security operations. This makes it simpler for security teams to monitor, examine, and respond to security problems because the complexity involved with managing and integrating numerous point solutions is reduced.To improve threat detection and response capabilities, XDR makes use of data and real-time threat intelligence feeds from a variety of sources. Organisations can proactively fight against new attack methods thanks to XDR’s ability to quickly identify emerging threats and deliver timely notifications thanks to its ongoing vigilance over threat intelligence.To find abnormalities and patterns suggestive of future security events, XDR employs advanced analytics and behavioural analysis approaches. XDR may identify suspicious activity and indicators of compromise by benchmarking typical behaviour and spotting deviations, which enables organisations to detect threats more quickly and more effectively.Report Objectives
To define, describe, and forecast the XDR market based on offerings, deployment mode, organization size, verticals, and regionsTo forecast the market size of five main regions: North America, Europe, Asia Pacific (APAC), Middle East & Africa (MEA), and Latin AmericaTo analyze the subsegments of the market with respect to individual growth trends, prospects, and contributions to the overall marketTo provide detailed information related to the primary factors (drivers, restraints, opportunities, and challenges) influencing the growth of the XDR marketTo analyze opportunities in the market for stakeholders by identifying high-growth segments of the XDR marketTo profile the key players of the XDR market and comprehensively analyze their market size and core competencies.To track and analyze competitive developments, such as new product launches; mergers and acquisitions; and partnerships, agreements, and collaborations in the global XDR market.Browse Adjacent Market: Information Security Market Research Reports & Consulting
Browse Other Reports:
Operational Technology (OT) Security Market – Global Forecast to 2028
Fraud Detection and Prevention Market- Global Forecast to 2028
MEA Cybersecurity Market- Global Forecast to 2028
Digital Evidence Management Market – Global Forecast to 2028
Blockchain Market – Global Forecast to 2027
About MarketsandMarkets™
MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.
The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.
Built on the ‘GIVE Growth’ principle, we work with several Forbes Global 2000 B2B companies – helping them stay relevant in a disruptive ecosystem. Our insights and strategies are moulded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.
To find out more, visit MarketsandMarkets™  or follow us on Twitter, LinkedIn and Facebook.
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Elevate Your Virtual Reality Experience with KIWI design RGB Vertical Stand, Now Available on Meta’s Website

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LOS ANGELES, May 11, 2024 /PRNewswire/ — Top-tier VR accessories provider KIWI design has launched its latest product, the RGB Vertical Stand. This Meta-authorized accessory, designed to deepen users’ immersion in the metaverse, is now available on the official Meta website.

“KIWI design’s commitment to pushing the boundaries of virtual reality accessories takes another leap forward with the introduction of our new products,” said Ray,the CEO of KIWI design. “We are always dedicated to bringing innovative upgrades to VR device accessories, with the goal of enriching users’ virtual reality experiences.”
The newly launched RGB Vertical Stand features a user-friendly modular design with push-in assembly, making it easy to set up and use. It is compatible with Meta Quest 3, Quest 2, and Quest Pro, ensuring widespread usability. With a magnetic USB Type-C connector, it provides an effortless way to charge and display your headset. Users can also customize their display with 16 pre-set ambient multicolor RGB light options.
With VR technology constantly evolving, users are seeking more immersive experiences. As a leading manufacturer of VR accessories, KIWI design is committed to enhancing the user experience, through unique product designs. Since its establishment in 2015, KIWI design has acquired over 100 patents and has a diverse product lineup, including head straps, facial interfaces, VR stands, charging accessories, and controller grip covers.
KIWI design has also actively participated in the Made for Meta program, which is provided by Meta to strengthen its partnerships with leading brands to deliver accessories that enhance Meta products with more choice and a richer experience for everyone. KIWI design’s participation in this program validates its high-quality design standards.
The RGB Vertical Stand for Meta Quest 3, Quest 2, and Quest Pro and another specially designed authorized charging dock for the Meta  Oculus Quest 2 are now available for purchase on both KIWI design’s website and Amazon. For more information about our brand and products, please visit our website and follow KIWI design on Facebook, Instagram, X, YouTube and TikTok.
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WIO Taps Gracenote to Revolutionize Television Broadcast Reporting

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LOS ANGELES, May 11, 2024 /PRNewswire/ — WIO LLC, parent company of the global TV broadcast airings platform, WIOpro™, has announced a new strategic agreement with Gracenote, the global content data business unit of Nielsen, to address the longstanding challenge of accurately tracking and collecting music royalties generated by broadcast television and digital programming, With this agreement, WIO will integrate Gracenote TV program metadata and show airings into its WIOpro™ (“When’s It On – Professional”) platform enabling performance rights organizations, copyright management organizations and other entities to better monitor broadcast schedules and identify when royalties have been earned.

By integrating Gracenote historical program data into WIOpro’s new LookBack™ feature, WIO is enhancing its reporting capabilities and empowering Collection Societies, Rights Management Companies and the royalty-earning community to more easily monitor and export broadcast airings and better understand collections opportunities.
“At WIO, we are committed to empowering collection societies and copyright holders around the world with our platform tools and unprecedented access to the best and most accurate television broadcast and streaming data available,” said Shawn Pierce, Co-Founder and CEO of WIO LLC. “We have enjoyed an incredible relationship with Gracenote for 10 years. With the solidification of this agreement, we are able to deliver an unrivaled dataset to the royalty and residual community in a way that has not been offered before.” said Adam Shafron, Co-Founder and CTO of WIO LLC.
“WIO’s platform developed to solve the difficult matter of royalty tracking only becomes more powerful based on the integration of accurate, timely and comprehensive Gracenote metadata,” said Scott Monahan, Director, Strategic Partnerships, Gracenote. “We look forward to the combination of WIOpro’s technology and Gracenote’s program metadata delivering on the promise of transforming music royalty collection so that rights holders can be fairly compensated for use of their work.”
WIO and Gracenote will be at the MusicBiz 2024 conference in Nashville, TN May 13 – 16. Contact Dave Pelman, COO of WIO LLC at [email protected] for media queries or to book an appointment for a product demonstration.
About WIO:WIO is a technology company dedicated to providing broadcast television and digital programming data tailored specifically for the royalty and residual collection industry. Through its platform WIOpro (wiopro.com), users obtain access to real-time broadcast insights, reporting and curated data delivery.
About Gracenote:Gracenote is the content data business unit of Nielsen providing entertainment metadata, connected IDs and related offerings to the world’s leading creators, distributors and platforms. Gracenote enables advanced content navigation and discovery capabilities helping individuals easily connect to the TV shows, movies, music, podcasts and sports they love while delivering powerful content analytics making complex business decisions simpler.
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IDTechEx Explores Printed Electronics in Electrified and Autonomous Mobility

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BOSTON, May 10, 2024 /PRNewswire/ — Electrification, autonomy, and vehicle ownership saturation are causing a technological revolution in the automotive sector. These automotive meta-trends are driving drastic changes in electronic component requirements and present a high-volume opportunity for printed electronics to capitalize on.

Historically, printed electronics technologies have nurtured a close relationship with the automotive sector, with printed force sensors pioneering passenger safety through seat occupancy and seatbelt detection. As such, the automotive sector continues to represent the lion’s share of the global printed and flexible sensor market, which IDTechEx’s report on the topic evaluates as worth US$421M in 2024. However, if the automotive sector is to continue to be a reliable revenue stream, printed electronics technology providers must adapt to address the emerging technical challenges facing future mobility.
Augmenting autonomous vehicles with printed electronics
As vehicle autonomy levels advance, the increasing number and distribution of spatial mapping sensors required will need continuous performance improvements to ensure passenger safety. Emerging printed electronics technologies can augment these sensors, extending detection bandwidth and maximizing reliability during operation.
Transparent conductive films (TCFs) are being developed to heat and defog LiDAR sensor panels, ensuring the function is unperturbed by external environmental conditions. Properties such as high transparency and low haze are important for defogging. These properties can be easily tuned using the wide variety of material options available for TCFs, including carbon nanotubes and silver nanowires.
IDTechEx identifies printed heating as a leading application of transparent conductive films. This is attributed to diminishing growth prospects in capacitive touch sensing applications. Innovations in thin film coating techniques have enabled indium tin oxide (ITO) to dominate touch sensing applications, all but displacing TCFs completely.
Looking towards the future, printed electronics technologies could play a more active role in advanced autonomous driving. Emerging semiconductive materials, such as quantum dots, printed directly onto conventional silicon image sensor arrays can extend detection range and sensitivity deeper into the infrared region. Augmenting existing image sensor technology with enhanced spectral range could facilitate the competition of hybrid silicon sensors with established InGaAs detectors.
Printed sensors promise granularized battery health monitoring
Vehicle electrification is driving the sustained development and evolution of electronic management systems, particularly in the battery and electric drivetrain. A strong market pull exists for technologies that increase vehicle efficiency, range, and lifetime while reducing recharge times.
Printed pressure and temperature sensors measure battery cell swelling and thermal profiles, providing granularized physical data that can be used to optimize battery deployment and recharging. Moreover, hybrid printed sensors that combine integrated printed heating elements promise a solution to actively address battery temperature. IDTechEx estimates that printed sensor-enabled battery deployment and charging optimizations could be worth up to US$3000 in savings per vehicle.
There remains uncertainty about whether electrification trends will correspond to increased demand for physical sensors in electric vehicle batteries, owing to the utility of existing electronic readouts for managing deployment. Virtual sensors also pose a threat, where AI-enabled software models interpret data to predict and emulate physical sensor functions without the need for discreet components. However, emerging regulations regarding safety and sensor redundancy will likely favor measurable metrics and see automotive makers continue to adopt physical sensors. IDTechEx predicts that virtual sensors are unlikely to displace their physical counterparts – so long as low-cost sensors remain widely available.
Embedding printed electronics in the car of the future
IDTechEx predicts that global car sales will saturate over the next decade, with automakers increasingly looking for premium features and technical innovations to differentiate themselves from the competition. In-cabin technologies will be highly desirable – as the location where passengers reside and interact with the vehicle the most.
Lighting elements are emerging as a prominent differentiator, described as “the new chrome” by Volkswagen’s chief designer. The use of in-mold structural electronics (IMSE) enables the integration of embedded lighting elements using existing manufacturing processes. 3D electronics technologies are intrinsically attractive for automotive integration, as functional layers are conformable and lightweight while easily embedded within existing aesthetic elements.
Despite strong tailwinds, the adoption of in-mold electronics within automotive interiors has been sluggish. This is attributed to the challenges of meeting automotive qualification requirements, as well as stiff competition with less sophisticated alternatives such as applying functional films to thermoformed parts. Nevertheless, momentum is building, with technology providers like Tactotek partnering with Mercedes-Benz and Stallantis to progress the automotive validation of IMSE to TRL5.
Outlook for printed electronics in automotive applications
Just as printed force sensors heralded early passenger safety systems, printed electronics technology is poised to underpin next-generation innovations for the car of the future. But this time, the competition will be stiff. Critical cost requirements must be met, while desirable new functionality must address existing challenges faced by manufacturers. Printed electronics can play a role in supporting emerging electrified and autonomous mobility, such as augmenting LiDAR sensors or optimizing electric battery deployment. Demand for technologies that enhance passenger experience and vehicle aesthetics will continue to grow, and printed electronics can supply low-power, lightweight lighting solutions for these.
Sustained engagement from tier suppliers and manufacturers continues to make the automotive sector key to printed sensor market growth opportunities – a total market IDTechEx predicts will reach US$960M by 2034. Strong partnerships between material providers and printed electronics technology providers are complementary to those of the highly vertically integrated automotive value chains between tier suppliers and OEMs. Leveraging printing techniques to provide solutions that slot into existing manufacturing processes and designs will be crucial. In the medium term, the printed electronics technologies most likely to realize revenue potential are those that can adapt to service emerging challenges already known to the automotive industry.
For more information on IDTechEx’s research on this topic, please see their report, “Printed and Flexible Sensors 2024-2034: Technologies, Players, Markets”. Downloadable sample pages are available for this report.
For the full portfolio of printed and flexible electronics market research from IDTechEx, please visit www.IDTechEx.com/Research/PE.
About IDTechEx:
IDTechEx provides trusted independent research on emerging technologies and their markets. Since 1999, we have been helping our clients to understand new technologies, their supply chains, market requirements, opportunities and forecasts. For more information, contact [email protected] or visit www.IDTechEx.com. 
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